NURHIDAYAT BIMANTORO JATI
Sidoarjo,Indonesia
Summary
I am an accomplished business leader with over 20 years of experience in sales, distribution, and management sectors, including recent success in driving sales growth as a Sales Manager. My career highlights include leading high-performing teams, optimizing operational efficiency, and implementing innovative strategies to achieve measurable results. I am known for my strong interpersonal skills, problem-solving abilities, and a keen understanding of consumer behavior and market dynamics. I am always seeking opportunities to leverage my expertise to contribute to organizational success.
Overview
22
22
years of professional experience
2003
2003
years of post-secondary education
1
1
Certification
Work History
BUSINESS OWNER
PT. Panda Berkah Sejahtera
Sidoarjo, East Java
03.2024 - 12.2024
- As the founder of a food and beverage sub distribution company, I ensured smooth operations, continuous growth, and profitability, achieving a revenue of 40 million rupiah with a Gross Profit Margin (GPM) of 12.5%
- Implemented strategies included employing three staff members, determining product prices, creating a trade program, implementing a credit provision rule, establishing two 'stockist' sales points contributing to 15% of total sales, and collaborating with other product distributors
- Managed daily operations, ensuring smooth running of the business.
- Oversaw inventory management, preventing stock shortages or overages.
BUSINESS OWNER
Mitra POS Lion Parcel
Sidoarjo, East Java
02.2024 - 12.2024
- Responsible for business growth and profit increase, successfully raising revenue to 25 million rupiah within three months
- Developed strategic business plans for long-term growth.
- Implemented strategies including branding, informational posters, Google My Business and Google Ads utilization, pick-up service for deliveries, a membership program for online sellers and companies, and customer updates and follow-ups
- Identified new business opportunities to increase revenue.
- Managed daily operations to ensure smooth running of the business.
SALES MANAGER
PT. Shenglu Zanmei International
Surabaya, East Java
10.2024 - 11.2024
- Successfully increased monthly sales volume from 27,000 boxes in September 2024 to 31,000 boxes in November 2024 through strategic distribution optimization.
- Expanded the distribution network by increasing the number of outlets with freezers from 2,800 to 2,889, enhancing product accessibility and market presence.
- Conducted strategic repositioning of approximately 140 underperforming freezers to high-potential outlets, resulting in improved asset productivity and efficiency.
- Strengthened relationships with key distributors, fostering collaboration and long-term growth opportunities.
- Provided actionable market analysis to support management decision-making and strategy formulation.
BUSINESS OWNER
Podo Barokah Mobil
Pati, Central Java
09.2023 - 04.2024
- Evaluated vehicle conditions and estimated repair costs, improving vehicle selection accuracy
- Coordinated vehicle reconditioning processes, ensuring top condition and providing a one-month damage warranty
- Utilized showrooms, social media, and online marketplaces for advertising, reaching over 500 users per day and expanding sales networks
- Set a target market in the used car price segment between 125-200 million, achieving an average sales target of 1 unit per month
MANAGER AREA RETAIL ENGAGEMENT
PT. HM Sampoerna Tbk
Pati, Central Java
02.2020 - 10.2023
- Led retail channel strategies, resulting in a 30% sales growth and increasing weekly sales from 10 million to 13 million sticks
- Ensured product availability and visibility in retail stores, leading to market share growth
- Cultivated relationships with external stakeholders and collaborated with internal teams to improve consumer, retail, and wholesale activities
- Monitored strategy implementation through field involvement and regular performance evaluations
MANAGER AREA TERRITORY ENGAGEMENT
PT. HM Sampoerna Tbk
Ambon, Maluku
08.2017 - 02.2020
- Led the planning, control, and evaluation of strategies to achieve sales and market share targets, maintaining the company's top market share position and increasing average sales to 14.5 million per week
- Translated national, zone, and regional strategies into actionable steps, focusing on retaining a 56% market share
- Addressed monthly market share fluctuations and ensured regional stability and sales growth
- Directed efforts to maintain and increase volume sales, resulting in significant sales improvement
SUPERVISOR DPC
PT. HM Sampoerna Tbk
Pekalongan, Central Java
02.2017 - 07.2017
- Oversaw regional development and strategic implementation, fostering team collaboration for increased sales outcomes
- Coordinated activities among various teams to execute strategies within the region
- Ensured the effectiveness and continuity of strategies aligned with managerial objectives
FIELD TRAINER
PT. HM Sampoerna Tbk
Sleman, Yogyakarta Special Region
03.2013 - 01.2017
- Implemented and evaluated development activities for non-managerial field employees, leading to increased sales volume and market share in the Yogyakarta and Central Java regions
- Formulated methodologies to support employee performance and career growth, resulting in successful implementation of training materials
- Supported regional management team in implementing development initiatives, leading to promotions for 23 individuals
- Managed budgets and provided reports to management teams, contributing to improved business prospects
SALES COMPLIANCE ANALYST
PT. HM Sampoerna Tbk
Surabaya, East Java
05.2010 - 02.2013
- Implemented compliance measures across the sales organization, enhancing workplace safety and inter-employee relations
- Ensured alignment of sales activities with national and local regulations, company policies, and PMI Principles and Practices
- Conducted risk analysis and planned activities to minimize potential national and international risks
SALES SUPERVISOR
PT. HM Sampoerna Tbk
Manado, North Sulawesi
12.2010 - 05.2010
- Managed retail outlets, achieving high sales efficiency and a minimum coverage rate of 75% of the total market industry
- Optimized sales support tools to meet distribution targets and prevent out-of-stock conditions
- Streamlined the distribution process, reducing stockpile and out-of-stock instances
- Cultivated strong relationships with top retail outlets
AREA SALES ANALYST
PT. HM Sampoerna Tbk
Makassar, South Sulawesi
07.2005 - 12.2009
- Conducted comprehensive distribution performance analysis, leading to actionable insights and improvement recommendations
- Developed sales programs aimed at achieving top national ranking in AC Nielsen surveys within the Makassar region
- Utilized tools such as BORA and ISMS for effective monitoring and forecasting of sales activities
SALESMAN EXECUTIVE RRO
PT. HM Sampoerna Tbk
Surakarta, Central Java
09.2003 - 06.2005
- Optimized distribution performance, resulting in significant sales growth
- Developed mapping for outlet registrations to ensure comprehensive coverage
- Maintained product availability through efficient weekly outlet visits, contributing to top 3 regional performance ranking in Surakarta
SALES ENGINEER
PT. Guna Era Distribusi
East Jakarta, Jakarta Special Region
05.2003 - 08.2003
- Collaborated with high-rise building consultants to incorporate General Electric components into the mechanical electrical specification during the design and construction phase
- Area of responsibility included the Special Region of Jakarta
Education
BACHELOR OF ENGINEERING - Electrical Engineering
Trisakti University
West Jakarta, Jakarta Special RegionSkills
- Business Process Management
- Operation Management
- Team Management
- Supervisory Management
- Pricing Strategy
- Sales Strategy
- Customer Retention
- Interpersonal Skill
- Relationship Building
- Communication
- Customer Service
- Business development
- Finances and invoicing
Languages
English
Intermediate
Accomplishments
- Elite Coach in 2022
- Excellence Award in 2016
Certification
- Business Accument in 2017
- Creative Business Strategy in 2010
- FULCRUM - Systematic Thinking Skills Program in 2007
- Researches Design And Statistical Analysis in 2006
Timeline
SALES MANAGER
PT. Shenglu Zanmei International
10.2024 - 11.2024
BUSINESS OWNER
PT. Panda Berkah Sejahtera
03.2024 - 12.2024
BUSINESS OWNER
Mitra POS Lion Parcel
02.2024 - 12.2024
BUSINESS OWNER
Podo Barokah Mobil
09.2023 - 04.2024
MANAGER AREA RETAIL ENGAGEMENT
PT. HM Sampoerna Tbk
02.2020 - 10.2023
MANAGER AREA TERRITORY ENGAGEMENT
PT. HM Sampoerna Tbk
08.2017 - 02.2020
SUPERVISOR DPC
PT. HM Sampoerna Tbk
02.2017 - 07.2017
FIELD TRAINER
PT. HM Sampoerna Tbk
03.2013 - 01.2017
SALES SUPERVISOR
PT. HM Sampoerna Tbk
12.2010 - 05.2010
SALES COMPLIANCE ANALYST
PT. HM Sampoerna Tbk
05.2010 - 02.2013
AREA SALES ANALYST
PT. HM Sampoerna Tbk
07.2005 - 12.2009
SALESMAN EXECUTIVE RRO
PT. HM Sampoerna Tbk
09.2003 - 06.2005
SALES ENGINEER
PT. Guna Era Distribusi
05.2003 - 08.2003
- Business Accument in 2017
- Creative Business Strategy in 2010
- FULCRUM - Systematic Thinking Skills Program in 2007
- Researches Design And Statistical Analysis in 2006
BACHELOR OF ENGINEERING - Electrical Engineering
Trisakti University
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