ATHAYA ZHAFIRA
Campaign Operations Associate
Bogor
Summary
Agile operations professional with 1.5+ years driving campaign & digital ops in fast-paced startup environments. Proven track record in streamlining execution, aligning cross-functional teams, and turning data into scalable processes that deliver impact. Now focused on strategic operations — building systems, optimizing growth, and enabling scale without breaking.
Overview
4
4
years of professional experience
2
2
Languages
Work History
Campaign Operations Associate
PT. Pintarnya Solusi Teknologi
01.2025 - Current
- Monitor end-to-end campaigns and ensure smooth operational activities.
- Oversaw daily operations, ensuring timely completion of tasks and adherence to company policies and procedures.
- Prepare administrative and operational requirements for campaigns.
- Develop and execute data-driven strategies leveraging user insights and analytics.
- Collect and analyze campaign data to measure KPIs.
- Improved operational efficiency by implementing new processes and streamlining existing workflows.
- Coordinate cross-functionally to troubleshoot and resolve operational issues.
- Collaborate with customer service to address campaign-related concerns.
- Generate monthly performance reports for clients and stakeholders.
- Maintained and prioritized to-do-list and followed up to complete tasks on-time.
- Collaborated with cross-functional teams to achieve project goals and meet deadlines.
Campaign Operations Analyst
PT. Pintarnya Solusi Teknologi
12.2023 - 01.2025
- Collaborated with product marketing teams to manage content across multiple channels.
- Analyzed campaign metrics to optimize performance.
- Prepared performance reports with recommendations for improvement.
- Ensured achievement of KPIs and maintained communication with stakeholders.
- Performed quality checks to ensure alignment with campaign objectives.
- Managed multiple projects simultaneously, delivering results within tight deadlines while maintaining high-quality standards.
- Improved team productivity by implementing effective workflow strategies and time management techniques.
- Supported supervisor and associated team members to maintain system functionality.
- Identified inefficiencies in current systems, recommending adjustments that resulted in increased productivity levels.
- Created and managed operational databases to store and track data and maintain accurate information.
Operational Team Member (Internship)
PT. Partipost Kreasi Global Pratama
03.2023 - 12.2023
- Provided administrative support to campaign teams.
- Managed influencer communication via Instagram DM.
- Tracked KOL posts and assisted in resolving administrative issues.
- Contributed to team success by completing jobs quickly and accurately.
- Learned all required tasks quickly to maximize performance.
- Contributed to a positive work environment by consistently demonstrating professionalism, adaptability, and strong interpersonal skills.
QA/QC (Internship)
PT. WIKA Gedung
07.2021 - 09.2021
- Recorded and reported inspection findings.
- Monitored product standards and quality control programs.
- Verified testing procedures and compliance with specifications.
- Gained valuable experience working within a specific industry, applying learned concepts directly into relevant work situations.
- Contributed to a positive team environment by collaborating with fellow interns on group projects and presentations.
- Sorted and organized files, spreadsheets, and reports.
Education
Bachelor of Engineering - Civil Engineering
University of Indonesia
Depok, West Java01.2023
Skills
Campaign Operations & Management
Operations management
Team support
Operational efficiency
Operational reporting
Process improvements
Continuous improvement
Workload prioritization
Data Analysis & KPI Tracking
Digital Marketing Support
Cross-Functional Collaboration
Problem Solving & Troubleshooting
Performance Reporting & Optimization
Quality Assurance (QA/QC)
Influencer Campaign Coordination
Affiliations
- General Secretary, Kamuka Parwata FTUI (Sep 2020 - Aug 2021)
- Head of Alumni Relations, Kamuka Parwata FTUI (Sep 2019 - Aug 2020)
- UI Student Patrol, University of Indonesia (Oct 2019 - Apr 2020)
Interests
Traveling, Reading, Swimming
Timeline
Campaign Operations Associate
PT. Pintarnya Solusi Teknologi
01.2025 - Current
Campaign Operations Analyst
PT. Pintarnya Solusi Teknologi
12.2023 - 01.2025
Operational Team Member (Internship)
PT. Partipost Kreasi Global Pratama
03.2023 - 12.2023
QA/QC (Internship)
PT. WIKA Gedung
07.2021 - 09.2021
Bachelor of Engineering - Civil Engineering
University of Indonesia