Mikhail Pribadi
Digital Marketing
Jakarta
Summary
I have an interest in Digital and Content Marketing as well as Public Relations with the last 4 years of nonstop learning, implementation, and evaluation. In my spare time i always read books, Workout, and taking photos.
Overview
8
8
years of professional experience
Work History
Head of Marketing
PT Forta Larese (Cheetah Safety)
5 2024 - Current
- Leading Marketing Division to become top-of-mind of Safety Wear product in Indonesia especially safety shoes and safety glasses through offline and online channel
- Analyzed competitive landscape, identifying potential threats and opportunities for strategic positioning in the marketplace.
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Preserved brand integrity by monitoring consistency and quality of marketing content.
- Coordinated with design and media teams to develop high-quality creative assets.
Marketing Executive
Beleaf Farms
11.2022 - 04.2024
- Lead Marketing division and create a Marketing plan on the company objective and manage to lead the execution through 3rd party agency and internal team.
- Developed and implemented targeted digital strategy to improve business performance.
- Managed workflow between staff, coordinating documents, and creative material distribution.
- Managed relationships with key industry partners and implemented promotional initiatives to maximize marketing program performance.
- Planned and executed marketing campaigns to target groups, areas and wider community.
- Increased brand awareness by developing and implementing innovative marketing campaigns.
- Enhanced customer engagement through the creation of compelling content for website, blog, and social media platforms.
Social Media Planner
Bounche Indonesia
09.2021 - 07.2024
- Create Content Planning and become a Social media admin channel also Make digital ad concepts & copy as well
- Client Handled: Mazda Indonesia, UOB Indonesia, Predator Gaming Indonesia, Allianz Indonesia
Social Media Executive & Analyst
Oliver Agency (UStudio)
03.2020 - 07.2024
- Creates content planning for monthly editorials, involved in digital and strategic campaigns
- Creating Monthly, Quarterly, and Yearly reports for most Unilever Indonesia brands then Giving insight and data As the foundation of the next campaign and always-on content strategy
- Brand handled: Rexona Men, Sunlight, Molto, & POND'S Indonesia
Content Specialist
PT. Halo Komunikasi Sejahtera (Halo Jasa) Jakarta
08.2020 - 07.2024
Content Writer/Reporter
PT Tunas Citra Karunia (TC+K)
01.2017 - 07.2024
Skills
Creative Direction
Customer Segmentation
Mobile marketing
Product marketing
Social Media Engagement
Digital Marketing
Social Media
Social Media Strategy
Social Media Marketing
Decision-Making
Team building
Timeline
Marketing Executive
Beleaf Farms
11.2022 - 04.2024
Social Media Planner
Bounche Indonesia
09.2021 - 07.2024
Content Specialist
PT. Halo Komunikasi Sejahtera (Halo Jasa) Jakarta
08.2020 - 07.2024
Social Media Executive & Analyst
Oliver Agency (UStudio)
03.2020 - 07.2024
Content Writer/Reporter
PT Tunas Citra Karunia (TC+K)
01.2017 - 07.2024
Head of Marketing
PT Forta Larese (Cheetah Safety)
5 2024 - Current