Putri Syifa N
Creative/Content Writer And Journalist
Jakarta
Summary
Experienced professional passionate about creating compelling content and driving engagement. Talented at crafting dynamic stories, informative articles and persuasive copy that resonate and inspires readers.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Creative Writer, Popmama.com
IDN
06.2020 - Current
- Collaborated with editorial teams to refine content, resulting in high-quality publications that resonated with target audiences
- Plan, wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating, and authentic approach
- Generated increased website traffic by creating engaging SEO-optimized content for online platforms
- Conducted interviews with subject matter experts to generate topics
- Collaborate with another team to make various content or campaign
- Acted as PIC for multiple Popmama.com events, managing planning, coordination, and execution
- Completed projects ahead of deadlines, effectively managing time and setting priorities for multiple assignments
- Cultivated strong relationships with sources and other contacts to support leads and story development
Community Writer (Contributor)
IDN Times
05.2018 - 06.2020
- Utilized SEO principles to optimize content for search engine rankings
- Collaborated with editors and other staff members to refine story angles and content
- Researched and gathered information to develop accurate and credible stories
- Developed strong relationships with sources, leading to exclusive interviews and scoops.
Web Content Development
Bhinneka.com
02.2019 - 05.2020
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating, and authentic approach
- Coordinated with marketing teams to integrate search engine optimization strategies into web content development efforts, increasing online visibility
- Contributed to the development of an effective SEO strategy, resulting in higher organic search rankings and increased website traffic
- Strategized and developed content content for website publications
- Performed regular content audits to ensure relevancy, accuracy, and adherence to SEO guidelines
- Analyzed website performance metrics to inform future SEO initiatives and adjustments
Content Manager (Freelance)
Good Money Habit (@goodmoneyhabit)
12.2019 - 04.2020
- Developed and managed content calendar to meet deadlines and engagement goals
- Approved, reviewed and edited content
- Presented monthly reports on key performance metrics to senior management, providing insights into areas requiring attention
- Analyzed competitor websites to identify trends and opportunities for improvement in our own content strategy
Economic Journalist
Kompas.com
06.2018 - 02.2019
- Wrote and submitted accurate, engaging, and fact-checked stories
- Reported from field locations and wrote stories under tight deadlines
- Produced timely news stories in response to breaking events, keeping readers informed on important issues
- Analyzed data sets for investigative pieces, uncovering previously unknown information for public interest
- Attended events and conferences relevant to assigned beats, staying current on industry trends and developments
- Pitched compelling story ideas to editors, contributing to the publication''s diverse content offerings
- Handle a special report about "Freeport acquisition" for Visual Interaktif Kompas
Education
Bachelor of Arts - Indonesian Literature
Universitas Padjadjaran
Sumedang, Jatinangor 04.2001 -
Skills
Content management
Content editing
Content creating
Content strategy
Content creation
Copywriting
Copyediting
Literary analysis
Idea brainstorming
Client communication
Creative collaboration
Adaptability and flexibility
Accomplishments
1st Winner BKP Journalist Award for Lifestyle & Family Content, 2023
Certification
Full Stack Digital Marketing, BelajarLagi
Timeline
Full Stack Digital Marketing, BelajarLagi
03-2023
Creative Writer, Popmama.com
IDN
06.2020 - Current
Content Manager (Freelance)
Good Money Habit (@goodmoneyhabit)
12.2019 - 04.2020
Web Content Development
Bhinneka.com
02.2019 - 05.2020
Economic Journalist
Kompas.com
06.2018 - 02.2019
Community Writer (Contributor)
IDN Times
05.2018 - 06.2020
Bachelor of Arts - Indonesian Literature
Universitas Padjadjaran
04.2001 -
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