- Avid Reader
- Video Gaming
- Huge sports fan
- Spending time with family, friends, and my dog
- Podcasts
Alex Petersen
Boise
Summary
Experienced with managing customer relationships and delivering exceptional support to ensure satisfaction and loyalty. Utilizes effective communication and problem-solving skills to address client needs and implement solutions. Track record of fostering strong collaborations and adapting to dynamic environments for continuous improvement.
Experienced with Intellectual Property rights, investigations, and counterfeit/fraud analysis.
Overview
11
11
years of professional experience
Work History
Delivery Lead
Tracer
01.2024 - 02.2025
- Responsible for managing key deliverables for clients
- Worked directly with account manager to ensure KPI's for each customer were met and deliver exemplary results
Sr. Brand Analyst
Tracer
12.2021 - 04.2024
- In addition to previous duties:
- Trained new hires and new users to the software
- Reviewed and generated weekly/monthly reports
- Collaborated directly with legal teams from industry-leading companies to create, engage, and deliver clients' brand protection strategies
Brand Analyst
Tracer
08.2019 - 12.2021
- Reviewed the digital landscape for intellectual property infringement across e-commerce sites, social media, and mobile apps
- Worked with team to deliver clients' brand protection needs
Production Manager
Fozion Labs
01.2014 - 08.2019
- Operated CNC Machines to produce variety of home goods/service parts
Education
History - B.A. History, Minor in English
Boise State University
Boise, IDSkills
- Customer service
- Communication skills
- Task delegation
- Threat analysis investigations
- Investigative tools proficiency
- Intellectual property analysis
- Intellectual property rights
- Customer focus
- Coaching and mentoring
- Investigations skills
Accomplishments
- Helped train and supervise a team of 10+ employees
- Facilitated higher sales for clients by eliminating counterfeit products and bad actors, leading to a better brand experience for their consumers
- Onboarded and collaborated with new clients to drive strategy and success
Interests
Timeline
Delivery Lead
Tracer
01.2024 - 02.2025
Sr. Brand Analyst
Tracer
12.2021 - 04.2024
Brand Analyst
Tracer
08.2019 - 12.2021
Production Manager
Fozion Labs
01.2014 - 08.2019
History - B.A. History, Minor in English
Boise State University
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