FATWAH DINIATY
Senior Client Success
Tangerang,BT
Summary
Results-driven Client Success and Social Commerce professional with over 9 years in creator and affiliate ecosystems, digital content, and brand account management. Expertise includes partner onboarding, campaign coordination, and performance analysis. Strong ability to align partner needs with strategic goals, coordinate cross-functional teams, and execute campaigns that drive business outcomes.
Overview
2
2
Languages
10
10
years of professional experience
Work History
Account Manager
ECOMOBI
2026.06 - 2026.08
- Managed brand relationships and resolved operational issues to maintain smooth communication, strengthen client trust, and support campaign delivery.
- Translated client objectives into actionable campaign plans by aligning internal teams, timelines, and deliverables to meet brand expectations.
- Supported the L'Oreal TikTok Shop Partner (TSP) partnership from initial setup through livestream execution, coordinating cross-functional stakeholders to ensure operational readiness and campaign continuity.
- Monitored campaign performance and communicated progress, challenges, and improvement opportunities to stakeholders to support data-informed decisions and campaign optimization.
Creator Management
ECOMOBI
2025.01 - 2026.06
- Managed P&L project to optimize profitability, monitor financial performance, and support project business objectives.
- Led end-to-end TAP and UGC campaigns, coordinating creator sourcing, onboarding, and execution to deliver campaigns aligned with brand objectives. Generating $46,000+ GMV in the initial phase from one brand only.
- Recruited 30-100 KOLs, influencers, and content creators daily, building a scalable creator network to meet campaign demands.
- Improved activation rates by 20-30% within one quarter by monitoring performance across 200+ affiliate partners and identifying optimization opportunities.
- Nurtured 20-50 high-performing creators for recurring campaigns to strengthen long-term partnerships and sustain creator participation.
Social Seller Development (SSD)
ECOMOBI
2022.03 - 2026.03
- Recruited and developed relationships with 500+ affiliate publishers and creator partners across Shopee and Lazada to expand the partner network and support affiliate campaign growth.
- Built Ecomobi's first WhatsApp community for affiliate partners, acquiring 350 new members in two weeks and growing the group to more than 1,000 members, creating a community channel to strengthen partner engagement and communication.
- Facilitated partner onboarding and activation by communicating campaign opportunities and processes, enabling partners to engage effectively.
- Monitored GMV, orders, and conversion rates across 200+ affiliate partners, contributing to a 15-20% increase in activation rates over two quarters.
Content & Community Specialist, BaBe
BYTEDANCE
2019.08 - 2022.03
- Analyzed potential Key Opinion Leaders (KOLs) on social media to identify creators and community opportunities, enhancing creator discovery and contributing to platform growth.
- Aligned content opportunities with audience interests and platform objectives to strengthen content and community initiatives.
- Evaluated creator and content opportunities to inform content coordination and engagement strategies.
Content Editor, BaBe & Buzz Up
BYTEDANCE
2017.10 - 2019.08
- Developed article ideas and coordinated with contributors to produce audience-relevant content, enhancing editorial output across BaBe and Buzz Up.
- Edited and fact-checked articles to maintain accuracy, relevance, and editorial quality, ensuring content met platform standards.
- Analyzed article traffic and popular content to identify engagement trends and inform future content planning.
- Selected articles and videos for push notifications and front-end placement, increasing content visibility and reach.
- Reviewed TikTok content for Indonesian market and assessed video performance, ensuring localized content quality and boosting audience engagement.
Editor
YUKEPO
2017.02 - 2017.10
- Developed article ideas and creative content concepts to maintain a relevant and engaging editorial pipeline.
- Used Google Analytics insights to assess content performance and editorial planning and recommendations.
- Coordinated with publishers on content recommendations and edited articles across multiple topics to maintain consistency and relevance.
- Provided quality-control feedback to writers, reviewed social media content and advertisements, and prepared articles and press releases to uphold editorial standards across channels.
Education
Bachelor Degree - Indonesian Language and Literature
Padjadjaran University
Indonesia2017-02
Skills
Client & Partner Relationship Management
Affiliate Marketing
Campaign Coordination
Performance Analysis
Cross-functional Collaboration
Stakeholder Communication
Brand Account Management
Microsoft Office / Google Workspace
Accomplishments
- Publisher Reactivation & Revenue Growth: Successfully reactivated top publishers in August 2023, generating $200,000+ total revenue within two months
- Top Publisher Acquisition in H2 2023: Converted more than 10 TOP KOLs and publishers
- Community Building & Partner Engagement: Established Ecomobi's first WhatsApp community for affiliate partners, acquiring 350 new members within two weeks and growing the community to over 1,000 members
- TAP Project Leadership & GMV Growth: Led the initial phase of the TikTok Affiliate Partner (TAP) project, generating $45,000+ GMV in Q4 2024 from SKIN1004 only
Personal Information
Date of Birth: 1995-10-03
Timeline
Account Manager
ECOMOBI
2026.06 - 2026.08
Creator Management
ECOMOBI
2025.01 - 2026.06
Social Seller Development (SSD)
ECOMOBI
2022.03 - 2026.03
Content & Community Specialist, BaBe
BYTEDANCE
2019.08 - 2022.03
Content Editor, BaBe & Buzz Up
BYTEDANCE
2017.10 - 2019.08
Editor
YUKEPO
2017.02 - 2017.10
Bachelor Degree - Indonesian Language and Literature
Padjadjaran University