Summary
Overview
Work History
Education
Skills
Affiliations
Interests
Timeline
BusinessAnalyst
ATHAYA ZHAFIRA

ATHAYA ZHAFIRA

Campaign Operations Associate
Bogor

Summary

Agile operations professional with 1.5+ years driving campaign & digital ops in fast-paced startup environments. Proven track record in streamlining execution, aligning cross-functional teams, and turning data into scalable processes that deliver impact. Now focused on strategic operations — building systems, optimizing growth, and enabling scale without breaking.

Overview

4
4
years of professional experience
2
2
Languages

Work History

Campaign Operations Associate

PT. Pintarnya Solusi Teknologi
01.2025 - Current
  • Monitor end-to-end campaigns and ensure smooth operational activities.
  • Oversaw daily operations, ensuring timely completion of tasks and adherence to company policies and procedures.
  • Prepare administrative and operational requirements for campaigns.
  • Develop and execute data-driven strategies leveraging user insights and analytics.
  • Collect and analyze campaign data to measure KPIs.
  • Improved operational efficiency by implementing new processes and streamlining existing workflows.
  • Coordinate cross-functionally to troubleshoot and resolve operational issues.
  • Collaborate with customer service to address campaign-related concerns.
  • Generate monthly performance reports for clients and stakeholders.
  • Maintained and prioritized to-do-list and followed up to complete tasks on-time.
  • Collaborated with cross-functional teams to achieve project goals and meet deadlines.

Campaign Operations Analyst

PT. Pintarnya Solusi Teknologi
12.2023 - 01.2025
  • Collaborated with product marketing teams to manage content across multiple channels.
  • Analyzed campaign metrics to optimize performance.
  • Prepared performance reports with recommendations for improvement.
  • Ensured achievement of KPIs and maintained communication with stakeholders.
  • Performed quality checks to ensure alignment with campaign objectives.
  • Managed multiple projects simultaneously, delivering results within tight deadlines while maintaining high-quality standards.
  • Improved team productivity by implementing effective workflow strategies and time management techniques.
  • Supported supervisor and associated team members to maintain system functionality.
  • Identified inefficiencies in current systems, recommending adjustments that resulted in increased productivity levels.
  • Created and managed operational databases to store and track data and maintain accurate information.

Operational Team Member (Internship)

PT. Partipost Kreasi Global Pratama
03.2023 - 12.2023
  • Provided administrative support to campaign teams.
  • Managed influencer communication via Instagram DM.
  • Tracked KOL posts and assisted in resolving administrative issues.
  • Contributed to team success by completing jobs quickly and accurately.
  • Learned all required tasks quickly to maximize performance.
  • Contributed to a positive work environment by consistently demonstrating professionalism, adaptability, and strong interpersonal skills.

QA/QC (Internship)

PT. WIKA Gedung
07.2021 - 09.2021
  • Recorded and reported inspection findings.
  • Monitored product standards and quality control programs.
  • Verified testing procedures and compliance with specifications.
  • Gained valuable experience working within a specific industry, applying learned concepts directly into relevant work situations.
  • Contributed to a positive team environment by collaborating with fellow interns on group projects and presentations.
  • Sorted and organized files, spreadsheets, and reports.

Education

Bachelor of Engineering - Civil Engineering

University of Indonesia
Depok, West Java
01.2023

Skills

Campaign Operations & Management

Affiliations

  • General Secretary, Kamuka Parwata FTUI (Sep 2020 - Aug 2021)
  • Head of Alumni Relations, Kamuka Parwata FTUI (Sep 2019 - Aug 2020)
  • UI Student Patrol, University of Indonesia (Oct 2019 - Apr 2020)

Interests

Traveling, Reading, Swimming

Timeline

Campaign Operations Associate

PT. Pintarnya Solusi Teknologi
01.2025 - Current

Campaign Operations Analyst

PT. Pintarnya Solusi Teknologi
12.2023 - 01.2025

Operational Team Member (Internship)

PT. Partipost Kreasi Global Pratama
03.2023 - 12.2023

QA/QC (Internship)

PT. WIKA Gedung
07.2021 - 09.2021

Bachelor of Engineering - Civil Engineering

University of Indonesia
ATHAYA ZHAFIRACampaign Operations Associate