Metta Natalie
Digital & Branding Specialist
Central Jakarta
Summary
Experienced as Head of Marketing with over 1.5 years of experience in Health Tech Start-Up. Excellent reputation for resolving problems and improving customer satisfaction. Organized and dependable on digital & social media managing with positive attitude. An optimistic person, easily to learn and adapt on a particular moment and a Gregarious (enjoy socializing). Few soft skills that owned : Listen and learn other people's experiences, good understanding about current problem and giving a solution. Also love to negotiate in order to meet a win-win solution. Pursue other experiences in Master Ceremony through offline and online platforms.
Fortunately owned work experiences by invitation and reference. Look forward for a better opportunity for better experiences.
Overview
5
5
years of professional experience
4
4
years of post-secondary education
Work History
Head of Marketing Startup
Klinis ID
West Jakarta
02.2021 - Current
- Research, engaged, identify and analyzing right marketing use trends to implement Go-To Market strategies for new update called Klinis Apps.
- Used Microsoft Word, Excel and Point to create documents and other communications.
- Composed creative content for media social planning (Instagram, Facebook page, LinkedIn), PPT presentation and video using Canva.
- Organized board, general meeting, reaching and maintain relationship with more than 10 clients in Health-Tech or internally.
- Devoted special emphasis to punctuality and worked to maintain outstanding attendance record.
- Addressed team of employees, overseeing hiring, training and professional growth of employees.
- Participated in continuous improvement by generating suggestions, engaging in problem-solving activities to support teamwork.
- Supporting team track between marketing department, development and partnership.
- Analyze and enhanced website.
- Maximize media social traffic with Paid Ads (Instagram, Facebook, LinkedIn), produce email marketing for corporate and client.
- Provided strategic direction and develop current project goals, suggest paid ads spending, plan, manage, organized, execute and analyze particular campaign entitled #21HariSehatBarengKlinis" with more than 21 participants.
Marketing Manager
YESSIE&AIGYE
West Jakarta
03.2019 - 04.2021
- Used Microsoft Word and other software tools to create documents and other communications.
- Used Adobe Photoshop to produce content and social media management.
- Actively listened to customers' requests, confirming full understanding before addressing concerns.
- Participate in photograph production for skincare products, modeling, coordination and planning skills to achieve results according to schedule.
- Demonstrated respect, friendliness and willingness to help wherever needed.
- Managed over 10 chats per day to increased sales by minimum 4 students/ month.
- Researched industry and marketplace trends to develop marketing solutions and enhance business operations.
- Participate in Movie Video production from beginning until finish (Nagaswara Official Music Video: Baim ft. Sandhy Sandoro- I've Had Enough with Love)
- Participate in photograph project relate in Skincare beauty product and model.
Brand Activation
PT FAB Indonesia
South Jakarta
09.2018 - 12.2018
- Planned, implemented and tracked sales and marketing strategies to promote brand products.
- Conceptualized brand identity and developed unique accompanying graphic style and tone for use in communications.
- Surveyed place and speaker for event preparation by phone or email for about 25 calls and emails per day.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data and budget factors.
- Cooperated and worked closely with communications team to develop marketing strategies to boost brand awareness.
Administration and Event Organizer
PT Megawatt Asia
Central Jakarta
04.2014 - 09.2015
- Wrote e-mails, promoted events via drafted phone scripts to invite over 100 guests.
- Coordinated volunteer activities and facilitated distribution of promotional and marketing materials.
- Managed event logistics and operations
- Coordinated schedules and timelines for events.
- Utilized internal databases to prepare and distribute guest lists, electronic invitations and registration processes.
Education
Bachelor of Science - Marketing Communication
LSPR Communication & Business
Central Jakarta 08.2015 - 11.2019
Skills
- Technical : Microsoft applications skills, Basic Graphic Design
Freelance Experiences
Master of Ceremony
PT Chitose Internasional Tbk - 2021
- Participate as master of ceremony represent the new product of PT Chitose International called C-Pro Cushion.
- Succeed manage the live event through online for brand awareness and brand knowledge of a particular product.
Master of Ceremony
Ditjen KPAII Kementrian Perindustrian Indonesia - 2021
- Participate as master of ceremony in KEMENPERIN RI Festival Joglo Semar- Artisan Of Java event.
- Ability to work and communicate and collaborate in a team environment.
- Ability to manage the event that fits with the rundown.
Performing Arts Experience & Other Activites
International Nature Loving Association
Dancer & Assistant - 2013- present
Selected as dancer to perform traditional jazz, contemporary, pop dance at performances open public INLA Youth Festival Daegu, Korea (2014) & Hsinchu, Taiwan (2014, 2016,2018). Assist the choreography for current dance.
Monastery Choral Group
Member, 2022- present
Selected as member to enhanced the choir.
LSPR Dance
Dancer, 2017- 2018
Selected as dancer to perform 2 pop dance in campus event with theme "Disney Musical".
Monastery Wedding Ceremonial
Event Division- MC Volunteer, 2018- present
Provided services to wedding ceremonial in monastery for a particular moment.
Timeline
Head of Marketing Startup
Klinis ID
02.2021 - Current
Marketing Manager
YESSIE&AIGYE
03.2019 - 04.2021
Brand Activation
PT FAB Indonesia
09.2018 - 12.2018
Bachelor of Science - Marketing Communication
LSPR Communication & Business
08.2015 - 11.2019
Administration and Event Organizer
PT Megawatt Asia
04.2014 - 09.2015
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