Summary
Overview
Work History
Education
Skills
Certification
HONOR & AWARD
Work Availability
Accomplishments
Languages
Websites
Timeline
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LYDIA MAGDALENA KAMDANI

LYDIA MAGDALENA KAMDANI

Creative Designer
Jakarta,Jakarta

Summary

A Virtual Assistant with a strong creative background and over 10 years of experience in graphic design and brand communication. Skilled in administrative coordination, document management, travel coordination, and data entry, supporting smooth and organized daily operations. Proficient in email and calendar management, invoice preparation, business document formatting, and accurate data processing. Experienced in producing branded visuals and marketing materials using Adobe Creative Suite and Canva, ensuring cohesive and professional brand presentation across platforms. Open to opportunities in graphic design and administrative support, contributing strong creative skills and efficient workflow to help businesses achieve their goals.

Overview

14
14
years of professional experience
3
3
Languages
2
2
Certificates

Work History

Travel Coordinator

Independent Employer
08.2018 - Current
  • Developed strong relationships with clients, resulting in repeat business and referrals.
  • Facilitated seamless communication between travelers, suppliers, colleagues, and management through regular updates on trip progress.
  • Maintained detailed records of all transactions, ensuring accurate invoicing and streamlined reimbursements for clients.
  • Provided timely reports on budgeting concerns or discrepancies related to client accounts.

Virtual Assistant Data Entry

PT Warung Sukses Bersama
07.2025 - 10.2025
  • Entered purchase transaction data into an Excel system with existing formulas.
  • Added newly purchased items into the Moka POS application accurately.

Creative Digital Lead

PT Sari Coffee Indonesia
07.2019 - 10.2025
  • Created and executed multi-platform creative content (social media, retail, e-commerce, CRM) that boosted brand engagement and visibility.
  • Collaborated with marketing and design teams to manage timelines and ensure consistent, high-quality deliverables.
  • Supervised and guided junior designers, improving workflow efficiency and reducing revision time.
  • Led and optimized photoshoots, aligning visuals with brand goals while cutting production costs and turnaround time.
  • Overseeing creative campaigns and visual direction for retail and digital platform

Senior Graphic Designer

PT Mitra Adiperkasa, Tbk
03.2015 - 06.2019
  • Conceptualize and deliver diverse offline and online creative content such as campaigns, social media, retail, e-commerce, and CRM—through close collaboration with the marketing team.
  • Collaborate with the Graphic Design Manager to oversee junior designers, ensuring all work meets requirements and is delivered on time.
  • Support photoshoots and contribute to image retouching to ensure high-quality, visually compelling final assets.

Graphic Designer

PT Mitra Adiperkasa, Tbk
06.2013 - 02.2015
  • Created and executed multi-platform creative content (social media, retail, e-commerce, CRM) that boosted brand engagement and visibility.
  • Supervised and guided junior designers, improving workflow efficiency and reducing revision time.
  • Supported photoshoot production and image retouching, improving visual quality.

Graphic Designer

PT Perdana Duta Persada (O.P.I & The Face Shop)
01.2012 - 05.2013
  • Design and update all printed marketing materials in coordination with the Brand Manager.
  • Develop creative concepts and produce promotional collateral such as flyers, brochures, posters, and other marketing assets.
  • Manage photography for social media, website content, and internal events.

Education

Virtual Assistant Career Accelerator Bootcamp

Tempat Belajar
10.2025

Business Chinese Courses - Level 2

ChineseRd
Jakarta
08.2025

Bachelor of Arts - Visual Communication Design

Bina Nusantara University
Jakarta, Indonesia
11-2012

Skills

Certification

Virtual Assistant

HONOR & AWARD

Bravo Award - Recognized by Starbucks Asia Pacific for the creative design of the Starbucks Ramadan Cup, October 2017

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Accomplishments

One of my key accomplishments includes creating a detailed moodboard deck for a photoshoot campaign to launch a new Indonesia-themed merchandise collection, designing all supporting print and digital collaterals, and shaping the visual direction of the campaign. My team and I also had the opportunity to design the Starbucks Ramadan Cup for three consecutive years, with the designs used across the Asia Pacific region. In addition to my creative work, I have coordinated multiple group trips—two tours to Bandung and one to Central Java—managing itineraries, tickets, budgeting, and providing close support to elderly participants. I also planned a full family trip to Korea, handling flights, accommodation, visas, transportation, and itinerary independently, and assisted as a travel guide for a junior high school group during a 3D2N Lombok trip. These experiences strengthened my skills in creative direction, project coordination, travel planning, budgeting, and supporting groups with diverse needs.

Languages

English
Intermediate (B1)
Chinese (Mandarin)
Upper intermediate (B2)
Indonesian
Advanced (C1)

Timeline

Virtual Assistant

10-2025

Chinese Business Level 2

08-2025

Virtual Assistant Data Entry

PT Warung Sukses Bersama
07.2025 - 10.2025

Creative Digital Lead

PT Sari Coffee Indonesia
07.2019 - 10.2025

Travel Coordinator

Independent Employer
08.2018 - Current

Senior Graphic Designer

PT Mitra Adiperkasa, Tbk
03.2015 - 06.2019

Graphic Designer

PT Mitra Adiperkasa, Tbk
06.2013 - 02.2015

Graphic Designer

PT Perdana Duta Persada (O.P.I & The Face Shop)
01.2012 - 05.2013

Virtual Assistant Career Accelerator Bootcamp

Tempat Belajar

Business Chinese Courses - Level 2

ChineseRd

Bachelor of Arts - Visual Communication Design

Bina Nusantara University
LYDIA MAGDALENA KAMDANICreative Designer