Summary
Overview
Work History
Education
Skills
Certification
Additionalinformation - Summary
Timeline
AssistantManager
MICHAEL SOUW

MICHAEL SOUW

SOCIAL MEDIA STRATEGIST & CONTENT CREATOR
Jakarta,JK

Summary

Dynamic digital marketer and RevoU Full Stack Digital Marketing graduate with a proven track record in boosting engagement and ROI through innovative content creation and social media strategies. Excelled as a Creative Content Creator & Social Media Strategist, achieving up to 80% growth in follower engagement. Expert in SEO Optimization and adept at fostering customer engagement, I bring a blend of analytical prowess and creative flair to elevate brand presence.

Overview

16
16
years of professional experience
4
4
years of post-secondary education
3
3
Certifications

Work History

Creative Content Creator & Social Media Strategist freelance

08.2023 - Current
  • Developed visually appealing and engaging content across various platforms (Instagram, TikTok, Facebook, Twitter), tailored to specific audience segments, resulting in increased follower growth and engagement rates by up to 80%
  • Designed and executed comprehensive social media strategies for small businesses, leading to significant improvements in brand visibility, customer interaction, and overall online presence
  • Collaborated closely with clients to define brand identity, ensuring consistency across all digital touchpoints
  • Successfully launched branding campaigns that resonated with target audiences, driving brand loyalty and conversions
  • Monitored and analyzed social media performance metrics, providing actionable insights and recommendations to optimize content and strategy
  • This resulted in improved ROI and more efficient allocation of marketing resources
  • Transitioning IT professional leveraging technical expertise to drive innovative digital marketing strategies
  • Specializing in data-driven content creation and social media optimization
  • Recent graduate of RevoU Full Stack Digital Marketing program, combining analytical skills with creative content development to boost engagement and ROI

Banking Services Officer

Banking Services
09.2011 - 11.2017
  • Managed high-volume customer transactions, consistently maintaining 99.9% accuracy while providing exceptional service, resulting in a 95% customer satisfaction rate
  • Conducted thorough checks on customer data, ensuring accuracy and compliance with regulatory requirements
  • Processed a wide range of financial transactions, including transfers (SKN, RTGS), deposits, clearances, checks, turnover tickets, bank notes, income, payroll, tax payments, and other teller-area transactions, consistently adhering to established Service Level Agreements (SLA)
  • Applied meticulous inspection techniques for paper money and foreign currency, ensuring compliance with all applicable regulations

Finance Services Officer

01.2009 - 08.2011
  • Managed vendor invoices with precision, ensuring accuracy in billing details and supporting documentation, and prepared payment vouchers for seamless approval
  • Monitored and managed customer invoices, tracked outstanding receivables, and proactively followed up on payments, contributing to improved cash flow
  • Maintained and reconciled petty cash transactions, ensuring compliance with company policies and proper documentation for all expenditures
  • Accurately entered financial transactions into the accounting system, maintaining organized and up-to-date financial records to support transparency and audit readiness

Education

Bachelor Degree Of Computerized Accounting - undefined

Binus University
05.2004 - 05.2008

RevoU Full Stack Digital Marketing - undefined

RevoU
08.2022 - 05.2022

Skills

Google Ads

Certification

RevoU I Full Stack Digital Marketing

Additionalinformation - Summary

Transitioning IT professional leveraging technical expertise to drive innovative digital marketing strategies. Specializing in data-driven content creation and social media optimization. Recent graduate of RevoU Full Stack Digital Marketing program, combining analytical skills with creative content development to boost engagement and ROI.

Timeline

Creative Content Creator & Social Media Strategist freelance

08.2023 - Current

RevoU Full Stack Digital Marketing - undefined

RevoU
08.2022 - 05.2022

Banking Services Officer

Banking Services
09.2011 - 11.2017

Finance Services Officer

01.2009 - 08.2011

Bachelor Degree Of Computerized Accounting - undefined

Binus University
05.2004 - 05.2008
MICHAEL SOUWSOCIAL MEDIA STRATEGIST & CONTENT CREATOR