Evely Alviera
E-commerce Partnership Manager
Jakarta
Summary
Experienced influencer marketing and partnership specialist with a Bachelor’s degree in Communication Science. Proven track record in driving brand growth through strategic influencer collaborations and impactful campaigns. Skilled in identifying top influencers, managing partnerships, and leveraging data to optimize results. Adept at aligning marketing initiatives with business goals to enhance brand visibility and engagement.
Overview
3
3
years of professional experience
Work History
E-commerce Partnership Manager
Growinc Group Indonesia
03.2024 - Current
- Spearhead end-to-end project management for e-commerce livestream creators, ensuring seamless operations and campaign execution.
- Successfully scouted, acquired, and maintained Top Creator KOL, resulting in a 20% increase in partnership engagement and brand visibility.
- Built and managed a community of 500+ creators, including nano and micro influencers, fostering engagement and collaboration.
- Cultivated external relations with key brands, driving strategic KOL growth and improving overall business performance.
- Formulated and executed data-driven strategies, leading to a 15% boost in sales through targeted ad activation and a consequential increase in overall business profit.
Marketing
EVEA
6 2023 - 03.2024
- Managed the company's social media accounts
- Create scope of work and brief for KOL
- Making Content Plan and execute it with content creator
- Listing potential KOL for marketing purpose
- Organized and analyzed marketing result.
Creator Management Intern (E-commerce)
Tiktok (Bytedance)
04.2022 - 04.2023
- Maintain and cultivate the growth of TikTok creator accounts towards performance goals, continues improvement of content for both live streaming and short video, maximizing the business as well as monetization growth
- Measure and conduct analysis of overall creator's performance towards key metrics as well operational and process improvements
- Actively work and collaborate together with the cross-functional stakeholders to achieve greater impact on the platform.
Marketing Internship
BintanGo
01.2022 - 04.2022
- Organized and analyzed data and marketing results
- Responsible for listing, approaching, and dealing with KOLs for collaboration, campaign, and endorsement for Tiktok, Instagram, and YouTube
- Coordinated mailings, marketing materials, and website content
- Create Scope of Work, brief and storyboard for each Collaboration
- Reviewing contents draft given by KOL before they posted into their social media account
- Make a weekly marketing report.
Education
Junior High school -
Bunda Hati Kudus
08.2013 - 8 2016
Senior High School - undefined
SMAK 4 BPK PENABUR
08.2016 - 5 2019
Bachelor of communication - undefined
Universitas Tarumanagara
08.2019 - 8 2023
Foundations of project Management - undefined
Google
Skills
Project Management Skills
Excellent Communication Skills
Multitasking Skills
Growth Strategies
Brand Awareness
Partnership Development
Timeline
E-commerce Partnership Manager
Growinc Group Indonesia
03.2024 - Current
Creator Management Intern (E-commerce)
Tiktok (Bytedance)
04.2022 - 04.2023
Marketing Internship
BintanGo
01.2022 - 04.2022
Bachelor of communication - undefined
Universitas Tarumanagara
08.2019 - 8 2023
Senior High School - undefined
SMAK 4 BPK PENABUR
08.2016 - 5 2019
Junior High school -
Bunda Hati Kudus
08.2013 - 8 2016
Marketing
EVEA
6 2023 - 03.2024
Foundations of project Management - undefined
Google
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