Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
BusinessAnalyst
Irine Tanuwijaya

Irine Tanuwijaya

Commercial Director
South Tangerang,BT

Summary

Dedicated and believe that every process and right plan will definitely produce good results With almost 15 years of experience in leading successful teams and driving business growth in many industries such as: Banking, IT, Beauty and marketing agencies, both from Operational divisions, sales (B2b, B2C, offline and Online) and also 360 degree marketing including product marketing

A proven track record of increasing efficiency and driving business growth of +/- 200% with expertise in corporate planning & strategy skills, data analysts, negotiation skills, creating more efficient systems and managing multi-generational teams makes me excited to contribute my expertise and passion to a dynamic and forward-thinking organization.

Overview

13
13
years of professional experience
2
2
Languages

Work History

Commercial Director

VosFoyer
05.2024 - 05.2025
  • Provided extensive leadership by effectively communicating strategic goals and plans.
  • Conducted research to develop detailed business plans for commercial opportunities and expansion.
  • Oversaw supply chain management activities, ensuring timely sourcing and delivery of materials while minimizing costs.
  • Developed annual budgets based on historical data analysis and projected growth objectives.
  • Increased sales revenue by developing and implementing strategic marketing plans tailored to specific industries.
  • Developed pricing strategies that balanced profit margins with competitive positioning, driving sustainable growth.
  • Coordinated cross-functional teams to ensure on-time delivery of products and services, maintaining positive client relationships.
  • Implemented efficient processes for lead generation and management, optimizing sales conversion rates.
  • Improved customer satisfaction ratings by implementing training programs focused on enhancing communication skills within the sales team.
  • Managed a team of sales professionals, providing ongoing coaching and support to drive individual performance.
  • Negotiated high-value contracts for commercial partnerships, resulting in long-term business relationships.
  • Remained composed and highly professional in fast-paced and constantly changing environment, effectively handling challenging situations and difficult individuals to achieve objectives.

Head of Operations

PT Garland Cantik Indonesia (Dear Me Beauty)
09.2022 - 08.2024
  • Increased customer satisfaction by actively addressing concerns and ensuring timely resolutions.
  • Collaborated with executive leadership on strategic planning initiatives to drive business growth.
  • Developed comprehensive training programs for staff, enhancing team performance and skill sets.
  • Implemented risk assessment procedures to minimize potential disruptions across all areas of operation.
  • Led cross-functional teams to achieve company goals, fostering collaboration and communication.
  • Streamlined operational processes by identifying inefficiencies and implementing best practices.
  • Oversaw supply chain management, ensuring timely delivery of products and services to customers.
  • Managed crisis situations effectively by developing response plans in advance.
  • Built a high-performance culture by recruiting top talent and promoting professional development opportunities for staff members.
  • Implemented data-driven decision-making processes, leveraging analytics to optimize operations.
  • Automated manual processes using technology solutions, increasing accuracy and efficiency within operations.
  • Optimized inventory levels by implementing demand forecasting tools and techniques.
  • Conducted comprehensive market analysis to inform strategic planning and decision-making processes.
  • Coordinated with marketing and sales departments to align operational capabilities with strategic growth initiatives.
  • Facilitated key partnerships with external stakeholders, expanding market reach and enhancing brand reputation.
  • Assisted in recruiting, hiring and training of team members.
  • Implemented business strategies, increasing revenue, and effectively targeting new markets.
  • Reported issues to higher management with great detail.

Head of Sales Department

PT Garland Cantik Indonesia (Dear Me Beauty)
11.2021 - 09.2022
  • Developed a high-performing sales team through effective training programs and consistent coaching sessions.
  • Increased overall sales revenue by implementing strategic marketing campaigns and nurturing key client relationships.
  • Enhanced customer satisfaction levels by establishing attentive follow-up processes and addressing concerns promptly.
  • Conducted periodic performance reviews of individual team members, identifying their strengths as well as areas for improvement.
  • Boosted team productivity by setting clear performance expectations and providing regular feedback on progress.
  • Launched incentive programs designed to motivate the sales team and cultivate a results-oriented culture within the department.
  • Established strong partnerships with external vendors for improved service delivery and increased profitability.
  • Analyzed market trends and competitor performance to inform tactical adjustments in the sales strategy.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Implemented systems and procedures to increase sales.
  • Prepared sales presentations for clients showing success and credibility of products.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
  • Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
  • Compiled and analyzed data to determine approaches to improve sales and performance.
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
  • Managed accounts to retain existing relationships and grow share of business.

Head of Regional Sales

PT Garland Cantik Indonesia (Dear Me Beauty)
05.2021 - 11.2021
  • Developed and maintained positive relationships with clients in assigned sales territories.
  • Organized regular sales meetings, providing comprehensive updates on market trends, competitor analysis, and new product developments.
  • Managed team of [Number] regional sales representatives and consistently achieved high sales targets.
  • Increased regional sales by implementing strategic marketing plans and nurturing key client relationships.
  • Expanded market share within the region by identifying growth opportunities and collaborating with cross-functional teams.
  • Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Cultivated strong partnerships with distributors and retailers to increase product visibility and drive sales volume.
  • Streamlined sales processes to improve efficiency, resulting in increased productivity and overall revenue growth.
  • Ensured customer satisfaction by addressing inquiries promptly, resolving issues, and providing exceptional service.
  • Generated detailed sales reports and forecasts to analyze performance and track progress.
  • Developed a successful sales team through rigorous coaching, performance management, and ongoing training.
  • Executed successful promotional events and trade shows.
  • Analyzed competitor offerings to devise targeted sales pitches, effectively differentiating our products from competitors in the marketplace.
  • Established clear performance metrics for monitoring individual team member progress, fostering accountability towards achieving shared goals as a cohesive unit.
  • Managed accounts to retain existing relationships and grow share of business.

Sales B2B Coordinator

PT Astragraphia Xprins Indonesia
05.2020 - 05.2021
  • Entered data, generated reports, and produced tracking documents.
  • Improved team productivity with regular communication and progress updates, fostering a collaborative work environment.
  • Managed project timelines for successful completion, ensuring milestones were met and deadlines were adhered to.
  • Collaborated with department heads to develop strategic plans aligning with overall company objectives, fostering a unified approach toward shared goals.
  • Enhanced customer satisfaction by responding promptly to inquiries and addressing concerns professionally.
  • Coordinated cross-functional teams, resulting in seamless project execution and enhanced outcomes.
  • Enhanced operational workflows by maintaining well-organized documentation systems and updating records accurately as needed.
  • Organized and maintained project documentation, enabling quick access to important information and facilitating smoother project transitions.
  • Managed vendor relationships to secure best quality of services and products for organizational needs.
  • Enhanced team communication by implementing weekly coordination meetings and detailed project update emails.
  • Prioritized and managed multiple projects simultaneously, ensuring all met their deadlines and objectives without compromising quality.
  • Increased client satisfaction by facilitating clear and consistent communication between project teams and stakeholders.
  • Enhanced project tracking by developing comprehensive database, which allowed for real-time updates and adjustments.
  • Coordinated logistics for large-scale events, significantly reducing setup times and eliminating scheduling conflicts.
  • Improved project outcomes with meticulous attention to detail in planning phases, ensuring all requirements were met ahead of deadlines.
  • Resolved issues through active listening and open-ended questioning, escalating major problems to manager.
  • Implemented project management techniques to overcome obstacles and increase team productivity.
  • Kept high average of performance evaluations.
  • Completed bi-weekly payroll and incentive for 20 employees.

Business Development Manager

PT Astragraphia Xprins Indonesia
12.2019 - 04.2020
  • Generated new business with marketing initiatives and strategic plans.
  • Reached out to potential customers via telephone, email, and in-person inquiries.
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Collaborated closely with marketing teams to develop targeted campaigns that generated high-quality leads for the sales pipeline.
  • Negotiated lucrative contracts with suppliers and vendors, securing favorable pricing and terms for the company.
  • Delivered compelling sales presentations to prospective clients, highlighting the unique value proposition of our products and services.
  • Coordinated with product development teams to ensure offerings met market demands and client expectations.
  • Strengthened client relationships, conducting regular follow-up meetings to ensure satisfaction and uncover additional needs.
  • Developed and maintained strategic partnerships to provide added value to clients and increase competitive advantage.
  • Analyzed performance metrics to identify areas for improvement and implement corrective actions.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Secured high-value accounts through building rapport with key decision-makers, understanding their needs, and presenting customized solutions tailored to their requirements.
  • Came up with detailed plans to enhance sales management and prioritize long-term business goals.

Channel Development Support

PT Astra Graphia Tbk
01.2014 - 12.2019
  • Maintain Business partners from various areas, with a focus on the islands of Sumatra and Java
  • Fostered an environment of collaboration and open communication within the channel team, promoting a culture of continuous learning and development.
  • Built strong relationships with existing partners, leading to higher retention rates and increased sales opportunities.
  • Conducted regular channel partner training sessions, ensuring a deep understanding of products and services offered by the company.
  • Introduced innovative incentive programs to motivate partners, driving enhanced performance and results.
  • Enhanced overall customer experience by addressing pain points identified through feedback from channel partners and their clients.
  • Drove competitive advantage by maintaining up-to-date knowledge of industry trends, competitor activities, and potential disruptors within the market space.
  • Developed strategic partnerships with key industry players, resulting in increased visibility and reach for the brand.
  • Executed trade show exhibits and event sponsorships as part of broader marketing strategies designed to increase brand awareness among target audiences.
  • Managed key account negotiations with top-tier partners, resulting in mutually beneficial agreements that led to significant increases in sales volume.
  • Coordinated cross-functional teams to ensure successful product launches within the channel network.
  • Boosted channel sales by identifying and recruiting new partners, providing training and support.
  • Leveraged customer database to nurture and grow current sales and identify new business opportunities.
  • Liaised with product marketing and sales teams to support strategic planning, testing and execution of initiatives for e-commerce websites.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.

Marketing KPR

PT Bank Panin Tbk
12.2011 - 06.2013
  • Provided exceptional customer service by addressing client inquiries promptly and professionally.
  • Delivered a seamless experience for clients transitioning between pre-approval stage and mortgage application submission through clear communication and attentive service.
  • Improved client satisfaction by promptly addressing inquiries and providing clear explanations of complex loan terms.
  • Collaborated with title companies, real estate agents, and escrow officers to guarantee a smooth closing process for all parties involved.
  • Reduced errors in loan files by meticulously reviewing documents for accuracy and completeness before submission to underwriting.
  • Streamlined the home lending process by efficiently managing loan documentation and communication with all parties involved.
  • Increased customer loyalty through personalized service tailored to individual financial goals, fostering lasting relationships built on trust and reliability.

Education

Bachelor of Communications - Digital Communications And Multimedia

University of Bunda Mulia
Jakarta
04.2001 -

Skills

Sales and negotiation skills

Accomplishments

  • Platinum Award 2018

(Issued by PT Astra Graphia Tbk · Jan 2019)

One of the awards was given to the 12 best sales from 200 sales located all over Indonesia with high-performance for 2 consecutive years.


  • Lingkar Prestasi Puncak 2016

(Issued by PT Astra Graphia Tbk · Apr 2016)

One of the awards given to the 40 best employees from more than 400 employees who gave performances of more than 120% for 2 consecutive years.


  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Supervised team of 30 staff members.
  • Resolved product issue through consumer testing.

Timeline

Commercial Director

VosFoyer
05.2024 - 05.2025

Head of Operations

PT Garland Cantik Indonesia (Dear Me Beauty)
09.2022 - 08.2024

Head of Sales Department

PT Garland Cantik Indonesia (Dear Me Beauty)
11.2021 - 09.2022

Head of Regional Sales

PT Garland Cantik Indonesia (Dear Me Beauty)
05.2021 - 11.2021

Sales B2B Coordinator

PT Astragraphia Xprins Indonesia
05.2020 - 05.2021

Business Development Manager

PT Astragraphia Xprins Indonesia
12.2019 - 04.2020

Channel Development Support

PT Astra Graphia Tbk
01.2014 - 12.2019

Marketing KPR

PT Bank Panin Tbk
12.2011 - 06.2013

Bachelor of Communications - Digital Communications And Multimedia

University of Bunda Mulia
04.2001 -

Similar Profiles

CREATE PROFILE
Irine TanuwijayaCommercial Director