Summary
Overview
Work History
Education
Skills
Accomplishments
Achievements
Languages
Publications
Projects
Timeline
Generic
Anshu Chauhan

Anshu Chauhan

Marketing & Sales
Jakarta

Summary

Experienced professional with a Master of Engineering in Textile Dyeing and Finishing from Wuhan Textile University (WTU), Hubei, China. Successfully served as a Key Accounts Manager at Pinnium Brands Pvt Ltd, exceeding sales targets and managing key client relationships. Prior to this, held positions as Sr. Manager (Sales & Marketing) at Fibre2Fashion and Asst. Manager (Marketing & Technical Services) at Colorant Ltd. Also worked as an Associate Consultant at Technopak Advisors Pvt Ltd in Gurgaon.

Overview

5
5
years of professional experience

Work History

Sales Manager

Pinnium Brands Pvt Ltd
5 2019 - 8 2022
  • Managed relationships with 200 accounts covering 30 categories, 200+ products and 30 cr in sales
  • Inventory Management- closely worked with the SCM team to ensure inventory base stocks are maintained as per plan
  • Financial reconciliations, payment follow-ups, monthly sales and inventory reporting on fast moving vs slow moving SKUs and order vs returns
  • Managed end to end operations- ensure timely PI, PO, slot confirmation from partner and deliveries
  • Planning Budgeting & Forecasting, Upselling and cross-selling
  • Single-handedly managed FLIPKART- hyperlocal order and Amazon delivery bags starting from client acquisition to order conversion and execution
  • Effectively launched new products including vertical launch with Switzgo, Avas Foods(Malaysia), Trackoo (Qatar), Packaly (Netherlands), Deliveroo, Mashkor & UberEats in the GCC region
  • Handling buyer queries with regard to their order fulfillment, cancellation, confirmation, etc
  • Handling end to end Merchandising activities and executing the orders from samples to shipment
  • Increased customer retention 25% in 1 year, bumped domestic sales up 60% QoQ, with 65% annualized revenue growth by onboarding B2B clients, coordination of new promotions and SKU rationalization
  • Expanded the customer base in new countries (France, Srilanka, Malaysia, Ghana, Netherland, Dubai, Qatar and many more)

Sr Manager (Sales & Marketing)

Fibre2Fashion
04.2016 - 08.2016
  • Direct sales of services to customers in textile industry globally via direct communication, cold calling, tele marketing and meetings
  • To lookout for new business development opportunities and new revenue generation models
  • Improvement and detailing of services as per client's feedback and problems
  • Assist in making market intelligence reports for the textile industry as per customer requirements.

Asst Manager (Marketing & Technical Services)

Colorant Limited
08.2015 - 03.2016
  • Troubleshooting for all technical queries related to dyeing and printing as and when raised by customers/distributors
  • Plan and coordinate for Business promotion activities including advertisements in magazines, brochures, participation in exhibitions, seminars etc
  • To make promotion material, presentations of various products based on facts and logics collected from entire team
  • Assist in business development activities by preparing project/work proposals and identifying new clients/leads
  • To compile monthly reports, analyze and make action-plan for business promotion and review
  • Shade matching as per the sample from customers and give recipe as per the customer requirements
  • To test dye samples from competitors and give our equivalent product against it to the clients
  • Update customer master information and check, retrieve customer master data.

Associate Consultant

Technopak Advisors Pvt Ltd
06.2011 - 10.2013
  • Pre sales engagement work including proposal development and event planning
  • Conduct primary market research as well as secondary research using trade and customer research data, consumer surveys, personal and telephonic interviews etc
  • Assist in business development activities by preparing project/work proposals and identifying new clients/leads
  • Prepare Detailed Project Report (DPR) and Techno Economic Viability (TEV) report presentable to banks for loan
  • Involved in overall operations and monitoring of the skill development projects
  • Training of trainers in AAMT (Advanced Analytical Methods of Training).

Education

M.S. (Textile Engg Dyeing & Finishing) -

Wuhan Textile University
Wuhan, Hubei
06.2015

B. Tech - Textile Technology

The Technological Institute of Textile & Sciences
Bhiwani, Haryana
06.2011

12th -

SMPS
Rohtak, Haryana
03.2007

10th -

M.S.S.S.S School
Rohtak, Haryana
03.2005

Skills

  • Sales Planning
  • Client Relationship Management
  • Sales Reporting
  • Lead Generation
  • Market Research
  • New Business Development

Accomplishments

  • Speaker at All India Seminar on Lean Management in MSME, Ahmedabad on 11 Sep, 2015.
  • Guest lecture delivered at RC Technical Institute, Ahmedabad on 11th Mar, 2016.
  • Attended KNOT- Smart Use of Technology seminar in Surat, organized by TAI, India on 10th Oct, 2015.
  • Participated in Asia Interdye Exhibition from 3rd Dec to 5th Dec,15 in Ahmedabad, India.
  • Participated in 14th China International Interdye Exhibition, Shanghai as Color Root Team from 16-18 April, 2014.
  • Attended 89th Textile Institute World Conference organized by Textile Institute in Wuhan, China in Nov, 2014.
  • Participated in National Textile Seminar organized by TAI at New Delhi, 2013
  • Seminar delivered on Smart Textiles (Scope properties and uses) in 2011.
  • Lifetime member of Textile Association of India (TAI).
  • Organized technical event TEXCALIBER in 'Rejuvenescence' (College Fest) in 2010.
  • Secured 64 state rank, 961 All India Rank in 8th National Science Olympiad in 2006.

Achievements

  • Volunteer for Wuhan Textile University and was awarded with WTU Sino-Foreign Friendship Contribution Prize for outstanding performance.
  • Active member of English Corner in Wuhan Textile University
  • Contributed sketches in Art Galleria in College Magazine "Kriti- 2009, 2008" in TIT&S
  • Member of Wuhan Textile University Dance Club and Taekwondo Club.

Languages

English
Proficient
C2
Hindi
Proficient
C2
Beginner Mandarin
Intermediate
B1
Indonesian
Intermediate
B1
Punjabi
Intermediate
B1

Publications

  • Cotton Dust, Dyechem Pharma, Jul 2018
  • Smart textiles, Dyechem Pharma, Feb 2016, 29-32
  • Overview of Khadi, Colourage, Mar 2016, 50-51
  • Better Cotton Initiative, Dyechem Pharma, Mar 2016, 37-39
  • Insight on India's Nonwovens Market, Dyechem Pharma, Apr 2016, 49-52
  • Optimization of parameters for low temperature reactive dyeing of wool, Asian Dyer, Jun-July
  • Textile Spotlight- Eco Fabrics, Dyechem Pharma, Jan 2019
  • Recycling of Denim, India Dyechem Buletin, Sept 2017
  • Synthesis of Polyacrylate Binder by Emulsion Polymerization and Application on Cotton, Asian Journal of Chemistry, Vol 29, No. 5(2017), 1145-1149

Projects

  • Training of Manufacturing of reactive dye, 1 month and 7 days, ColorRoot (Hubei) Technology Co. Ltd, Hubei, China, 2014
  • Training of Synthesis and Application of softeners and finishes, 20 days, Zhejiang Runhe Silicone & New Material, Zhejiang, China, 2014
  • OPTIMISATION OF PARAMETERS FOR LOW TEMPERATURE DYEING OF WOOL USING REACTIVE DYES, Wuhan Textile University, Wuhan, China
  • Industrial visit to Siris Printing & Dyeing Co. Ltd and Longshen Printing Co. Ltd., 1 day, Zhejiang, China
  • Study of various properties of Airjet spun modal viscose fibres yarn at varying process parameters, 2011
  • Effect of process parameters on properties of ring spun yarn and reduction in subsequent breakage, 6 weeks, Nahar Industrial Enterprises Ltd, Lalru, Haryana, 2010
  • Development and monitoring of Mirzapur Bhadohi Carpet Mega Cluster and Moradabad Handicraft Mega Cluster, Technopak Advisors
  • Skills for Employment in Apparel Manufacturing-I, Technopak Advisors
  • SEAM-II, Technopak Advisors

Timeline

Sr Manager (Sales & Marketing)

Fibre2Fashion
04.2016 - 08.2016

Asst Manager (Marketing & Technical Services)

Colorant Limited
08.2015 - 03.2016

Associate Consultant

Technopak Advisors Pvt Ltd
06.2011 - 10.2013

Sales Manager

Pinnium Brands Pvt Ltd
5 2019 - 8 2022

M.S. (Textile Engg Dyeing & Finishing) -

Wuhan Textile University

B. Tech - Textile Technology

The Technological Institute of Textile & Sciences

12th -

SMPS

10th -

M.S.S.S.S School
Anshu ChauhanMarketing & Sales