Luh Putu Diah Widiastuti
Sales Manager
Denpasar
Summary
Goal-oriented manager with distinguished experience in wedding, mice and leisure and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.
Overview
24
24
years of professional experience
7
7
years of post-secondary education
Work History
Sales Manager
Holiday Inn Resort Bali Nusa Dua
02.2022 - Current
- Responsible and reporting directly to Director of Sales and Marketing , for handling Wedding, MICE and leisure segment (FIT & GIT) for Domestic and All market.
- Join Re - opening Holiday Inn Resort Bali Nusa Dua after covid (Closed for 2 years, 2020 - 2022)
- Provide Group Resume, Banquet Event Order, Coordination meeting with all team to ensure all event ran smoothly.
- Maintain Mandira Abadi's extranet, allotment, rate and promotions.
- Do the main tasks, provide sales report and sales call to travel agent in Bali, Surabaya., Jakarta, Bandung and Singapore as well as to wedding organizer in Bali, Surabaya and Bandung.
- Participated Mandira Abadi Table Top in Surabaya and Jakarta every year (based on schedule).
- Participated some wedding fair in Jakarta such as Bridestory fair in Jakarta 2023 & 2024, and latest one joined Bridestory market 2025, 1-4 May 2025 at ICE BSD with IHG Indonesia ( sharing booth)
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Managed key accounts for leisure all market except Australian market with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
- Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
- Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
- Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
- Optimized sales funnel management, enhancing lead generation and conversion rates.
- Established metrics-driven sales culture, setting clear performance indicators and regularly reviewing progress.
- Built relationships with customers and community to establish long-term business growth.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
Business Development Manager
Holiday Inn Resort Bali Benoa
05.2019 - 04.2020
- Responsible directly to Director of Sales and Marketing, for handling Mice and Domestic market.
- Do the main tasks, provide sales report and sales call to travel agent in Bali, Surabaya, and Jakarta.
- As well as attending Mandira Abadi Table Top in Surabaya and Jakarta every year (based on schedule).
- Find out the new Business/new lead through a program of visits, entertain clients, and telemarketing on the territory/portfolio that became our responsibility and reach the quota departments that have been.
Assistant Sales Manager
Bali Nusa Dua Hotel & Convention
06.2016 - 04.2019
- Responsible directly to Hotel Manager, for handling offline market of European, Russian, Australian and Domestic market (inclusive Honeymoon package).
- SALES CALL – Do the main tasks and sales call to travel agent in Bali, Surabaya, Semarang, Bandung and Jakarta.
- As well as attending Mandira Abadi, Haryono, and MG Holiday Table Top in Surabaya, Bandung and Jakarta every year (based on schedule), start from September 2016 – 2019.
- Find out the new Business/new lead through a program of visits, entertain clients, and telemarketing on the territory/portfolio that became our responsibility and reach the quota departments that have been targeted.
- ADMINISTRATION- Follow up weekly sales report and market highlight, weekly sales call planning, and fulfilling the client's deadline in the follow-up, proposals, contract rate and special promotions revisions, confirmation.
- And provide action plan for each market for low and high season and based on Q1 – Q4.
- Other than that also handling and maintain allotment and rate for B2B extranet of MG Holiday, Haryono, Antavaya, Bayu Buana, Darmawisata Indonesia, and Mandira Abadi.
Sales Executive
Ramada Bintang Bali Resort
03.2010 - 05.2016
- Responsible directly to Assistant Director of Sales and Director of Sales, for handling European, Russian, Korean market, doing sales call and courtesy call/telemarketing.
- Created a Wedding package and handling for Wedding event both for legal ceremony, renewal vow, as well as welcome dinner and reception dinner.
- And also in charge for handling Asia Market, and Middle East during ADOS absence / sales trip.
- Prepare the contract rate for the above market, as well as the wedding contract to be send to the wedding organizer.
Radio Announcer - Part Timer
PT.Radio Pinguin FM Bali
06.2004 - 01.2012
- Responsible to Studio Manager, handle outgoing and incoming call to the radio, and received fax.
- Engaged with audience members through telephone calls and personal commentary on musical selections, political happenings, and other items of interest.
- Built broadcast storylines to interest listeners and grow station audience.
- Enhanced listener engagement by developing creative and interactive on-air segments.
- Maintained accurate logs of song playlists, ensuring compliance with FCC regulations.
- Handled unexpected technical difficulties calmly and efficiently during live broadcasts, minimizing disruptions for listeners.
- Improved overall sound quality by optimizing audio equipment settings during broadcasts.
- Managed schedule coordination for guest appearances on shows, ensuring smooth transitions between segments.
Receptionist or Guest Service Attendant (GSA) staff and Group coordinator
Ramada Bintang Bali Resort
06.2009 - 03.2010
- Responsible to Chief GSA, handling check in – check out process in front desk, cashiering, and handling group.
Daily worker at Front Office Department
Ramada Bintang Bali Resort
01.2009 - 06.2009
- As Telephone Operator, Business Center, and Receptionist (GSA).
Presenter / part time
PT. Bali Ranada Televisi (Bali TV)
02.2005 - 03.2008
- Bali Channel Programme - As a presenter English programmed called Bali Channel which are about culture, tourism in Bali and traveling to many hotel in Bali.
- Mutiara Hati Programme - As a presenter in Mutiara Hati, interactive programmed about healthy, lifestyle, and children.
Daily Worker/Waitress at F&B Department
Grand Hyatt Hotel Bali
04.2001 - 04.2001
- Responsible to give very good services of food and beverage to the guest.
Education
Diploma III - Room Division Management
STP BALI
Badung, Indonesia 04.1999 - 01.2002
Bachelor Degree - Economic Management
Udayana University
Denpasar, Indonesia 01.2003 - 01.2007
Skills
Experience with Micros Fidelio Front Office software
Experience with FOS software
Proficient in Microsoft Word and Excel
Familiarity with Opera system
Sales lead development
Effective communicator in both Indonesian and English
Other Experiences
- Finalist of News Reading Contest held by Bali TV, 12/01/04
- Semifinalist of News Reading Contest held by SCTV, 09/01/04
- 1st winner of Broadcaster or Announcer Contest held by PT. Radio Pinguin FM Bali, 03/01/04
- MC for some events in Ramada Bintang Bali Resort formal or informal.
- MC for some staff events at BNDCC.
Nick Name
Diah
Personal Information
- Height: 169cm
- Weight: 70kg
- Date of Birth: 06/10/81
- Gender: Female
- Nationality: Indonesian
- Religion: Hindu
- Place of Birth: Balinese
Training
- Bali Nusa Dua Convention Center (BNDCC), 12/01/17 & 04/01/18, In Class Training of Leadership Skill building level 1 - level 4 (certified).
- Ramada Bintang Bali Resort, 10/15/08 - 01/15/09, Trainee in Front Office Department.
- The Oriental Hotel Singapore (currently THE MANDARIN ORIENTAL), 10/04/00 - 02/28/01, Trainee in Housekeeping Department.
Timeline
Sales Manager
Holiday Inn Resort Bali Nusa Dua
02.2022 - Current
Business Development Manager
Holiday Inn Resort Bali Benoa
05.2019 - 04.2020
Assistant Sales Manager
Bali Nusa Dua Hotel & Convention
06.2016 - 04.2019
Sales Executive
Ramada Bintang Bali Resort
03.2010 - 05.2016
Receptionist or Guest Service Attendant (GSA) staff and Group coordinator
Ramada Bintang Bali Resort
06.2009 - 03.2010
Daily worker at Front Office Department
Ramada Bintang Bali Resort
01.2009 - 06.2009
Presenter / part time
PT. Bali Ranada Televisi (Bali TV)
02.2005 - 03.2008
Radio Announcer - Part Timer
PT.Radio Pinguin FM Bali
06.2004 - 01.2012
Bachelor Degree - Economic Management
Udayana University
01.2003 - 01.2007
Daily Worker/Waitress at F&B Department
Grand Hyatt Hotel Bali
04.2001 - 04.2001
Diploma III - Room Division Management
STP BALI
04.1999 - 01.2002