Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Timeline
Generic
Dewanti Maharani

Dewanti Maharani

3 Years Experience As A Product Development And Marketing
Bekasi

Summary

Results-driven Product Management Professional with expertise in leading product initiatives and enhancing performance. Collaborates effectively with cross-functional teams to deliver impactful outcomes. Skilled in market research, strategic planning, and project management, with a strong focus on maximizing revenue through innovative marketing strategies and effective merchandising.

Overview

3
3
Languages
3
3
Certifications
3
3
years of professional experience

Work History

Product Executive

PT Brataco
02.2025 - Current
  • Developed training materials for product usage, enhancing user understanding and optimizing customer satisfaction.
  • Enhanced operational efficiency by streamlining workflow processes across multiple departments.
  • Implemented business strategies, increasing revenue, and effectively targeting new markets.
  • Managed purchasing, sales, marketing and customer account operations efficiently. Implemented cost-saving measures through reevaluation of supply chain management practices.
  • Create import plans (forecast) and determine the selling price for sales and the margin price.
  • Develop new products and analyze market price trends, suppliers, and competitors
  • Contact existing suppliers and new suppliers, ask about new products and find second/alternative suppliers for existing products.
  • Create price proposals and bargain for target price to principals. Make sure about the ETD, Shipment, Line, and ETA.
  • Successfully increased >15% of sales force within a year in 2025.
  • Successfully developed more than 5 new products for the food industry in 1 year and maintain petrifilm and lab tests called Neogen.
  • Led product development initiatives, streamlining processes and enhancing team collaboration for improved efficiency.
  • Conducted market analysis to identify consumer trends, informing product strategies and driving market competitiveness.
  • Implemented product launch strategies, coordinating cross-functional teams to ensure timely and successful deployments.
  • Utilized data analytics tools to track product performance, enabling data-driven decision-making and strategy refinement.
  • Facilitated stakeholder meetings to gather feedback and align product features with customer needs and expectations.
  • Managed product lifecycle activities, ensuring alignment with business objectives and evolving market demands.
  • Enhanced customer satisfaction by streamlining communication channels and improving response times.
  • Developed innovative solutions to complex problems, resulting in improved organizational performance.
  • Developed strategic partnerships with industry leaders, enhancing company reputation and access to new customers.

Virtual Assistant

Freelancer Virtual Assistant
01.2023 - 01.2026
  • Making Content Calendar, Content creators, Caption, Design Post, Video, & Reels. Posting to Social Media Platforms such as Instagram, Tiktok, LinkedIn, Twitter, Facebook, and Pinterest.
  • Services Social Media Management, Email Marketing, Administrative tasks, Bookkeeping and Content Creation.
  • Prepared PowerPoint presentations and ran slide shows remotely for virtual meetings.
  • Set up virtual Zoom meetings, invited guests and disseminated agendas.
  • Enhanced client satisfaction by efficiently managing and organizing schedules, appointments, and travel arrangements.
  • Streamlined administrative processes for increased productivity through effective email management and calendar coordination.
  • Executed travel arrangements by researching and booking flights and accommodations.

Product Development & Sales Marketing

PT Islandsun Indonesia
02.2023 - 02.2025
  • Completed product development projects in accordance with predetermined budgets and schedules and execute product sales to consumers. Ensure that the final product meets customer requirements.
  • Improved the quality of the development process and ensure productivity and handle more than 100 existing products.
  • Presented new product ideas and concepts to superiors/leaders and review and recommend new strategies regarding the product development process.
  • Complied with company policies and procedures regarding market research and Audit internal within the company.
  • Provided advice on knowledge of product development procedures. Maintain product requirements, as well as technical and functional documentation for reference.
  • Increased >10% of Sales Force within a year in 2023 and >20% of Sales Force in 2024
  • Collaborated with other units/departments in the process of developing product development plans, budgets and schedules.
  • Developed and launched innovative product lines, enhancing market competitiveness and customer engagement.
  • Led cross-functional teams in executing strategic marketing campaigns, driving brand awareness and sales growth.
  • Conducted market research and analysis to identify consumer trends, informing product development strategies.
  • Collaborated with design and engineering teams to refine product features, improving user satisfaction and functionality.
  • Implemented customer feedback loops, resulting in iterative improvements in product offerings and market fit.

Social Media Associate (Digital Marketing)

Makin Wellness
04.2023 - 06.2023

Makin Wellness is mental health online therapy

  • Developed and managed comprehensive social media campaigns, enhancing brand visibility and engagement.
  • Analyzed audience insights and engagement metrics to refine content strategy and improve performance.
  • Collaborated with cross-functional teams to create multimedia content, driving consistent brand messaging.
  • Executed targeted social media advertising, increasing follower growth and enhancing community interaction.
  • Assisted in the planning and execution of promotional events, boosting audience participation and brand awareness.
  • Monitored social media trends and competitor activities, adapting strategies to maintain market relevance.
  • Maintained social media calendars and content schedules, ensuring timely posting and campaign alignment.
  • Created engaging content to keep social media channels updated and on brand.
  • Researched key industry trends and competitive insights to keep messaging relevant to target demographic.
  • Identified opportunities and scheduled daily posts promoting company brand, events and special offers.

Human Resource Training Officer and Development

PT Mayora Indah Tbk Cibitung
06.2022 - 12.2022
  • Made Training and development needs analyzed (T&DNA) for each employee per year
  • Managed more than 2000 employees and made Training Schedule (Master plan and Action plan)
  • Provided training about soft skill theories (about development and company profile) and hard skill (GMP, 5R, SKD, Food Safety, Halal (SJH), and Basic Safety) and supported administrative tasks and documents.
  • Evaluated post test after training and made report of training and presented Monthly of review (MOR)
  • Being MC for company events
  • Assessed the knowledge ability of employees who are on probation and promotion through syllabus assignments and training provided Training and development needs analyzed (T&DNA) for each employee per year

Creative Writer

IDN Times
12.2020 - 01.2021
  • Developed engaging content across various platforms, enhancing audience reach and engagement.
  • Conducted thorough research to ensure content accuracy, establishing authority in target topics.
  • Collaborated with cross-functional teams to align messaging and brand voice consistently.
  • Mentored junior writers, providing constructive feedback to improve their writing skills and efficiency.
  • Implemented SEO best practices in writing, increasing organic traffic and improving search rankings.
  • Analyzed audience feedback to refine content strategies, driving higher reader satisfaction and retention.
  • Streamlined content production processes, improving workflow efficiency and reducing turnaround time.
  • Authored insightful blog posts on industry topics that garnered significant social media shares and enhanced online presence.

Himpunan Mahasiswa Peduli Pangan Indonesia
01.2020 - 01.2021
  • Staff of Scientific Education and Professional Division for 1 year. Successfully served as a Content editor and content writer of Food Facts for more than 15 articles

Admin Social Media

Kopi Tjoean PT HSS
08.2020 - 11.2020
  • Promoted products and made advertisement of the products on Instagram and Facebook
  • Supported administrative tasks and made invoices. Entered data of sales income and expense data per day. Successfully increased 20%, sales of selling products within a month
  • Developed and executed social media campaigns that enhanced brand visibility and user engagement.
  • Monitored and analyzed social media metrics to inform strategy adjustments and improve performance.
  • Collaborated with cross-functional teams to create content that aligned with marketing initiatives.
  • Managed daily social media postings, ensuring timely and relevant content delivery to audiences.

Staff

Keluarga Mahasiswa Katolik Universitas Padjadjaran
01.2018 - 01.2019
  • Managed the consumption of committees and participants for over 70 individuals at Eggstravaganza Unpad between January and April 2019.

Education

Sarjana Teknologi Pertanian (S.T.P.) - Food Technology

Padjadjaran University
Bandung, Indonesia
01-2022

Skills

Product strategy

Product development

Marketing Analyst

Market analysis

Trend analysis

Digital marketing campaigns

Social media management

Business development

Revenue growth

Project management

Supply chain management

Vendor negotiations

Problem resolution

Leadership and teamwork

Interpersonal communication

English Writing and Speaking

Marketing

Revenue growth

Accomplishments

  • Recipient of 1stWinner of Lomba Karya Tulis Ilmiah Nasional Tingkat Mahasiswa (Scientific Writing Competition ) at Universitas Negri Malang in 2021
  • Recipient of Top 10 Finalists of Avicenna Scientific Writing Competition (Lomba KTI Mahasiswa Tingkat Nasional) at Muhammadiyah Purwokerto University in 2021
  • Recipient of Top 10 Finalists of the Scientific Writing Competition (LKTIM-OTN ) at Brawijaya University in 2020
  • Recipient of 2nd Winner of the German Olympiad Competition Provincial Level at Universitas Pendidikan Indonesia 2017
  • Recipient of 1st Winner of the Deutsche Olympiad Tag in SMAN Unggulan MH Thamrin Jakarta 2017

Certification

Food Safety System Certification 22000 Version 5.0 Hazard Analysis & Critical Control Point and Good Manufacturing Practice by Robere & Associate

Timeline

Product Executive

PT Brataco
02.2025 - Current

Social Media Associate (Digital Marketing)

Makin Wellness
04.2023 - 06.2023

Product Development & Sales Marketing

PT Islandsun Indonesia
02.2023 - 02.2025

Virtual Assistant

Freelancer Virtual Assistant
01.2023 - 01.2026

Human Resource Training Officer and Development

PT Mayora Indah Tbk Cibitung
06.2022 - 12.2022

Creative Writer

IDN Times
12.2020 - 01.2021

Admin Social Media

Kopi Tjoean PT HSS
08.2020 - 11.2020

Himpunan Mahasiswa Peduli Pangan Indonesia
01.2020 - 01.2021

Staff

Keluarga Mahasiswa Katolik Universitas Padjadjaran
01.2018 - 01.2019

Sarjana Teknologi Pertanian (S.T.P.) - Food Technology

Padjadjaran University
Dewanti Maharani3 Years Experience As A Product Development And Marketing