Summary
Overview
Work History
Education
Skills
Accomplishments
Work Availability
Work Preference
Software
Interests
Languages
Timeline
Khairul Amri

Khairul Amri

Content Creator & Visual Producer
Bogor,JB

Summary

I’m Khairul Amri, also known as Kay Phew, a content creator and visual editor passionate about bold, story-driven videos. I craft short-form content using stop-frame, motion graphics, and VFX to create emotion-packed visuals that connect and perform. I’ve collaborated with global brands like Red Bull, Adobe, and Yellow Claw, and my content has reached over 1M views across platforms. I thrive in fast-paced creative projects where I can bring energy, originality, and precision from concept to final cut.

Overview

6
6
years of professional experience
3
3
Languages

Work History

Independent Content Creator

Kay Phew
10.2019 - Current
  • Created original stop-frame animation and 35mm 3D visual content for social platforms
  • Produced high-performing short videos that emphasize narrative and emotion
  • Collaborated with artists, creators, and brands across various verticals
  • Leveraged platform analytics to optimize performance and content reach
  • Enhanced brand recognition through the development of tailored marketing materials and visually appealing graphics.
  • Led content audit to identify and refresh outdated material, keeping website content relevant and engaging.

Director & Editor, DOP, Camera Person

Zuboard
Bogor, Indonesia
05.2021 - 06.2021

Promotional Video for Zuboard – Indonesian Electric Skateboard — 2021

  • Led the entire video production process from concept development, storyboarding, filming, to post-production.
  • Designed a visual narrative to highlight the innovative features and lifestyle branding of Zuboard.
  • Coordinated logistics, scouted locations, and directed scenes to reflect a dynamic, youth-oriented image.
  • Produced a full promotional video within one week that was used for digital campaigns and product marketing.

Lead Editor, VFX & Post Production

Yellow Claw via Barong Family
Bogor, Indonesia
01.2021 - 12.2021

Yellow Claw freelance via Barong Family — 2022

  • Managed the full post-production workflow for Yellow Claw Live DJ Set: “OG Trap Part Two”, including raw footage assembly, VFX enhancement, and audio-visual syncing.
  • Integrated advanced VFX and high-energy transitions to match the trap aesthetic, delivering the final master within one week for online and live event distribution.
  • Created multiple high-performing short-form videos and reels for Yellow Claw's official Instagram and social media, tailored for audience engagement and brand consistency.
  • Collaborated with the creative team to ensure visual coherence across platforms and maximize reach in the global EDM community.

Director, Camera Person, Editor

Additional Experience
Jakarta, Indonesia
04.2022 - 06.2022

Trans Studio Bandung (Freelance Project – 2022)
• Directed and edited a vibrant promotional video showcasing the theme park's top attractions, designed to boost audience engagement across Instagram and YouTube.
• Delivered within a tight timeline while maintaining cinematic quality and brand alignment.

Content Creator – Corsair (Commissioned Project – 2022)
• Produced high-performing short-form content featuring Corsair gaming gear, combining animated graphics and bold visual effects.
• Tailored content for maximum impact on TikTok, Instagram Reels, and YouTube Shorts, supporting product awareness and digital reach.

Director, Cinematographer, Editor

Nara (Independent Music Artist)
Yogyakarta, Indonesia
06.2022 - 07.2022

Official Music Video: “Cobra” by Nara — 2022

  • Directed and produced the full music video concept for “Cobra” by Nara, from creative development to final editing.
  • Managed the entire production pipeline, including shot planning, lighting, camera work, and post-production.
  • Delivered a visually stylized video that matched the tone and mood of the song, contributing to the artist's branding and exposure.
  • Ensured professional-quality delivery within a limited production timeline, using minimal resources and a compact team.

Education

Bachelor of Science - Agribusiness

Universitas Muhammadiyah Yogyakarta, Yogyakarta, Indonesia
05-2021

- Gained hands-on experience through content production and community feedback

  • 3,58 GPA
  • PTPN XII, Completed 2019

Skills

Stop-frame animation & visual storytelling

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Accomplishments

  • 63.8K TikTok followers with over 3.5 million likes
  • 78.5K Instagram followers
  • 37.5K YouTube subscribers
  • Multiple videos exceeding 1 million views
  • Collaborated with artists, musicians, athletes, and global brands such as Adidas Argentina, Turkish Airlines, Adobe, Kelvin van der Linde (DTM), Red Bull Racing Netherlands, Envision Racing (Formula E), Tottenham Hotspur, Paris Saint-Germain (PSG), French Football Federation (FFF), NFL UK, and Lions Rugby.

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work Preference

Work Type

Part Time

Work Location

RemoteHybrid

Software

Adobe Photoshop

Adobe Premiere Pro

Adobe After Effect

Interests

Photography

Editing

Languages

English
Advanced (C1)
French
Elementary (A2)
Indonesian
Bilingual or Proficient (C2)

Timeline

Director, Cinematographer, Editor - Nara (Independent Music Artist)
06.2022 - 07.2022
Director, Camera Person, Editor - Additional Experience
04.2022 - 06.2022
Director & Editor, DOP, Camera Person - Zuboard
05.2021 - 06.2021
Lead Editor, VFX & Post Production - Yellow Claw via Barong Family
01.2021 - 12.2021
Independent Content Creator - Kay Phew
10.2019 - Current
Universitas Muhammadiyah Yogyakarta - Bachelor of Science, Agribusiness
Khairul AmriContent Creator & Visual Producer