Rinda Puspita

- Develop and implement strategies to build, grow, and engage the brand community across various platforms (social media, forums, and events).
- Identify and establish strategic partnerships with influencers, other brands, and industry leaders that align with the brand’s mission and goals.
- Negotiate partnership terms, manage ongoing relationships, and ensure mutual value is being created.
- Collaborate with marketing, sales, and other departments to integrate partnership opportunities into larger strategies.
- Work closely with marketing, communications, and creative teams to ensure community-building efforts align with brand messaging and goals.
- Plan and execute branded events (both virtual and in-person), including product launches, community meet-ups, and other promotional activities.
- Coordinate logistics, vendors, and teams to ensure the successful execution of events.

- Managed marketing budget for promotion activities; endorsement artist, brand
ambassadors, Instagram micro-nano influencers, Tik Tok influencers, YouTube vloggers, Brand Partnership &
customer relations
- Successfully created and implemented viral campaigns to achieve objective goals
- Developed & executed creative brief for MEGA KOL to increase brand awareness
- Directed the strategy KOL system with Marcomm Junior; up to 500 KOL/month
- Developed content and promotional materials with the graphic design team
- Managed partnerships or collaborations with other brands and projects

- Developed and executed integrated marketing communication strategies to enhance brand visibility, drive customer engagement, and support business objectives.

- Created compelling content for various channels including social media, websites, newsletters, press releases, blogs, and advertising campaigns, ensuring consistency with brand messaging.

- Managed media relations, building strong relationships with journalists and influencers to secure press coverage and increase brand awareness.

- Planned and coordinated successful marketing campaigns, including digital, print, social media and sales

- Optimized E-Commerce by ensuring uploading, monitoring, and updating product content
- Performed live-streaming events' in Lazada
- Photo product, design, copywriting, IG ads, and make monthly
report