Mariska Arvina
Sr. Account Executive
Jakarta,BT
Summary
Proven track record in driving revenue growth and fostering client relationships at TXT Creative. Excelled in account and project management, leveraging skills in cross-functional teamwork and marketing strategy to secure and expand key accounts. Achieved notable account retention through strategic relationship building and effective communication, demonstrating a strong blend of analytical and interpersonal abilities.
Overview
8
8
years of professional experience
Work History
Sr. Account Executive
TXT Creative
06.2023 - Current
- Secured new accounts to increase company revenue and drive market share.
- Maintaining existing accounts and scaling up the project to increase revenue.
- Increased revenue by communicating payment changes and product updates to customers.
- Analyzed key competitors to respond to competitive threats.
- Collaborated with research analysts to devise strategies for lead generation and growth.
- Mentored junior account executives, fostering a positive work environment and encouraging professional growth.
- Enhanced online presence to take advantage of dynamic conditions and unique platform opportunities.
- Coordinated with finance teams on invoicing matters, ensuring timely payments from clients and resolving any discrepancies swiftly.
- Met with new customers to share product and service information, listen to needs and learn about business operations.
- Resolved escalated customer issues professionally, maintaining client trust while protecting company interests.
- Increased account retention by building strong relationships with clients and addressing their needs promptly.
- Collaborated with cross-functional teams to ensure timely delivery of products and services, resulting in high customer satisfaction.
- Obtained pricing deals, negotiated contracts, and solidified beneficial agreements.
Account Executive
Pensil Media
04.2022 - 06.2023
- Boosted client satisfaction by developing and maintaining strong relationships through effective communication.
- Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
- Established long-lasting relationships with key decision-makers within client organizations, solidifying the company''s reputation as a trusted partner in their respective industries.
- Maintained up-to-date knowledge on product offerings, ensuring accurate representation during sales pitches or negotiations with clients.
- Resolved issues promptly to drive satisfaction and enhance customer service.
- Qualified leads, built relationships and executed sales strategies to drive new business.
- Coordinated with finance department to ensure timely payment of invoices, addressing any discrepancies or issues in a prompt and professional manner.
Content Specialist
Purwadhika School
07.2019 - 04.2022
- Collaborated with cross-functional teams to ensure consistency in brand messaging across all channels.
- Analyzed content performance metrics, identifying areas for improvement and adjusting strategies accordingly.
- Pitched creative ideas for multimedia projects such as videos, podcasts, or infographics that enhanced overall storytelling capabilities.
- Increased social media reach by creating shareable content tailored to each platform''s unique audience.
- Utilized data-driven insights to inform content creation efforts, leading to better-targeted messaging that resonated with target audiences.
- Stayed current on industry trends and competitor activity to inform content strategy decisions.
- Managed editorial calendar, ensuring timely publication of relevant, high-quality content pieces.
- Generated stories to reflect current trends and news to pull audience into website.
Production Assistant
Popular Magazine
01.2017 - 06.2019
- Created storyline video based on trend and target audience needs.
- Assisted in producing high-quality products by adhering to strict manufacturing standards and protocols.
- Stayed alert, active, and ready to respond to any request at any time using variety of available resources.
- Supported production needs by performing routine tasks using standard procedures and equipment.
- Assisted in meeting tight deadlines by efficiently coordinating tasks with other team members.
- Collaborated with production team to facilitate smooth operations, avoiding disruptions and delays
- Supported on-time project completion by effectively prioritizing tasks and managing workflow.
Education
Bachelor of Arts - Communications
Institut Bisnis Dan Informatika Kwik Kian Gie
Jakarta 04.2001 -
Skills
Account Management
Key Account Management
Relationship Building
Deadline Management
Vendor Management
Cross-Functional Teamwork
Project Management
Marketing strategy implementation
Budget Management
Timeline
Sr. Account Executive
TXT Creative
06.2023 - Current
Account Executive
Pensil Media
04.2022 - 06.2023
Content Specialist
Purwadhika School
07.2019 - 04.2022
Production Assistant
Popular Magazine
01.2017 - 06.2019
Bachelor of Arts - Communications
Institut Bisnis Dan Informatika Kwik Kian Gie
04.2001 -
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