Movies
Danny Ang
Director, Licensing & Regional Category Lead
Jakarta
Summary
Dynamic leader with proven expertise in team management and strategic initiatives. Recognized for enhancing collaboration and driving business growth through visionary leadership and effective budget control.
Need to have the right mindset.
If you keep doing the same approach, you'll get the same result. Nothing changes if nothing changes. If the plan doesn't work, change the plan but not the goal.
The goal is simple, be better than yesterday. See it, plan it, do it.
Overview
21
21
years of professional experience
4
4
Languages
Work History
Director, Licensing & Regional Category Lead
Pacific Licensing Studio
01.2026 - Current
- Managing Warner Bros IP and adding on Mattel, Spiral Cute, FIFA.
- Additional roles for managing sales team in SEA & Taiwan market for fashion category.
- Leading local team in multiple departments like sales, marketing, administration, and creative across diverse categories such as fashion, home, toys, food, health, beauty, and promotional.
- Cultivated a positive work environment that fostered employee engagement, increased retention rates, and boosted overall team morale.
- Improved project efficiency with strategic planning, resource allocation, and time management practices.
- Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
- Managed budgets P&L effectively to ensure optimal use of resources while maintaining financial stability.
Director, Licensing
Pacific Licensing Studio
04.2025 - 12.2025
- Managing the Warner Bros IP for Indonesia market
- Leading local team in multiple departments like sales, marketing, administration, and creative across diverse categories such as fashion, home, toys, food, health, beauty and promotional.
- Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
- Managed budget P&L effectively to ensure optimal use of resources while maintaining financial stability
- Secured key partnerships that contributed to the company's overall growth strategy and market reach.
- Leveraged data analytics insights for informed decision-making in critical areas such as sales forecasting, budgeting, or personnel management.
Associate Director, Licensing
Pacific Licensing Studio
04.2023 - 03.2025
- Managing Regional role for Food, Health, Beauty and Promotional categories across SEA & Taiwan market for Warner Bros IP.
- Established strong relationships with key industry partners, creating mutually beneficial opportunities for growth and collaboration.
- Mentored junior staff members, providing guidance on professional development opportunities and career progression paths within the company to prepare them to the senior role.
- Improved overall team efficiency by streamlining project management processes and implementing new collaboration tools.
- Oversaw annual budget planning processes, ensuring financial goals were met while maintaining optimal resource allocation across departments.
Senior Regional Manager, Licensing
Pacific Licensing Studio
01.2021 - 03.2023
- Managing regional role for Food, Health, Beauty and Promotional categories across SEA & Taiwan market for Warner Bros IP.
- Collaborated with cross-functional teams to develop innovative solutions for addressing client needs, increasing satisfaction rates significantly.
- Provided outstanding customer service by resolving issues promptly and proactively addressing concerns to ensure client satisfaction.
- Launched new products collaboration from Mondelez, Unilever within the region, successfully driving market penetration and brand awareness.
- Coached and mentored team members in region to foster professional growth, leading to improved performance and higher retention rates.
Senior Manager, Licensing
Pacific Licensing Studio
03.2017 - 12.2020
- Managing category Food, Health, Beauty and Promotional categories across SEA & Taiwan market for Warner Bros IP.
- Formulated effective business and marketing strategies, generating new business for Indonesia office and often breaking new ground
- Secured 2nd position among top sales personnel in SEA & Taiwan region in 2017.
- Established strong relationships with clients and stakeholders, ensuring long-term partnerships and repeat business.
- Implemented and developed operational standards, policies and procedures.
- Held monthly business review to create business plans and workshops to drive successful business.
- Provided strong leadership to enhance team productivity and morale.
Sales Promotion Manager
Pacific Licensing Studio
01.2016 - 02.2017
- Delivered annual sales target ahead of schedule, reaching goals in nine months as Sales & Promotional Manager for personal care. Championed promotional activities around 'Batman v Superman' movie resulting in increased sales volume. Contributed to overall success by maintaining the highest sales figures among all categories.
- Established performance metrics for evaluating success of promotional campaigns, driving continuous improvement efforts.
- Presented regular reports to senior leadership showcasing results from promotional campaigns, highlighting successes and areas for growth.
- Collaborated with marketing team on the development of creative materials that supported sales promotions objectives.
- Cultivated a deep understanding of company products and brand values, ensuring accurate representation in all promotional materials and efforts.
Sales Manager, Marketing
Pacific Licensing Studio
10.2014 - 12.2015
- Enhance expertise as Sales & Marketing Manager overseeing retail mall events and in-store promotions with retailers (Indomaret, Alfamart, Hypermart, Matahari, Gramedia, Toys Kingdom, etc)
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
- Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
Manager, Licensing
Pacific Licensing Studio
01.2013 - 09.2014
- Managing sales category for Softline category like Apparel, Footwear, Accessories etc, whereby DC Superheroes stores is our biggest partner.
- Securing multiples new Fashion partners like Ando, Zandillac, Manzone, Colours-In, DC Stores, etc.
- Managing IPs like Warner Bros, DreamWorks, Angry Birds
- Accomplished multiple tasks within established timeframes.
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
Director of Photography
Self-employeed
01.2010 - 12.2013
- Managed and directed external and freelance photographers to deliver on-location photo projects.
- Collaborated with production team, consulted on set design, layout and lighting for optimal effect.
- Mainly focus on the pre-wedding/wedding photoshoots as main passion.
- Led teams of camera operators and assistants to achieve a cohesive vision across multiple shoots and locations.
- Developed strong relationships with clients, working closely with them to establish project goals and deliver high-quality results.
Operations Manager
PT Gilang Agung Persada
02.2012 - 01.2013
- Executed strategic promotional initiatives for national department stores, driving brand awareness and achieved 300% incremental within 3 months joining the company.
- Coordinated all regional team functions involving 120 sales promotional staff ensuring alignment with organizational objectives
- Conducted comprehensive sales data analysis to inform decision-making processes.
- Collaborated with contractors to enhance displays for optimal customer engagement.
- Led coaching and training programs, boosting team morale and productivity.
- Managed relationships with brands including Nautica, Swarovski, Marc Ecko, Converse, Rado, and Bell & Rose.
- Streamlined human resource practices to improve team dynamics and effectiveness.
- Developed effective merchandising solutions to elevate brand presence in stores.
- Supervised operations staff and kept employees compliant with company policies and procedures.
- Led hiring, onboarding and training of new hires to fulfill business requirements.
- Developed and implemented strategies to maximize customer satisfaction.
Kids & Merchandising Manager
PT Fast Food Indonesia (KFC)
08.2007 - 11.2008
- Built new working system management in Merchandising Department.
- Direct report everything twice a week to the Owner of KFC Indonesia
- Launched first-ever international licensee premium (kids meal) in KFC Indonesia, resulting in complete sell-out within a week.
- Involve in design for products and advertisement marketing project.
- Survey what product that kids and teenagers like and survey stores across cities in Indonesia.
- Create a storyline for KFC kid local TV channels commercial advertisement.
- Developed strong relationships with suppliers, securing better deals and exclusive products.
- Researched new vendors, acquired samples and negotiated merchandise deals.
- Established a culture of excellence within the merchandising team through coaching, mentoring, and goal setting.
- Trained and supervised merchandising team members in best practices, improving overall performance.
Junior Manager Merchandising
PT Indomarco Prismatama (Indomaret)
12.2004 - 07.2007
- Setting budget Sales & Margin per year in several Departments such as (House Hold Department, Mechanical Tools Department, Hobby Product, Toys Department, Communication & Entertainment Department.
- Analyze each product for selling it in the market.
- Setting selling price of the product by comparing with the competitor prices.
- Negotiated favorable contracts with vendors or suppliers, ensuring cost-effective procurement of goods or services.
- Design the promotion each month such as cutting price, scratching voucher, direct gift, purchase to purchase etc.
- Optimized inventory control processes, minimizing stock discrepancies and maximizing cost savings.
- Cultivated strong relationships with clients through excellent communication and service quality, fostering long-term loyalty.
Education
Bachelor of Science - Computer Engineering
Bina Nusantara University
Jakarta, Indonesia 04.2001 -
High School Diploma -
Tarakanita 2 Pluit
Jakarta, Indonesia 04.2001 -
Skills
Problem-solving
Project management
Team management
Business development
Budget control
Relationship building
Decision-making
Strategies and goals
Team building
Negotiation
Goal setting
Visionary leadership
Interests
Singing
Live Streaming
Shopping
Traveling
Touring
Reading
Motivating
Timeline
Director, Licensing & Regional Category Lead
Pacific Licensing Studio
01.2026 - Current
Director, Licensing
Pacific Licensing Studio
04.2025 - 12.2025
Associate Director, Licensing
Pacific Licensing Studio
04.2023 - 03.2025
Senior Regional Manager, Licensing
Pacific Licensing Studio
01.2021 - 03.2023
Senior Manager, Licensing
Pacific Licensing Studio
03.2017 - 12.2020
Sales Promotion Manager
Pacific Licensing Studio
01.2016 - 02.2017
Sales Manager, Marketing
Pacific Licensing Studio
10.2014 - 12.2015
Manager, Licensing
Pacific Licensing Studio
01.2013 - 09.2014
Operations Manager
PT Gilang Agung Persada
02.2012 - 01.2013
Director of Photography
Self-employeed
01.2010 - 12.2013
Kids & Merchandising Manager
PT Fast Food Indonesia (KFC)
08.2007 - 11.2008
Junior Manager Merchandising
PT Indomarco Prismatama (Indomaret)
12.2004 - 07.2007
Bachelor of Science - Computer Engineering
Bina Nusantara University
04.2001 -
High School Diploma -
Tarakanita 2 Pluit
04.2001 -
Hobbies
In my free time, I like to relax by watching movies, singing karaoke, or doing a bit of weekend shopping. I also enjoy taking short drives to nearby cities for a quick escape and some quality time with my family. Day to day, I try to stay open and approachable to anyone who wants to talk, share ideas, or simply needs a bit of motivation.