Adi Canny Mangowal

• Lead business transformation in West, East and Central Java resulting in zero to positive contribution margin
• Lead and govern all sales project project for business transformation areas which drives horizontal (+5000 stores) and vertical distribution along with cost efficiency
• Lead and drive Omni-channel sales which contributes 30% of the total national sales
• Lead product Go to Market strategy and liaise with product team for product vision roadmap for : Mitra Apps, Web Seller, SFA & Route Optimization
• Drive sales effectiveness with implementing SFA 2.0 across all regions with 150+ salesmen
• Govern national route planning and territory mapping for all operational sales team to drive sales productivity

• Lead the digital transformation of sales team and create automation environment which includes : SFA, B2B App, Supervisory app etc.
• Drive 700+ salesmen productivity through usage of Sales Force Automation (SFA) which resulted in growth of effective calls (+10% growth in sales across national)
• Plan & Lead the SFA 2.0 national implementation across 140+ domes and contributing to 77% of the direct business
• Govern the segmentation of outlets for General Trade, Modern Trade & Food Service and create value proposition for each to drive service effectiveness
• Govern master-data of outlets by creating SOPs and review process of the master-data changes
• Share and review project update with BoDs through Steer-Com meeting

• Co-Lead implementation of Kraft Heinz first ever SFA in pilot domes along with Accenture Team resulting in 10% sales growth by driving productivity
• Assess the KPI performances in SFA-implemented domes and evaluate the step for improvement
• Build, manage and review the new customer segmentation & classification of Kraft Heinz which are use to review the performance by the sales team
• Gate-keep and govern the entire Kraft Heinz customer master-data to avoid misuse and other potential risks to customer data base as assets. Liaise with DMS team (build SOP, execute and review)
• Lead the principal collaboration distribution with Frisian Flag Indonesia to create new distribution points (build investment business case to both parties, review P&L, review salesman on day to day basis)
• Build project report and review key findings, design correction plan and identify area of improvements along with steering committee

• Lead the implementation of Customer Value Proposition (CVP) Program in Java in substantial domes that leads to a minimum 10% growth
• Review Domes KPI with GMs, SMs, ASMs & Salesmen based on CVP way of working
• Review Domes performance on a monthly basis with distributor on deliveries
• Coaching ASMs and Salesmen on regular basis to further emphasize the WOW of CVP
• Survey & Audit stores in implementation area for market research
• Review the implementation of salesmen's new route as per CVP implementation

Develop on general, leadership and technical competencies linked to the roles and business function. Getting exposed and learning by rotating and by performing the task given and contribute to the company by giving regular and constructive feedback such as presentation to leadership team, ensuring in achieving the define standards for the graduates.