Evelyn Marris

• Organized and updated schedules for 4 directors.
• Coordinated travel arrangements and bookings for directors.
• Handled confidential information in professional manner.
• Coordinated successful meetings and events by meticulously planning agendas, logistics, and materials.

• Strengthened Anteraja’s brand image to position it as a Top of Mind brand in the logistics industry.
• Led a team in developing press releases, articles, keynote presentations, and managing media interviews.
• Assisted management in crisis communication to protect brand reputation.
• Collaborated with ASSA Rent's investor relations team to provide business updates.
• Managed public relations events, including Anteraja’s first press conference 'Building Automated Sortation System'
• Increased public awareness of CSR initiatives, earning recognition in Indonesia’s Best Corporate Sustainability Initiatives Awards for the Anteraja x PT Unilever Generasi Pilah Plastik program.

• Monitor and report C2C sales performance across six internal and external channels to the Head of C2C Sales. Reached a peak of 50,000+ daily orders.
• Lead a team of four C2C Specialists and set individual targets.
• Oversee customer acquisition and retention to maintain loyalty and drive high-volume contributors.
• Develop innovative services and features for the Anteraja app (e.g., payment partnerships, loyalty programs, referral features). Achieved 1 million app downloads in under a year.
• Manage partnerships with potential partners to increase brand awareness across C2C channels.
• Plan and execute sales campaigns for top users to boost loyalty, coordinating with Marketing and Creative teams.

• Analyze overall sales and product performance for the Anteraja app.
• Monitor order trends, pricing, customer behavior, and product enhancements.
• Track order, download, and user growth trends.
• Research competitors and develop sales & marketing strategies.
• Work with the Product Team to position Anteraja as a must-have app.
• Establish partnerships with external brands to boost app awareness.

As a generalist in a startup express logistics under Triputra Group, I had the opportunity to develop a wide range of skills and take on various responsibilities to support the company's dynamic daily operations. My role encompassed branding and marketing, seller acquisition and engagement, partnerships, public relations, event management, and corporate social responsibility (CSR). Over two years, I played a pioneering role in initiating and executing sales and marketing programs, contributing to the company's growth and market presence.