Aditya Muhammad Nur

• Led comprehensive company reporting and deep-dive analysis, contributing to data-driven strategies and optimized resource allocation.
• Managed cross-functional product alignment by coordinating with multiple departments and divisions to ensure all product initiatives were strategically aligned with overall corporate objectives.
• Supported multiple business units in planning, launching, and managing sales campaigns by recommending and activating the right packages across relevant marketing and sales channels.

• Managed physical voucher operations as highest revenue contributor in Sumatera.
• Launched Serba Limaribu package for sache users, generating over 4 billion in daily revenue.
• Initiated creation of X Get Y package to enhance appeal of physical vouchers, increasing monthly revenue by over 20 billion.

• Concentrated on product acquisition and pricing strategies
• Launched and led projects for new starter packs: Unlimitedmax, InternetMAX, FreedomMAX, SeruMAX, Telkomsel Lite, and SIMPATI.
• Developed innovative customer bonus logic for new IMEI and renewal bonuses.
• Enhanced renewal package appeal through introduction of Hot Promo and Super Seru offers contribute more than 40% broadband revenue.

Collaborated with BCG and McKinsey teams on Smart Aggression project to regain market share.
Contributed to product innovation initiatives aimed at enhancing competitive positioning.

Created segmented product offerings to effectively manage HVC customers.
Organised HVC gatherings to reward customer loyalty and engagement.
Participated in 4G project initiatives to enhance service delivery.

Managed Telkomsel Legacy Product portfolio, focusing on Voice and SMS nationwide.

• Conducted market research to analyse competition and gather essential business insights.
• Developed Go to Market strategy, incorporating customer journey and experience enhancements.
• Evaluated pricing packages to optimise revenue streams from legacy products.
• Achieved reduction in declining legacy revenue through strategic initiatives.
• Collaborated with McKinsey team on voice blueprint project over three months.

• Executed comprehensive performance analysis for marketing targets and tracking metrics.
• Collected and structured data on Telkomsel's performance and its key drivers.
• Developed structured performance reports with actionable business recommendations.
• Conducted national-level performance analysis to inform strategic decisions.
• Performed in-depth regional analysis to identify performance trends.
• Automated performance reporting processes to enhance efficiency.

• Carried out day-to-day duties accurately and efficiently.
• Quickly learned and applied new skills to daily tasks, improving efficiency and productivity.
• Successfully delivered on tasks within tight deadlines.
• Demonstrated respect, friendliness and willingness to help wherever needed.

Developed design campaigns targeting segmented customers for enhanced retention.
Created campaign templates to streamline marketing efforts.
Designed products specifically for targeted campaigns to maximise engagement.

• Conducted thorough research on latest tax legislation, staying updated with changes.
• Liaised with HMRC on behalf of clients to resolve disputes.
• Identified potential tax credits and liabilities through meticulous examination of financial records.
• Ensured timely filing of all required tax documents to avoid penalties.