Business Development
Mhd Zidane Alparizi
Digital Marketer Specialist
Duri-mandau
Summary
Experienced Digital Marketing Specialist with over 4 years of experience in Digital Marketing. Excellent reputation for resolving problems and improving customer satisfaction. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills. Focused on enhancing sales of environmentally-friendly products through diverse marketing approaches. Skilled at driving significant sales of Skin care and Books products. Expert Facebook ads and Google ads user.
Overview
3
3
years of professional experience
3
3
years of post-secondary education
5
5
Languages
Work History
Comissioner
PT Royal General Indonesia
Pekanbaru
02.2022 - Current
- Conducted research, gathered information from multiple sources and presented results.
- Saved $1000 by implementing cost-saving initiatives that addressed long-standing problems.
- Actively listened to customers' requests, confirming full understanding before addressing concerns.
- Worked with customers to understand needs and provide excellent service.
- Monitored company inventory to keep stock levels and databases updated.
- Identified issues, analyzed information and provided solutions to problems.
- Improved operations through consistent hard work and dedication.
Owner
Beautylovely Asia
Bandung
09.2020 - 12.2021
- Managed day-to-day business operations.
- Performed statistical analyses to gather data for operational and forecast team needs.
- Trained and motivated employees to perform daily business functions.
- Recruited, hired and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
- Founded and managed online business, growing revenue to $30000 in first year.
- Introduced new methods, practices and systems to reduce turnaround time.
- Maintained up-to-date administrative records to monitor operational conditions.
- Managed large budgets, collaborating with other departments to eliminate redundancies.
- Cultivated forward-thinking, inclusive and performance-driven company culture to lead industry innovations.
- Created and monitored promotional approaches to increase sales and profit levels.
- Enhanced operational efficiency and productivity by managing budgets, accounts and costs.
- Trained and developed team members to build human capital.
- Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
- Used knowledge of market trends to create value-added solutions resulting in significant increase in revenues.
- Generated revenues yearly and effectively capitalized on industry growth.
- Monitored market conditions to set accurate product pricing and take advantage of emerging trends.
- Consulted with customers to assess needs and propose optimal solutions.
- Evaluated suppliers to maintain cost controls and improve operations.
- Conducted target market research to discover customer needs and analyze competitor trends.
- Aligned branding initiatives and sales strategies with client goals.
- Optimized team hiring, training and performance.
Digital Marketing Executive
PT Hafara Indonesia
Bandung
04.2019 - 08.2020
- Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data.
- Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
- Monitored and analyzed market and competitor metrics to inform digital marketing strategies.
- Increased brand awareness through creation and management of social media channels, boosting social media engagement by 1000%.
- Optimized website exposure by analyzing search engine patterns to direct online placement of keywords or other content.
- Oversaw marketing expenditures and coordinated department workflow to meet deadlines under budget.
- Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
- Planned and executed web, SEO, database marketing and social media advertising campaigns.
- Mentored employees on industry best practices and job-specific marketing tasks to support quality deliverables.
- Brainstormed content marketing strategies based around client's business goals, existing content and chosen key performance indicators.
- Supervised marketing and planning activities to exceed product segment sales and margin goals.
- Captured new customers by optimizing business strategies and launching products to diversify offerings.
- Oversaw preparation of marketing copy, images, videos, emails and other collateral.
- Generated sponsorships with related and partnering entities to enhance marketing objectives.
- Continually maintained and improved company's reputation and positive image in markets served.
- Conducted trials and tests of marketing channels such as paid acquisition, social media and fresh content creation.
- Drove marketing efforts by orchestrating organic and paid advertising campaigns.
- Planned and implemented studies to assess market conditions and evaluated results to enhance marketing campaigns.
- Increased Skin care sales and brand exposure by developing new packaging, collateral and sales materials and optimizing target audience reach.
- Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
- Developed backend-tracking URLs to measure campaign results and determine ROI.
- Mentored and trained teams in KPI analysis and performance evaluation using Google AdWords and Google Analytics.
- Evaluated market trends to stay current on consumer and competitor changes.
- Masterminded highly successful digital strategies for various platforms to attract customer engagement.
- Implemented new strategies to improve click-through rates and conversion.
- Created customized marketing materials to increase product awareness.
- Developed paid client ads for use on diverse social media platforms, achieving average of 100 users per ad.
- Collected and analyzed Web metrics such as visits, time on site and page views per visit.
- Created content strategies for digital media.
Advertiser
PT Hafara Indonesia
Bandung
10.2018 - 04.2019
- Increased longevity of accounts by providing individualized customer service and developing relationships with account holders.
- Increased product sales by 200% through effective planning and implementation of Books campaigns with Higher ROAS ratio.
- Formulated Skin care promotions producing cohesive branding campaigns.
- Managed creation of attention-grabbing, engaging and viral digital ads promoting Skin care Product.
- Drove traffic to Landing Page by creating and implementing promotional plans.
- Worked with dynamic and diverse approaches to connect with target customers and promote Skin care Products
- Marketed products without using paper-based strategies in order to keep low carbon footprint.
- Directed team of 3 advertising and marketing professionals.
- Developed social media and paid social media marketing campaigns to maximize sales of newly released .
- Met or exceeded sales goals for facebook ads and google ads accounts by bringing in over 500 new accounts per day and upselling skin care deals to existing clients.
- Planned and submitted budgets for marketing department worth over $20000.
- Collected performance data on each promotion to better plan future events.
- Conferred with department heads or staff to discuss contracts, advertising media selection or products to be advertised.
- Strategically targeted potential customers for skin care and books sales and closely monitored effectiveness of campaigns.
- Monitored product development and audience response to adapt marketing and promotion campaigns accordingly.
- Retained 100% of clients through changing atmospheres by quickly and professionally resolving customer issues.
- Handled high-profile accounts worth up to $20000 while overseeing team of 4 employees.
- Envisioned, designed and launched revamped website to better convey company brand.
Education
High School Diploma -
SMAS Cendana Mandau
Mandau, Kab. Bengkalis, Prov. Riau 06.2015 - 06.2018
Skills
Facebook expertise
Social Media Management
Branding skills
Google Ads
Brand strategy
Web analytics
Social media tools
Keyword optimization
Business planning
Marketing
Client Service
Consulting
Human Resource Management
Search Engine Optimization
Interests
Stock Investing
Cryptocurrency Investing
Politics
Arts
Hi-Tech Product
Engineering
Software Engineering
Timeline
Comissioner
PT Royal General Indonesia
02.2022 - Current
Owner
Beautylovely Asia
09.2020 - 12.2021
Digital Marketing Executive
PT Hafara Indonesia
04.2019 - 08.2020
Advertiser
PT Hafara Indonesia
10.2018 - 04.2019
High School Diploma -
SMAS Cendana Mandau
06.2015 - 06.2018