Anisa Miftah Fadiyah
Marketing Operations Analyst
Jakarta
Summary
A resilient and organized Marketing Operations Analyst with 1 year experience specializing in Online Marketing Campaign on E-Commerce Platform. Dynamic individual with proven history of innovative and effective marketing. Committed to accurate and detailed research.
Overview
2
2
years of professional experience
4
4
years of post-secondary education
Work History
Creator for BAU and Flash Sale Campaign
PT. Airpay International Indonesia (ShopeePay)
Jakarta
04.2022 - Current
- Created up to 1500 vouchers for BAU, Injection, and Flash Sale Campaign.
- Consolidated with key stakeholders to implement campaign activity (Business Development, Marketing Growth and Feature, Budgeting and Planning, and Data Analytics).
- Collaborate with other creator to ensure smooth and timely execution of campaign.
- Accelerated campaign creation process up to 85%
- Tools used daily at work: Google Spreadsheets/ Excel (Function: Pivot Table, Import Range, Vlookup, Count If, Sum If, Filter, Data Validation, Index Match, Charts), Jupyter Notebook, Google Slides/ Power Point.
Quality Control for Segmented and Campaign
PT. Airpay International Indonesia (ShopeePay)
Jakarta
10.2021 - 03.2022
- Organize Quality Control (QC) process for up to 4000 vouchers in Shopee's Back End and Front End system for Campaign monthly.
- Prepare comprehensive campaign reports for internal stakeholders to provide insight that could continuously improve campaign results.
- Daily campaign monitoring for overall campaign's performance.
- Reduce error findings on QC-ed vouchers up to 100%.
- Tools used daily at work: Google Spreadsheets/ Excel (Function: Pivot Table, Import Range, Vlookup, Count If, Sum If, Filter, Data Validation, Jupyter Notebook, Trello.
Price Match - Business Development Internship
PT. Shopee International Indonesia (Shopee)
Jakarta
03.2021 - 09.2022
- Analyze prices up to 2000 products daily from several competitors.
- Building the pipeline of category by list-downing and analyze the potential seller.
Education
Bachelor of Science - Communication And Community Development
Institut Pertanian Bogor
Bogor, Indonesia 09.2016 - 12.2020
Skills
Campaign management
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Creator for BAU and Flash Sale Campaign
PT. Airpay International Indonesia (ShopeePay)
04.2022 - Current
Quality Control for Segmented and Campaign
PT. Airpay International Indonesia (ShopeePay)
10.2021 - 03.2022
Price Match - Business Development Internship
PT. Shopee International Indonesia (Shopee)
03.2021 - 09.2022
Bachelor of Science - Communication And Community Development
Institut Pertanian Bogor
09.2016 - 12.2020
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