Traveling and cultural exploration
Ayu Permata Sari
Senior Sales & Operations Manager
Denpasar,BA
Summary
Dynamic senior sales and operations leader with a proven track record of driving revenue growth and market expansion. Expertise in leading high-performing teams and implementing strategic sales initiatives, resulting in a 30% increase in quarterly revenue and a 15% boost in customer retention. Skilled in utilizing data analytics to refine sales strategies and enhance operational efficiency, leading to quicker turnaround times and heightened customer satisfaction. Committed to cultivating a culture of mentorship and continuous improvement, consistently delivering unique value through effective leadership and strategic insight.
Overview
17
17
years of professional experience
7
7
Certificates
2
2
Languages
Work History
Senior Sales & Operation Manager
MAP Active Asia
01.2024 - Current
- Assisting Area Manager and Store Team in organizing, Planning, and Implementing sales strategy to achieve sales budget Weekly/ Monthly
- Monitoring all store operational are running smooth by doing store visit.
- Plan, control and preform store-wide operations activities covering people management, protection of company asset, inventory management, customer servicing following standard operating procedures in order to increase sales, ensure customer satisfaction and compliance to SOP.
- Prepare Sales Analysis for Division and General Manager to achieve company objectives through setting sales goals, analysing data base on past performance, and projecting future performance.
- Proposed, Maintain and Review Store KPI (Average Dollar Sales, Unit per Transaction, and Conversion Rate)
- Assisting and Generate Report for Division and General Manager in Identifying new product opportunities, trends, and tracking competitors Promotion & Strategies. Cost Management
- Control staff budget including, Store overtime, Store budget manning as per company direction.
- Managed and motivated employees to be productive and engaged in work.
- Accomplished multiple tasks within established timeframes.
- Maximized performance by monitoring daily activities and mentoring team members.
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
- Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
- Controlled costs to keep business operating within budget and increase profits.
- Improved marketing to attract new customers and promote business.
- Cross-trained existing employees to maximize team agility and performance.
- Maintained professional, organized, and safe environment for employees and patrons.
- Developed and maintained relationships with customers and suppliers through account development.
- Managed budgets effectively, ensuring optimal financial performance while investing in necessary resources for business growth.
- Achieved departmental goals by developing and executing strategic plans and performance metrics.
- Built high-performing teams through effective recruitment, onboarding, and talent development initiatives.
- Improved safety procedures to create safe working conditions for workers.
- Reduced operational costs through comprehensive process improvement initiatives and resource management.
- Implemented customer feedback mechanisms to gather insights, using this information to guide strategic planning and decision-making.
- Managed budget allocations to prioritize spending on high-impact projects, optimizing resource utilization.
- Led cross-functional teams to achieve project goals, fostering collaboration and innovation.
- Oversaw inventory management, optimizing stock levels, and reducing waste.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Established team priorities, maintained schedules and monitored performance.
- Evaluated employee performance and conveyed constructive feedback to improve skills.
- Improved staffing during busy periods by creating employee schedules and monitoring call-outs.
Sales & Operation Manager
MAP Active Asia
12.2021 - 12.2023
- Assisting Area Manager and Store Team in organizing, Planning, and Implementing sales strategy to achieve sales budget Weekly/ Monthly
- Monitoring all store operational are running smooth by doing store visit.
- Plan, control and preform store-wide operations activities covering people management, protection of company asset, inventory management, customer servicing following standard operating procedures in order to increase sales, ensure customer satisfaction and compliance to SOP.
- Prepare Sales Analysis for Division and General Manager to achieve company objectives through setting sales goals, analysing data base on past performance, and projecting future performance.
- Proposed, Maintain and Review Store KPI (Average Dollar Sales, Unit per Transaction, and Conversion Rate)
- Assisting and Generate Report for Division and General Manager in Identifying new product opportunities, trends, and tracking competitors Promotion & Strategies. Cost Management
- Control staff budget including, Store overtime, Store budget manning as per company direction.
- Mentored junior team members for career advancement, fostering a pipeline of future leaders within the organization.
- Developed a strong company culture focused on employee engagement, collaboration, and continuous learning opportunities.
- Streamlined workflows by identifying bottlenecks in existing systems and implementing appropriate solutions.
- Enhanced team productivity by implementing agile methodologies, leading to more efficient project completion.
- Coordinated with IT department to upgrade technology infrastructure, enhancing operational efficiency and data security.
- Streamlined project delivery processes, significantly reducing time to market for new product launches.
- Organized professional development programs for staff, leading to improved performance and skill sets.
- Boosted employee morale and reduced turnover through development and implementation of comprehensive rewards and recognition program.
- Improved customer satisfaction scores by overhauling customer service protocols and training staff in customer engagement techniques.
- Defined clear targets and objectives and communicated to other team members.
- Successfully managed budgets and allocated resources to maximize productivity and profitability.
- Assisted in organizing and overseeing assignments to drive operational excellence.
- Set aggressive targets for employees to drive company success and strengthen motivation.
- Leveraged data and analytics to make informed decisions and drive business improvements.
- Trained personnel in equipment maintenance and enforced participation in exercises focused on developing key skills.
- Controlled resources and assets for department activities to comply with industry standards and government regulations.
- Established performance goals for employees and provided feedback on methods for reaching those milestones.
- Managed and motivated employees to be productive and engaged in work.
- Accomplished multiple tasks within established timeframes.
- Maximized performance by monitoring daily activities and mentoring team members.
- Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
- Managed budgets effectively, ensuring optimal financial performance while investing in necessary resources for business growth.
- Improved safety procedures to create safe working conditions for workers.
- Implemented customer feedback mechanisms to gather insights, using this information to guide strategic planning and decision-making.
- Oversaw inventory management, optimizing stock levels, and reducing waste.
- Opened and closed location and monitored shift changes to uphold successful operations strategies and maximize business success.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Evaluated employee performance and conveyed constructive feedback to improve skills.
- Improved staffing during busy periods by creating employee schedules and monitoring call-outs.
Sales & Operation Assistant Manager
MAP Active Asia
10.2019 - 11.2021
- Assisting Store Supervisor in organizing, Planning, and Implementing sales strategy to achieve sales budget Weekly/ Monthly
- Monitoring all store operations running smoothly by doing store visits.
- Planned, controlled, and perform store-wide operations activities covering people management, protection of company assets, inventory management, and customer servicing following standard operating procedures in order to increase sales, ensure customer satisfaction and compliance with SOP.
- Prepare Sales Analysis for Operation Manager to achieve company objectives by setting sales goals, analyzing data based on past performance, and projecting future performance.
- Proposed, Maintain, and Review Store KPI (Average Dollar Sales, Unit per Transaction, and Conversion Rate)
- Assisting and Generating Reports for Operation Manager in Identifying new product opportunities, trends, and tracking competitors' Promotions & Strategies. Cost Management
- Control staff budget including, Store overtime, Store budget manning as per company direction.
- Control merchandise inventories in order to increase sales and profit hence supporting the organization's goals.
- Supervised day-to-day operations to meet performance, quality and service expectations.
- Improved customer satisfaction by addressing and resolving complaints promptly.
- Developed strong working relationships with staff, fostering a positive work environment.
- Promoted teamwork within the workplace by encouraging collaboration among staff members on various project tasks.
- Collaborated with the management team to develop strategic plans for business growth and improvement.
- Maintained a clean, safe, and organized store environment to enhance the customer experience.
- Mentored junior staff members in their professional development by offering guidance/support in their assigned roles.
- Offered hands-on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.
- Completed regular inventory counts to verify stock levels, address discrepancies, and forecast future needs.
- Facilitated clear communication between employees and upper management through regular meetings and updates.
- Generated repeat business through exceptional customer service.
- Conducted employee performance evaluations, providing constructive feedback for growth and development.
- Implemented staff training programs, enhancing product knowledge and improving customer service skills.
- Oversaw daily cash reconciliations, ensuring accurate financial reporting and minimizing discrepancies.
- Managed inventory levels to minimize stockouts while reducing overhead costs.
- Increased sales through effective merchandising strategies and targeted promotions.
- Assisted in recruiting, interviewing, hiring, and onboarding of new employees to maintain adequate staffing levels.
- Boosted employee morale by recognizing outstanding performance and celebrating team accomplishments.
- Monitored cash intake and deposit records, increasing accuracy, and reducing discrepancies.
- Enforced company policies consistently while handling disciplinary actions when necessary with fairness and respect.
- Scheduled staff shifts to ensure proper coverage during peak shopping hours without exceeding labor budgets.
- Maintained compliance with health and safety regulations, ensuring safe environment for both staff and customers.
- Implemented loss prevention strategies, significantly reducing shrinkage.
- Assisted in budget preparation, ensuring alignment with financial goals.
- Facilitated team-building activities, enhancing team cohesion and morale.
- Enhanced team productivity by streamlining operational processes.
- Optimized scheduling to ensure adequate staffing during peak hours, improving service efficiency.
- Analyzed sales data to identify trends and adjust inventory orders accordingly.
- Led weekly team meetings to discuss goals and review performance, fostering culture of continuous improvement.
- Engaged with customers to gather feedback, using insights to improve service and product offerings.
- Coached new employees, ensuring smooth onboarding process and quicker adaptation to their roles.
- Opened and closed location and monitored shift changes to uphold successful operations strategies and maximize business success.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Evaluated employee performance and conveyed constructive feedback to improve skills.
- Improved staffing during busy periods by creating employee schedules and monitoring call-outs.
Sales & Operation Assistant Manager
Gill Capital Group
11.2017 - 10.2019
- Review all the result indicators reports and make actions accordingly (KPI)
- Manage the capacity, quality and stock of the stockroom
- Anticipate the needs (analyze, prioritize and re-organize)
- Coordinate with the visual commercial team on a constant basis regarding the stockroom
- Efficiently preparing merchandise moves between stores
- Preparing returns and inventories
- Before delivery-Shipment preparation: Anticipate the needs of people and resources for shipment during delivery-Organize team, tools and time in efficient way.
- Coordinate with visual commercial the timing of the tasks. Reach the productivity and improve it
- Control Replenishment of the floor
- Stockroom procedures: Ensure the implementation of all the standards
- Coordinated with vendors to ensure timely delivery of products and resolve any supply chain issues.
- Ensured compliance with all safety regulations by conducting regular inspections of equipment/operations within the store.
- Monitored sales trends to adjust pricing strategies for optimal profitability.
- Improved customer satisfaction by resolving complaints and inquiries promptly.
- Improved operational efficiency by adopting new technology for inventory management.
- Conducted performance evaluations and provided constructive feedback to employees.
- Conducted performance evaluations, identifying areas for development and rewarding strong performance.
- Collaborated with management team to set sales targets and strategies, achieving consistent sales growth.
- Implemented staff training programs to elevate service standards and knowledge.
- Oversaw daily operations to maintain store cleanliness and organization.
- Cultivated positive rapport with fellow employees to boost company morale and promote employee retention.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Established team priorities, maintained schedules and monitored performance.
- Successfully managed budgets and allocated resources to maximize productivity and profitability.
- Defined clear targets and objectives and communicated to other team members.
- Assisted in organizing and overseeing assignments to drive operational excellence.
- Developed strong working relationships with staff, fostering a positive work environment.
- Promoted teamwork within the workplace by encouraging collaboration among staff members on various project tasks.
- Offered hands-on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.
- Completed regular inventory counts to verify stock levels, address discrepancies, and forecast future needs.
- Facilitated clear communication between employees and upper management through regular meetings and updates.
- Conducted employee performance evaluations, providing constructive feedback for growth and development.
- Implemented staff training programs, enhancing product knowledge and improving customer service skills.
- Increased sales through effective merchandising strategies and targeted promotions.
- Scheduled staff shifts to ensure proper coverage during peak shopping hours without exceeding labor budgets.
Area Manager
Kanmo Retail Group
08.2016 - 03.2017
- Improved overall efficiency by identifying areas in need of improvement and implementing necessary changes.
- Coordinated with various departments to facilitate smooth communication, enhancing operational effectiveness.
- Led a team to achieve company goals and exceed targets consistently, fostering a positive work environment.
- Managed daily operations for optimal performance, ensuring timely completion of tasks and projects.
- Continuously improved operational procedures through ongoing evaluation of existing practices, incorporating feedback from team members and adopting industry best practices.
- Transformed underperforming teams into productive, profitable teams.
- Facilitated conflict resolution among team members, promoting open communication and fostering a positive workplace culture.
- Conducted regular performance evaluations to identify areas for improvement and develop action plans for growth.
- Developed and implemented strategies to improve customer service and increase sales.
- Oversaw inventory management, reducing costs through accurate forecasting and strategic purchasing decisions.
- Mentored junior staff members, providing guidance on best practices and professional development opportunities.
- Optimized staffing levels by closely monitoring workload demands and adjusting schedules accordingly.
- Conducted training sessions to educate employees on best practices and procedures to increase profitability.
- Increased team productivity by streamlining processes and implementing more efficient systems.
- Identified and communicated customer needs to supply chain capacity and quality teams.
- Planned, created, tested and deployed system life cycle methodology to produce high quality systems to meet and exceed customer expectations.
- Trained personnel in equipment maintenance and enforced participation in exercises focused on developing key skills.
- Established performance goals for employees and provided feedback on methods for reaching those milestones.
- Opened and closed location and monitored shift changes to uphold successful operations strategies and maximize business success.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Assisted in organizing and overseeing assignments to drive operational excellence.
Retail Supervisor
The Goods Dept
08.2015 - 02.2016
- Enhanced store appearance with regular maintenance, cleaning, and organization of merchandise areas.
- Supported inventory management tasks including ordering stock items and conducting physical inventory counts ensuring proper stock levels.
- Coordinated merchandising displays, signage and sales enablement.
- Trained and oriented associates to maximize team performance.
- Resolved conflicts among staff members professionally and fairly, maintaining a cohesive team dynamic.
- Trained new employees on store policies, procedures, and sales techniques to enhance their performance.
- Analyzed sales reports to identify trends and opportunities for increased revenue generation within the retail space.
- Kept merchandise fresh by monitoring use of proper stock rotation procedures and setting up promotions to move out aging products.
- Collaborated with management to develop sales goals and strategies that aligned with company objectives.
- Adapted staffing schedules according to peak hours and seasonal demands for optimal customer service coverage.
- Processed exchanges, refunds and team member purchases to keep cashiers focused on efficiently checking out regular customers.
- Evaluated employee performance regularly to provide constructive feedback for continuous improvement.
- Conducted thorough audits of cash registers, ensuring accuracy and accountability in financial transactions.
- Monitored cashiers' work and balanced registers to maintain strong financial controls.
- Increased customer satisfaction by providing exceptional service and addressing customer concerns promptly.
- Oversaw continuous floor maintenance and recovery efforts, keeping displays and shelves customer-ready and professionally presented.
- Managed inventory levels to align with seasonal demand, avoiding stockouts or excessive overstock situations.
- Kept close eye on department employees and customers to assess theft risks and maintain loss prevention goals.
- Maintained clean, adequately stocked, and organized store by streamlining daily operations and introducing new procedures.
- Effectively allocated tasks during high-traffic times to keep operations running smoothly and employees focused.
- Implemented daily operating procedures to keep store clean, adequately stocked, and well-organized.
Retail Manager
707 Group Company, Jakarta
09.2009 - 07.2015
- Controlled store inventory and reviewed cash handling and operations reports.
- Analyzed sales data to identify trends, adjust inventory levels accordingly, and maximize revenue opportunities.
- Enhanced store appearance by maintaining cleanliness standards and visually appealing displays that showcased products effectively.
- Improved customer satisfaction through proactive engagement, attentive service, and efficient problem resolution.
- Trained and developed new employees for ease of transition into team.
- Led a team of retail associates to achieve sales targets and deliver outstanding customer experiences.
- Coached employees and trained on methods for handling various aspects of sales, complicated issues, and difficult customers.
- Effectively allocated tasks during high-traffic times to keep operations running smoothly and employees focused.
- Implemented daily operating procedures to keep store clean, adequately stocked, and well-organized.
- Prioritized excellent customer service through continuous monitoring of employee interactions with shoppers.
- Oversaw store operations, including opening and closing procedures, cash management, and safety compliance.
- Developed staff training programs that resulted in improved product knowledge and enhanced selling skills.
- Contributed to company-wide initiatives by participating in regional manager meetings, sharing best practices, and collaborating on strategy development.
- Exceeded sales goals and accomplished business objectives by inspiring staff and promoting target products.
- Boosted overall store revenue by adapting targeted marketing initiatives based on demographic research within the local area.
- Managed inventory control, ensuring optimal stock levels for in-demand products and reducing excess merchandise.
- Completed daily paperwork and computer entry of sales data as established by management.
- Oversaw employee performance, corrected problems, and increased efficiency to maintain productivity targets.
- Fostered a supportive work environment through coaching sessions, team-building activities, and open communication channels for staff feedback.
- Implemented loss prevention strategies to minimize shrinkage and maintain profitability.
- Increased sales by implementing effective merchandising strategies and optimized store layouts.
- Established positive relationships with vendors, negotiated favorable terms, and ensured timely delivery of merchandise orders.
- Recruited top talent for retail positions by conducting thorough interviews and selecting qualified candidates that aligned with company values.
- Achieved monthly performance goals by setting clear objectives for employees while providing regular progress updates during team meetings.
- Coordinated special events such as holiday promotions or clearance sales to drive additional business.
- Streamlined operational processes through the implementation of efficient scheduling systems and task delegation strategies among staff members.
- Exhibited excellent people skills during interaction with employees and customers.
- Collaborated with corporate marketing teams to execute promotional campaigns that increased foot traffic instore.
- Answered questions about store policies and addressed customer concerns.
- Implemented loss prevention strategies that significantly reduced shrinkage rates.
- Led by example, demonstrating exemplary customer service and sales techniques on shop floor.
- Conducted regular performance reviews, identifying opportunities for staff development and career progression.
- Boosted team morale and productivity by implementing staff recognition program that acknowledged outstanding customer service.
- Optimized staff scheduling, balancing workload and operational needs to maximize efficiency.
- Revamped product displays to enhance visual appeal and stimulate interest.
- Established feedback system that captured customer insights, leading to strategic improvements in service delivery.
- Initiated comprehensive training program for new hires, ensuring consistent level of service across team.
- Developed and executed promotional campaigns to increase foot traffic during off-peak hours.
- Managed purchasing, sales, marketing and customer account operations efficiently.
- Assisted in recruiting, hiring and training of team members.
- Launched staff engagement, gender diversity and cultural programs in addition to robust reporting tool that increased operational quality.
- Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
- Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
- Monitored daily cash discrepancies, inventory shrinkage and drive-off.
- Reported issues to higher management with great detail.
- Conducted performance evaluations and provided constructive feedback to employees.
Education
Master Degree - Human Resources Management
Atma Jaya Catholic University of Indonesia
Jakarta01.2026
Bachelor Degree - Human Resources Management
Universitas Mercu Buana
Jakarta03.2015
Skills
Effective team leadership
Operational efficiency management
Comprehensive strategic planning
Strategic decision-making
Performance improvement strategies
Effective time management
Workforce development
Employee scheduling management
Service excellence
Strategic business development
Organizational leadership
Team leadership
Reporting proficiency
Effective verbal communication
Employee training
Measurable goal planning
Sales strategy development
Critical thinking for problem-solving
Expense management
Conducting performance evaluations
Effective sales strategies
Customer acquisition strategies
Performance metrics
Meeting schedule coordination
Salesforce optimization
Efficient shift scheduling
New employee orientation
Effective communication
Talent acquisition and assessment
Coaching expertise
Inventory control
Market competitor analysis
Effective problem resolution
Microsoft Office proficiency
Effective team collaboration
Experienced in software tools
Data-driven decision making
Prioritization and scheduling expertise
Critical thinking skills
Skill enhancement programs
Accomplishments
- MAP Active Operation Leader Heroes 2020, Indonesia
As MAP Active Heroes for the outstanding sales performance Nationwide 2020
- MAP Active Operation Leader Heroes 2021, Indonesia
As MAP Active Operation Leader Heroes for the outstanding sales performance Nationwide 2021
- MAP Active 1st Winner Region Head, Indonesia
1st Winner for Highest Sales Achievement Q2 - 2022 period category Operation Region Head
- MAP Active 2nd Winner Region Head, Indonesia
2nd Winner for Highest Sales Achievement Q3 - 2022 period category Operation Region Head
- MAP Active Operation Leader Heroes 2022, Indonesia
As MAP Active Operation Leader Heroes for the outstanding sales performance Nationwide 2022
Certification
Power Bi Fundamental Training, MAP Active Asia
Interests
Fashion trend research and footwear innovation
Wellness and mindful living
Supporting local artisans and craftsmanship appreciation
Exploring business podcasts and leadership talks
Mindfulness and self-discipline practices
Timeline
Power Bi Fundamental Training, MAP Active Asia
10-2024
Senior Sales & Operation Manager
MAP Active Asia
01.2024 - Current
Managerial Accounting: Tools for Facilitating and Guiding Business Decisions Training, Coursera
12-2022
Sales & Operation Manager
MAP Active Asia
12.2021 - 12.2023
Exercising Leadership: Foundational Principles Training, Harvard University
12-2020
Quality Improvement Associate (CQIA) Training, Bukalapak
09-2020
Microsoft Certified Application Specialist: Using Microsoft Office Excel 2007 Training, Sekolah.mu
09-2020
Sales & Operation Assistant Manager
MAP Active Asia
10.2019 - 11.2021
Sales & Operation Assistant Manager
Gill Capital Group
11.2017 - 10.2019
Area Manager
Kanmo Retail Group
08.2016 - 03.2017
Direct Support Professional - Specialist in Positive Behavior Support (DSP) Training
11-2015
Retail Supervisor
The Goods Dept
08.2015 - 02.2016
Retail Manager
707 Group Company, Jakarta
09.2009 - 07.2015
Computer Programmer/Operator/Systems Engineer, Dinas Tenaga Kerja, Transmigrasi dan Energi Provinsi DKI Jakarta
08-2009
Master Degree - Human Resources Management
Atma Jaya Catholic University of Indonesia
Bachelor Degree - Human Resources Management
Universitas Mercu Buana
Languages
Indonesian
English
Courses
- Operator Computer, Balai Latihan Kerja Daerah Jakarta Selatan, August 2009
- Specialist in positive behaviour support, Mahadibya Nurcahyo Chakrasana, November 2015
- Microsoft Excel, Lembaga Pendidikan Dian Nusantara, September 2020
- English Courses, English First, August 2022 – June 2023
- Managerial Accounting: Tools for Facilitating and Guiding Business Decisions, Coursera, December 2022 – April 2023
- MIND Program, MAP Retail Academy, December 2022 – April