Proven sales and analytics leader with over 14 years of passion in Marketing, Market Intelligence and Analytics. Has worked across markets, clients and categories on retail, innovation, media and brand building projects. Carries a growth mindset with a 'Move mountains or Die trying' attitude.
Over delivered in every single role on the set expectations.
Identifying new opportunities to build the business presence in Asia Pacific.
Recruiting and developing talent to drive business growth and
Develop and implement new strategies and policies to establish long-term business objectives and provide strong and sustainable organizational leadership.
Drove corporate revenue by creating strategies that fit perfectly with company's vision and mission.
Managing P&L of over 25MN CHF for business development across retail marketing and activation for Asia Pacific.
Driving engagements and development of client accounts across industries and geographies.
Delivered double digit growth across 9 out of 11 markets in the region with team of 11 Growth leads.
Managing over USD 15 Mn P&L for key accounts at a regional level for all Nielsen Solutions.
Team lead for local market teams across categories and businesses.
Commercial lead for 20% of Nielsen Singapore Revenue. Over delivered on plan for 2018.
Managing P&L with targets for top 3 clients.
Commercial lead for Innovation and Pricing Analytics for South East & North Asia.
Delivered 160% on business plan for the year 2017. Received 14 (Gold + Silver) Excellence Awards
Part of integration team post acquisition of Affinnova. Led integration of tools and analytics team for APAC.
Delivered a business of USD 5 Mn. President's award recipient for a global deal on Pricing.
Built the team on ground and delivered business from base to USD 4 Mn in a span of 1 Year.
Worked with media and communication teams across clients and categories on communication, digital and innovation projects to optimize go-to market strategies and deliver brand growth.
Managed Research and Analytics for leading tea brands.
Worked closely with marketing to develop innovation and media strategy for key brands.
Elected to be a part of the new business team in Consumer Research for Western India
Contributed a growth of 0.7Mn USD across new clients
Worked on establishing a coverage analysis of retail measurement for Unilever in India.
Conducted Focus groups for Heinz in India for Complan Brand as a part of the qualitative stint
8 Months Assignment in Oxford to work with the global HQ of Reckitt on Innovation & Pricing
Worked across Personal Care and Home categories on New product forecasting
Learnt basics of analytics and market intelligence while working across top 3 global clients.
Awarded Annual award for best performance
Business Development
Global Award for Fastest Growing Partner
Global Award for Fastest Growing Partner
Presidents Award - Nielsen South East & North Asia
CMI Valued Partner Award - Unilever
Youth Conference Winner - Indian Institute of Management