Riana Agustini

• Designed and implemented comprehensive project plans, incorporating detailed timelines, budgets, and resource allocation to ensure alignment with Nestlé Nutrition's strategic priorities.
• Directed the execution of multiple complex projects, ensuring consistent delivery within quality, cost, and time constraints.
• Collaborated with internal teams, including marketing, R&D, regulatory affairs, and supply chain, to align project deliverables with business goals and consumer needs.
• Organized and led cross-functional team meetings to monitor progress, resolve issues, and maintain alignment on project objectives.
• Conducted risk assessments, identified potential bottlenecks, and developed mitigation strategies to address challenges proactively.
• Supervised project compliance with Nestlé's global standards and local regulatory requirements, ensuring adherence to nutrition and quality standards.
• Prepared and presented detailed progress reports to senior management, highlighting key achievements, challenges, and actionable recommendations.
• Utilized project performance metrics and data-driven insights to optimize processes, improve outcomes, and enhance overall project efficiency.

• Developed and implemented brand strategies to increase market share and brand equity for DANCOW and BATITA.
• Collaborated with the Brand Manager to align marketing plans with overall business objectives.
• Analyzed brand performance and market trends to identify opportunities for growth.
• Planned and executed multi-channel marketing campaigns, including TV, digital, social media, and in-store promotions.
• Ensured campaigns effectively communicated the brand's value proposition to target audiences.
• Monitored campaign performance and optimized strategies to improve ROI.
• Conducted consumer research to understand customer needs, preferences, and behaviors.
• Analyzed competitive activities and market dynamics to anticipate trends and adjusted strategies.
• Used data-driven insights to refine marketing strategies and product positioning.
• Ensured product launches were successfully executed with strong marketing support.
• Identified opportunities for innovation in product features, packaging, and branding.
• Managed marketing budgets, ensuring effective allocation of resources.
• Partnered with sales teams to align marketing efforts with retail execution.
• Coordinated with regional and global teams to ensure brand consistency.

• Worked closely with the digital team to manage the brand's online presence, including social media platforms and e-commerce.
• Tracked and measured the effectiveness of digital campaigns.
• Supported the organization of promotional events, exhibitions, and trade shows to enhance brand visibility.
• Liaised with external agencies and vendors to ensure the successful execution of events.
• Assisted in tracking marketing budgets and ensured cost-effectiveness.
• Prepared regular reports on campaign performance and brand KPIs.

• Assisted in organizing trade marketing activities, including in-store promotions and events.
• Worked with external agencies and vendors to ensure smooth campaign execution.
• Provided support in managing brand budgets and monitoring expenditures to ensure cost-efficiency.
• Contributed to the management of product portfolios for KITKAT and FOXS to meet market demand and business objectives.

Responsible for overseeing and optimizing daily museum operations to ensure efficiency and enhance the visitor experience. Collaborated with internal teams and external stakeholders to develop and implement operational policies while supporting the curation of exhibitions aligned with the museum’s educational and cultural objectives. Conducted regular evaluations to identify operational improvements, implemented strategic solutions to increase efficiency, and organized staff training programs to enhance operational knowledge and service quality.