Pradana Wibowo Santosa
Head Of Division
Tangerang,Indonesia
Summary
Driven Business Development Executive with career history in multi-state distributed businesses and proven skill in hiring, developing and retaining high-performance teams. Motivating leader with strengths in building strategic relationships to support key business initiatives. Highly skilled in change management, management transition, and merger integration. Offering excellent interpersonal and communication skills and experience managing matrixed organizations. Driven and adaptable professional with strategic mindset and collaborative approach. Possesses comprehensive understanding of market analysis and business growth strategies, with proficiency in developing and executing business plans. Poised to deliver significant contributions to revenue growth and market expansion.
Overview
11
11
years of professional experience
6
6
years of post-secondary education
Work History
Head of Business Development
PT GudangAda Globalindo
Jakarta, Indonesia
01.2021 - 06.2024
- Presented progress reports to executive leadership, sharing insights on performance metrics and growth indicators.
- Strengthened client relationships through consistent communication and timely resolution of issues.
- Aligned departmental objectives with company-wide goals, ensuring a cohesive approach towards growth.
- Managed cross-functional teams to drive successful project completion and achieve organizational goals.
- Increased revenue by developing and implementing strategic business development plans.
- Expanded company presence in new markets by identifying opportunities and establishing partnerships.
- Championed continuous improvement within the organization by embracing innovation and out-of-the-box thinking.
- Implemented sales strategies, leading to increased market share and overall growth.
- Delivered customized solutions for clients, resulting in enhanced customer satisfaction and loyalty.
- Mentored junior team members, fostering their professional growth and skill development.
- Negotiated contracts with vendors for optimal pricing, improving profit margins across the organization.
- Secured high-level collaborations with industry partners for mutually beneficial outcomes.
- Developed comprehensive marketing plans that increased brand awareness, driving higher sales numbers.
- Analyzed competitor activities to identify potential threats or opportunities within the marketplace.
- Collaborated with other departments to ensure seamless execution of company initiatives.
- Communicated directly with customers and partners to build strong business networks and relationships.
- Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Compiled and analyzed data to determine approaches to improve sales and performance.
Head of Sales & Marketing
PT Sekar Laut Tbk
Jakarta, Indonesia
10.2018 - 12.2020
- Increased sales revenue by implementing strategic marketing campaigns and fostering strong client relationships.
- Streamlined internal processes for improved efficiency, reducing overhead costs and increasing profitability.
- Collaborated with cross-functional teams to develop innovative products that met customer needs and drove business growth.
- Drove organizational change by reevaluating company structure to better align departments with overall goals.
- Expanded into new markets by conducting thorough research on potential clients'' industries resulting in successful entry.
- Strengthened brand presence through targeted content creation, social media engagement, and public relations initiatives.
- Developed comprehensive sales plans for product expansion, resulting in higher market penetration and customer satisfaction.
- Delivered consistent year-over-year growth in both revenue and market share through aggressive sales tactics and targeted marketing efforts.
- Optimized marketing strategies by analyzing market trends, competitor activities, and customer feedback to inform decisionmaking.
- Cultivated an environment of continuous learning within the sales team which supported professional development.
- Analyzed sales and marketing data for improved strategies.
- Managed sales promotions and marketing strategies on major social media sites.
- Conducted market research to identify new opportunities and target markets.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
Head of Sales
PT Artaboga Cemerlang
Jakarta, Indonesia
10.2013 - 09.2018
- Streamlined sales processes, resulting in enhanced efficiency and increased productivity.
- Developed strong client relationships for improved customer satisfaction and repeat business.
- Optimized pricing strategies by monitoring competitor activities, analyzing market trends, and considering internal cost structures for profitability maximization.
- Implemented effective CRM tools to track leads, maintain accurate customer data, and optimize the sales process.
- Mentored junior sales staff, fostering professional growth and contributing to overall team success.
- Negotiated contracts with major clients, securing long-term partnerships that generated significant revenue streams.
- Increased sales revenue by implementing innovative marketing strategies and optimizing team performance.
- Expanded market share with targeted sales initiatives and strategic partnerships.
- Facilitated regular team meetings to discuss challenges, successes and strategies.
- Developed and implemented incentive programs to increase sales and customer loyalty.
- Negotiated more favorable rates and delivery times with vendors.
Education
MBA - Marketing Strategic
Tarumanegara
Jakarta, Indonesia 05.2016 - 10.2018
BBA - Teknik Informatica
Unaki
Semarang, Indonesia 04.2000 - 08.2003
Skills
Business modeling
undefinedTimeline
Head of Business Development
PT GudangAda Globalindo
01.2021 - 06.2024
Head of Sales & Marketing
PT Sekar Laut Tbk
10.2018 - 12.2020
MBA - Marketing Strategic
Tarumanegara
05.2016 - 10.2018
Head of Sales
PT Artaboga Cemerlang
10.2013 - 09.2018
BBA - Teknik Informatica
Unaki
04.2000 - 08.2003
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