Ary Wibowo

Lead 3 functions: Sales team West Indonesia consist of Sumatra and half of Greater Jakarta (38 people, all TA); Marketing team CV - Urology consist of 1 PM Hypertension Portfolio & Urology, 1 Jr PM Lipid & PH, 2 Marketing Support (4 people); 1 Training & Development Manager. Manage 43 people in total. CV & Urology is the biggest TA with approx. 70% net revenue contribution of total company. Manage MAT (marketing authorization transfer) and Site Transfer. Act business development role for new molecule assessment from Aurobindo Global and MAH agreement.

Define & lead country specific CV portfolio (Lipid, HTN, PH) marketing plan by orchestrating coordination with multiple cross function teams with multifaceted business requirements. Act business development role for new molecule assessment from Aurobindo Global. Manage P&L of assigned portfolio, ensuring realization of revenue & profitability targets. Drive product growth and lifecycle management, forecast revenue & operating expense of assigned portfolio.

Define & lead country specific CV portfolio (Lipid, Hypertension, Pulmonary Hypertension) marketing plan by orchestrating coordination with multiple cross function teams with multifaceted business requirements such as Sales, SFE, KAM, Retail, Market Access, Finance, Supply Chain, Med RA, Global / Regional. Manage P&L of assigned portfolio, ensuring realization of revenue & profitability targets. Drive product growth and lifecycle management, forecast revenue & operating expense of assigned portfolio.

Define & lead country specific Pain-CNS portfolio marketing plan and portfolio P&L responsibility. Celebrex successfully delivered strong double digit growth for 2 years in a row. Indonesia was the highest growing market in APAC. Successfully launched new mega trial for Celebrex with the effort similar to new brand launching. Taking expanded role during this tenure as Marketing Director Interim.

Expanded capabilities by taking several interim roles such as Interim Marketing Director and multi - cross TA lead.

Exposure to various cross functions in Pfizer Indonesia such as Sales and Marketing, Finance, Manufacturing Plant, Supply Chain, Med RA, HR, Public Affairs & Communication.