Raelene R Taylor
Sales Manager
Jakarta,JK
Summary
A dynamic Sales Leader with a proven track record at Citibank, NA. Excel in developing marketing strategies and fostering customer relationships. Leveraging exceptional communication skills and sales strategy development, spearheaded initiatives that significantly boosted product awareness and sales, achieving and surpassing set financial goals.
Overview
20
20
years of professional experience
4
4
years of post-secondary education
Work History
Hybrid Sales Manager
Citibank, NA
Jakarta, Jakarta
06.2015 - 11.2024
- Manage of 6 to 8 managers including interviewing and hiring through to ongoing performance management, developing and managing retail and professional sales plan strategies for both offline and online in national field execution and delivering training initiatives.
- Assist in developing short and long product- level strategies for both offline and online channel to ensure delivery of the financial plan.
- Responsible for field execution of credit initiatives and achievement of credit goals and objectives.
- Work with key stakeholders to develop and implemented a strategy for the field sales representative that will meet the guidelines established by the partners management teams for both offline and online channel.
- Analyze weekly and monthly sales reports, understand field performance and implement action plans to ensure sales objectives are achieved.
- Assist in development and implementation of field intelligence system in reporting competitive activity with roadshow team and digital team.
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives for both channel.
- Maintained open lines of communication between internal departments to ensure seamless collaboration on shared objectives.
- Collaborated with cross-functional teams not limited to Digital Team to develop marketing strategies that boosted product awareness and demand.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
Roadshow Senior Manager
Citibank, NA
Jakarta Selatan, Jakarta
01.2010 - 05.2015
- Manage 4 Roadshow Managers and 2 operational staffs.
- Manage day to day activities of sales team including plan and schedule of sales deployment nationwide not limited to develop and prepare briefing prior the deployment with Sales Manager in order to meet the Sales Target.
- Responsible for event management from planning to implementation, including but not limited to scouting/securing venue, contract negotiations, vendors, budgeting, promotion and advertising concept/creation and collateral production.
- Evaluated and monitor each deployment location and create post-event report, providing valuable insight/feedback and recommendations for future event.
- Manage relationship with Partnership Team to create program and deployed sales team.
- Manage all the collateral not limited to collaterals , gimmicks, uniform and sales booth.
- Collaborated closely with peers from other departments to drive organizational success jointly as one cohesive unit.
- Managed budgets effectively, achieving financial objectives while maintaining strict control over expenditures.
- Managed large-scale projects and introduced new systems, tools, and processes to achieve challenging objectives.
- Implemented innovative solutions to overcome challenges, leading to enhanced productivity levels.
- Evaluated vendor offerings critically to select the most appropriate partners for delivering desired results at optimal costs.
- Enhanced digital marketing efforts, increasing online engagement and driving higher sales through various digital channels.
Business Development Manager
Citibank, NA
Jakarta, Jakarta
01.2006 - 12.2009
- Manage up 2 Third Party Direct Sales Agency.
- Manage and strategize team performance in term of incentives, account approved and meet the sales target.
- Manage and control to ensure Direct Sales Agency comply with the business policy and code of conduct during acquisition process.
- Manage and control Direct Sales Agency daily operation activity.
- Setting up and improvement on end to end process.
- Synergize with Product Team to explore new acquisition offer to customer.
- Collaborated closely with marketing teams to develop targeted campaigns that generated high-quality leads for the sales pipeline.
- Facilitated regular communication with Sales Agency to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
- Analyzed performance metrics to identify areas for improvement and implement corrective actions.
- Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Monitored market trends and competitor activities to identify areas of potential opportunity.
Corporate Channel Officer
Citibank, NA
Jakarta, Jakarta
12.2004 - 12.2005
- Mapping new company in Jakarta Area.
- Propose tailored program each company based on HR's recommendation.
- Manage to achieve personal sales target.
- Manage to ensure good relationship with client especially HR.
- Manage to create tactical event in selected company.
- Collected, arranged, and input information into database system.
- Optimized customer experience by delivering superior services and effectively troubleshooting issues.
- Supported creation of detailed, technical financial models to value potential acquisition targets.
- Generated reports detailing findings and recommendations.
- Conducted regular reviews of operations and identified areas for improvement.
Education
Bachelor of Arts - Economics
Universitas Gadjah Mada
Yogyakarta, Indonesia 07.2000 - 07.2004
Skills
Goals and performance
Marketing strategy
Promotional sales events
Prospecting skills
Excellent communication skills
Verbal and written communication
Customer Relationship Management
Sales Training
Reliability
Sales strategy development
Timeline
Hybrid Sales Manager
Citibank, NA
06.2015 - 11.2024
Roadshow Senior Manager
Citibank, NA
01.2010 - 05.2015
Business Development Manager
Citibank, NA
01.2006 - 12.2009
Corporate Channel Officer
Citibank, NA
12.2004 - 12.2005
Bachelor of Arts - Economics
Universitas Gadjah Mada
07.2000 - 07.2004
Similar Profiles
Prashant JanakiramanPrashant Janakiraman
SVP Compliance Independent Assessment USPB Testing at Citibank, NASVP Compliance Independent Assessment USPB Testing at Citibank, NA
Lucy GonzalezLucy Gonzalez
Bank Teller at Citibank, NABank Teller at Citibank, NA
SHERAINE BROWNSHERAINE BROWN
Universal Banker at Citibank, NAUniversal Banker at Citibank, NA