Bisma Satria Wardhana
Product Manager At PaDi UMKM
Jakarta
Summary
Product Manager with 6+ years in e-commerce, B2B, and public sector tech—plus 6+ years building startups across publishing, travel, and digital media. Delivered 1B+ IDR in cost-efficiencies at Bukalapak and led key projects at Telkom & PaDi UMKM. Co-founded Logbook Travel and WIGUBOOKS.
Overview
16
16
years of professional experience
5
5
Certifications
Work History
Product Manager
PaDi UMKM
01.2025 - Current
- Drive over IDR XX trillion in annual GMV for PaDi UMKM’s Transaction Product.
- Lead a cross-functional team (Engineering, Design & Finance) to elevate the SME transaction experience.
- Define and execute the product roadmap—partnering with Engineering, Design & Finance—to optimize payment flows and reduce failure rates.
Product Manager
Telkom Indonesia
10.2022 - Current
- As a manager in Telkom Indonesia’s DBT division, I have successfully driven impactful digital transformation projects and products. Key achievements include:
- Project Management Tools: Managed and developed project management tools aligned with international PMBOK standards, adopted by organizations across various sectors, including government, ministries, private companies, and non-profit organizations. This tool has streamlined workflows and improved efficiency for organizations at different levels of complexity.
- Asset Management System: Developed a comprehensive system to manage land and building assets across all BUMN, improving visibility, governance, and resource optimization.
- Automation System for Planning: Developed an intuitive web-based system leveraging internal and external data to project sales potential and development needs, streamlining planning processes and enhancing decision accuracy.
CEO & Founder
When I Grow Up
08.2020 - 07.2022
- WIGUBOOKS is an Independent publisher Personalized Children Story Book. I team up to develop the tech, production print system ,finance & marketing from zero to produce more than ten thousand customized children books received by happy parents & children in Indonesia.
Product Manager Customer Experience on Service
Bukalapak
01.2019 - 08.2020
- Responsibilities:
- - Leading a product team handling improvements to a smaller slice of product in support of a tribe's northstar metrics at Bukalapak.
- - Focus on leading the product lifecycle & Focusing to execute the idea into reality.
- - Work closely with Customer Service, and technical team on the creation and implementation of custom product solutions.
- - Analyzing user requirement into specification and architectural design for developers.
- - Creating a product backlog, including the priority, to be implemented.
Associate Product Manager on Customer Satisfaction Improvement
Bukalapak
11.2017 - 12.2018
- Responsibilities:
- - Analyzing user requirement into specification and architectural design for developers.
- - Creating a product backlog, including the priority, to be implemented.
- - Transforming user stories into technical requirements to be executed by engineers. This includes enriching the requirements, creating mock-ups, work closely with UX researcher & UX designer
Co-Founder & CTO
Logbook Travel
12.2014 - 12.2016
- Product Smith & Technologist
- Logbook is a social media travel application.
- We can discover places around Indonesia through travelers' stories. Get the information detail about itinerary, attraction and prices. We can also interact directly with other travelers in order to know about any details and experiences.
- Media covered (Techinasia, CNNindonesia, Marketers):
- Https://id.techinasia.com/review-aplikasi-logbook-jurnal-digital-traveling
- Https://www.cnnindonesia.com/teknologi/20140806140837-185-1185/berwisata-makin-seru-dengan-logbook-travel
- Http://marketeers.com/alasan-logbook-jadi-pemenang-student-startup-icon-2015
Frontend Developer, System Analyst
MobileForce
04.2013 - 12.2014
- Mobileforce is an integrated digital production agency that’s combine strategy in social media, creativity and digital technology to provide an end to end sustainable consumer journey. Established in 2013, we are a fast blazing lightsaber in mobile and digital development world. Our team is a mix of powerful development troopers, commanded by visionaries in digital mobile world and we will ensure all of the products become the ultimate force for your business.
Founder
Paperkeys Lab
01.2011 - 01.2013
- We are a team that bounded by friendship, inspired by surroundings and enormous on idea. We design, develop and deliver integrated Digital Strategy and Media which change people’s mindset about relationship between Technology and Life.
Assistant Project Manager
Draeger
05.2011 - 10.2011
- Dräger is a leading international company in the fields of medical and safety technology. Our innovative products, services and systems protect, support and save lives. People from hospitals, manufacturing, mining, fire protection and emergency services have trusted in Dräger since 1889. Besides striving for the highest quality and common interfaces between our products, Dräger also focuses on the protection of our environment and our natural resources.
- High-Tech with human touch, culture out of tradition, innovations by self-conception, worldwide one vision: Dräger. Technology for Life
Web Developer and IT Support
PT Fast Track Indonesia
03.2009 - 11.2009
- The pioneers of the Company had long extended experiences in the Energy, Industrial Plan, Infrastructure, Telecommunication Industries operated by state owned enterprises or Production Sharing Contractor using multilateral financing (World Bank, Asian Development Bank, European Investment Bank, etc.) or special investment schemes have generous dream to utilize domestic professional experts having proven experiences, competence, credibility and commitment in the Engineering and Project Management.
Education
Sarjana Komputer (S.Kom), Bachelor of Engineering (B.Eng.) - Information Technology
Universitas Swiss German Serpong
01.2012
Bachelor of Engineering - BE - Information Technology
Fachhochschule Südwestfalen
01.2011
Skills
- Product Development
- Start-up Leadership
Certification
Capstone: Applying Project Management in the Real World
Timeline
Product Manager
PaDi UMKM
01.2025 - Current
Product Manager
Telkom Indonesia
10.2022 - Current
CEO & Founder
When I Grow Up
08.2020 - 07.2022
Product Manager Customer Experience on Service
Bukalapak
01.2019 - 08.2020
Associate Product Manager on Customer Satisfaction Improvement
Bukalapak
11.2017 - 12.2018
Co-Founder & CTO
Logbook Travel
12.2014 - 12.2016
Frontend Developer, System Analyst
MobileForce
04.2013 - 12.2014
Assistant Project Manager
Draeger
05.2011 - 10.2011
Founder
Paperkeys Lab
01.2011 - 01.2013
Web Developer and IT Support
PT Fast Track Indonesia
03.2009 - 11.2009
Bachelor of Engineering - BE - Information Technology
Fachhochschule Südwestfalen
Sarjana Komputer (S.Kom), Bachelor of Engineering (B.Eng.) - Information Technology
Universitas Swiss German Serpong
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