Summary
Overview
Work History
Education
Skills
Affiliations
Accomplishments
Certification
References
Timeline
Generic

Brandon Baker

Boise

Summary

Dynamic sales and marketing leader with a proven track record at SPT Defense, excelling in strategic planning and team leadership. Successfully developed and executed marketing initiatives that enhanced brand visibility and customer loyalty. Adept at contract negotiation and fostering strong client relationships, driving significant revenue growth and ensuring exceptional service delivery.

Overview

18
18
years of professional experience
1
1
Certification

Work History

Head of Sales & Marketing

SPT Defense
Knoxville
06.2020 - Current
  • Delivered impactful product presentations to engage potential clients.
  • Marketed products and services at trade shows and promotional events.
  • Maintained a vibrant corporate image across product lines while representing company at events.
  • Designed loyalty programs to retain existing customers and attract new clientele.
  • Developed and executed strategic marketing plans and sales forecasts to meet corporate objectives.
  • Managed a team of sales representatives, ensuring achievement of sales goals.
  • Evaluated marketing personnel performance and provided constructive feedback for improvement.
  • Identified potential customers through networking events and cold-calling initiatives.
  • Negotiated contracts with vendors related to advertising campaigns or other projects.

Service Advisor

Larry H. Miller Jeep Dodge
Denver
04.2016 - 12.2019
  • Greeted customers, addressing needs professionally and efficiently.
  • Handled all customer inquiries promptly and accurately.
  • Recommended product and service improvements to management, preventing future issues.
  • Provided precise estimates for repair costs, labor times, and parts pricing.
  • Monitored customer satisfaction through surveys and feedback forms.
  • Managed special orders via phone and in-person, generating consistent monthly revenue.
  • Resolved customer complaints efficiently while maintaining courteous interactions.
  • Utilized software to prepare change of address records and process service discontinuance orders.
  • Upsold additional products or services when appropriate.
  • Developed strong relationships with customers by providing exceptional customer service.

Owner

Rocky Mountain Guns and Ammo
Denver
02.2007 - 08.2015
  • Directed and guided employees by delegating tasks and setting priorities.
  • Hired and trained department managers to enhance productivity and oversight.
  • Negotiated vendor contracts, increasing profit margins through strategic pricing.
  • Completed daily operations, including opening, closing, and shift change procedures.
  • Cultivated client relationships through effective communication and problem-solving.
  • Organized events like trade shows and conferences to elevate company visibility.
  • Forecasted customer demand to establish competitive pricing and credit terms.
  • Reviewed legal documents to ensure compliance with business operations.

Education

High School Diploma -

North Hall High School
Gainesville, GA
05-1999

Some College (No Degree) - Buisness

Metro State College
Denver, CO

Skills

  • Strategic planning
  • Content creation
  • Customer relationship management
  • Team leadership
  • Event marketing
  • Contract negotiation
  • Networking
  • Problem solving
  • Effective communication
  • Brand management
  • Affiliate marketing
  • Business development
  • Calendar management
  • Vendor management
  • Creative thinking
  • Detail-oriented
  • Time management
  • Brand development
  • Retail marketing
  • Media relations
  • Collaboration and teamwork
  • Attention to detail
  • Sales presentations
  • Professionalism
  • Training and onboarding
  • Adaptability
  • Public speaking
  • Negotiation skills
  • Business intelligence
  • Team building and recruiting

Affiliations

  • Avid outdoorsman- Camping, Hiking, Fishing, Hunting, Biking
  • Lead instructor for firearms safety
  • Adventure seeking

Accomplishments

  • Congressional Order of Merit
  • Over 20 Trophies from shooting Competitions

Certification

  • NRA certified Instructor
  • Self Defense instructor
  • Advanced firearms instructor

References

References available upon request.

Timeline

Head of Sales & Marketing

SPT Defense
06.2020 - Current

Service Advisor

Larry H. Miller Jeep Dodge
04.2016 - 12.2019

Owner

Rocky Mountain Guns and Ammo
02.2007 - 08.2015

High School Diploma -

North Hall High School

Some College (No Degree) - Buisness

Metro State College

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Brandon Baker