Michelle Nathania Fenhan
Brand Manager
Jakarta
Summary
Dynamic Brand Manager with extensive experience at Astra Credit Companies, excelling in brand strategy and internal communications. Proven track record in developing strategic partnerships and managing budgets for impactful marketing initiatives. Adept at fostering relationships with stakeholders and driving successful product launches, enhancing brand positioning and market reach.
Overview
9
9
years of professional experience
Work History
Brand Manager Toyota & Lexus
Astra Credit Companies
03.2025 - Current
- Developed strategic partnerships with complementary brands, expanding market reach and driving collaborative promotions.
- Managed budgets, ensuring efficient allocation of resources for maximum return on investment in marketing initiatives.
- Cultivated relationships with key stakeholders, vendors and industry influencers to create positive brand experiences.
- Collaborated with cross-functional teams for successful product launches and coordinated marketing efforts.
Brand Manager Toyota, Lexus & Daihatsu
Astra Credit Companies
05.2024 - 03.2025
Brand Manager Daihatsu
Astra Credit Companies
01.2021 - 05.2024
Branch Manager Pluit PIK
Astra Credit Companies
02.2020 - 12.2020
Operation Head Pluit PIK
Astra Credit Companies
05.2019 - 01.2020
Sales Head WTC
Astra Credit Companies
06.2018 - 04.2019
Sales Head Bekasi
Astra Credit Companies
09.2017 - 05.2018
Management Trainee
Astra Credit Companies
12.2016 - 08.2017
Education
BBA - Finance
Universitas Kristen Petra
Surabaya 04.2001 -
Skills
Internal communications
Brand strategy
Sales support
Brand positioning
Sales strategy
Timeline
Brand Manager Toyota & Lexus
Astra Credit Companies
03.2025 - Current
Brand Manager Toyota, Lexus & Daihatsu
Astra Credit Companies
05.2024 - 03.2025
Brand Manager Daihatsu
Astra Credit Companies
01.2021 - 05.2024
Branch Manager Pluit PIK
Astra Credit Companies
02.2020 - 12.2020
Operation Head Pluit PIK
Astra Credit Companies
05.2019 - 01.2020
Sales Head WTC
Astra Credit Companies
06.2018 - 04.2019
Sales Head Bekasi
Astra Credit Companies
09.2017 - 05.2018
Management Trainee
Astra Credit Companies
12.2016 - 08.2017
BBA - Finance
Universitas Kristen Petra
04.2001 -
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