Summary
Overview
Work History
Education
Skills
Timeline
Generic
Gitanissa Laprina

Gitanissa Laprina

Senior Manager Marketing Business
Jakarta

Summary

Accomplished marketing and business development professional with a proven track record at InterContinental Jakarta MidPlaza and Biznet, enhancing brand visibility and forging strong customer relationships. Expert in market analysis and strategic planning, I excel in driving revenue growth and team productivity. Skilled in communication and data analytics, I consistently achieve and surpass business targets.

Overview

20
20
years of professional experience

Work History

Senior Manager Marketing Business

Biznet (PT. Supra Primatama Nusantara)
01.2023 - Current
  • Established strong relationships with customers and vendor, ensuring long-term partnerships and repeat business.
  • Implemented and developed operational standards, policies and procedures.
  • Held weekly meetings to create business plans to drive successful business.
  • Provided strong leadership to enhance team productivity and morale.

Brand Manager

Biznet (PT. Supra Primatama Nusantara)
04.2015 - 12.2022
  • Streamlined brand messaging by creating and maintaining a consistent visual identity across all platforms.
  • Monitored target market, industry news, and trends for quick adaptation of branding strategies accordingly.
  • Providing marketing tools for sales team to increased sales achievement.
  • Creating competitor review & SWOT.

Branch Manager For South Jakarta Area

Biznet (PT. Supra Primatama Nusantara)
06.2013 - 03.2015
  • Ensure Branch to achieved monthly, quarterly and yearly target.
  • Control day to day branch operation and sales activity to work effectively and efficiently
  • Managed branch financials including budgeting, forecasting, and expense tracking for accurate reporting and decision-making support.
  • Coordinated marketing campaigns with Marketing Team resulting in increased brand awareness within the South Jakarta Area

Business Development Manager

InterContinental Jakarta MidPlaza
02.2011 - 05.2013
  • Generated revenue growth by developing and executing targeted sales strategies to expand market share all Government, BUMN, Embassies market and Corporate Market at Sudirman Office Area.
  • Build relationship with new client and maintain the networking to secure the business.
  • Negotiate with client for the Corporate Rate or Group Rate and goal the business.

Business Development Executive

InterContinental Jakarta MidPlaza
05.2009 - 01.2011
  • Generated revenue growth by developing and executing targeted sales strategies to expand market share for Government, BUMN and embassies.
  • Build relationship with new client and maintain the networking to secure the business.
  • Negotiate with client for the Corporate Rate or Group Rate and goal the business.

Sales Coordinator

InterContinental Jakarta MidPlaza
09.2008 - 04.2009
  • Maintained accurate records of all sales activities, including contracts, proposals, quotes, follow-ups, and customer communications.
  • Handled customer inquiries by staying up-to-date on market and industry trends and finding unique solutions to issues.
  • Worked closely with the sales team and related department for handling Group Event.

IT Consultant Team

Bareskrim, Mabes Polri
03.2004 - 08.2008
  • Arranging correspondences.
  • Arranging outgoing and incoming letters.
  • Arranging for internal and external meetings.

Education

Magister Management - General Management

Bina Nusantara University
Jakarta
04.2001 -

Bachelor of Information Technology - Information Technology

Bina Nusantara University
Jakarta, Indonesia
04.2001 -

Skills

Good Communication

Market Analysis

Data Analytics

Strategic Planning

Timeline

Senior Manager Marketing Business

Biznet (PT. Supra Primatama Nusantara)
01.2023 - Current

Brand Manager

Biznet (PT. Supra Primatama Nusantara)
04.2015 - 12.2022

Branch Manager For South Jakarta Area

Biznet (PT. Supra Primatama Nusantara)
06.2013 - 03.2015

Business Development Manager

InterContinental Jakarta MidPlaza
02.2011 - 05.2013

Business Development Executive

InterContinental Jakarta MidPlaza
05.2009 - 01.2011

Sales Coordinator

InterContinental Jakarta MidPlaza
09.2008 - 04.2009

IT Consultant Team

Bareskrim, Mabes Polri
03.2004 - 08.2008

Magister Management - General Management

Bina Nusantara University
04.2001 -

Bachelor of Information Technology - Information Technology

Bina Nusantara University
04.2001 -
Gitanissa Laprina Senior Manager Marketing Business