Google Workspace
Safira Raedianty
VP Business
South Tangerang,Banten
Summary
Over 12 years of compelling cross-industry experience in Business Management, especially in AI & Technology, Commercial & Advertising, and Insurance.
Maintain Customer Life-cycle Management, Marketing and Sales Funnel, Business Operation and Business Development.
Master of Management, Business School, Binus University.
Currently riding the wave of Industry 5.0 and Society 5.0 for Indonesia; and incorporating greater Human Intelligence, to enhance business processes across various industries for leading organizations in progressive industry, with resourceful background in technical knowledge, thought and implementation to resolve technology problems.
Performance-driven of aligning systems with business requirements, policies and regulatory requirements, drive new business, expand accounts and establish brand profile. Excellent team builder and leader of initiatives. Passionate about applying excellent organization and communication skills to manage and lead teams. Results-oriented individual well-versed in interfacing and consulting on business processes to drive results based on sound overall business judgment, strategic planning abilities, background in change management and forward-thinking mindset. Strong business acumen, problem-solving and team leadership skills. Ready for challenges and focused on meeting future demands.
Overview
13
13
years of professional experience
2
2
years of post-secondary education
4
4
Certifications
2
2
Languages
Work History
Director of IdentifAI
PT. Nodeflux Teknologi Indonesia
Jakarta
07.2022 - Current
- Devised new promotional approaches to boost customer numbers and market penetration while enhancing engagement and driving growth.
- Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
- Analyzed technology, resource needs and market demand to plan and assess feasibility of company projects.
- Implemented business strategies, increasing revenue and effectively targeting new markets.
- Oversaw day-to-day production activities in accordance with business objectives.
- Achieved team goals through formalized training plans, coaching and performance management.
- Set team and individual OKR and Initiatives aligned with Corporate Objectives.
- Evaluated performance, adjusted strategies and maintained agile, sustainable operations.
- Worked collaboratively with functional leaders to implement new procedures and corrective actions to improve quality.
- Assessed performance management structures and implemented enhancements to improve frameworks and strengthen results.
- Directed management meetings to enhance collaboration and maintain culture based on trust and group problem-solving.
- Managed team members across 3 departments, of Business, Operation and Product.
- Prepared variety of different written communications, reports and documents.
Vice President Business of identifAI
PT. Nodeflux Teknologi Indonesia
Jakarta
04.2022 - Current
- Navigating, orchestrating, aligning and optimizing identifAI as Nodeflux’s business portfolio across a dynamic set of high-performing businesses
- Strategic thought leadership in managing teams in revenue matrixed environment, with the ability to drive sales growth and product adoption
- Maintain Customer Life-cycle Management also Marketing and Sales Funnel
- Measure and identify key insights on business metrics, data-driven improvement, and synthesize complex data into actionable business insights and strategies against objectives and key results
- Strengthening product competitive positioning
- Drive product insights and shape the future of businesses growth and product-market fit roadmap prioritization
- Serve as a beacon for exceptional diverse talent, promote competence and quality management excellence across the organization
- Developed and executed strategic initiatives to implement key changes and improvements in business development and sales programs.
Head of Enterprise Business
PT. Nodeflux Teknologi Indonesia
Jakarta
08.2021 - 04.2022
- Actively listened to customers' requests, confirming full understanding before addressing concerns.
- Cultivated long-term relationships through focused effort on customer's unique needs and finding best solutions.
- Developed in-depth knowledge of each client's business through research and regular on-site meetings.
- Developed and executed strategic initiatives to implement key changes and improvements in business development and sales programs.
- Improved operations through consistent hard work and dedication.
- Communicated directly with customers and partners to build strong business networks and relationships.
- Managed and organized internal communication to hold staff accountable to priorities.
- Established team priorities, maintained schedules and monitored performance.
- Streamlined and monitored quality programs to alleviate overdue compliance activities.
- Prepared variety of different written communications, reports and documents.
Business Advocate
PT Nodeflux Teknologi Indonesia
Jakarta
09.2020 - 04.2022
- Working collaboratively, transparency, and clarity between multiple teams, and functions by maintaining excellence in communication across cross-functional divisions
- Driving toward business growth and scalability through planning and executing tactical initiatives that guide adoption
- Measure and identify key insights on business metrics, data-driven improvement, presenting strategies, analytical skills, and ability to synthesize complex data into actionable business insights against objectives and key results
- Play a key role in understanding the needs and requirements of our customers, drive product insights, and help shape product-market fit and roadmap prioritization
- Serve as a customer advocate, influencing products, proactively anticipating customer/partner needs, and ensuring a seamless customer/partner experience
- Grow and develop a high-performing team
- Establish clear engagement approach and professional services with the Business and Customer Success Team to ensure partner and customer success.
Enterprise Sales & Account Manager
PT Nodeflux Teknologi Indonesia
Jakarta
08.2018 - 09.2020
- Increasing Nodeflux’s market share by acquiring revenue and account in Enterprise Sector
- Helping partner qualifying end user’s interest, to become hot prospects then become consumers
- An appropriate AI solution for end-users, which suits their needs and can solve problems, by advocating them through educating the end-user
- Advocating partners for delivering solutions needed by end-user, also deal and commercialized with end-user
- Manage accounts and sales pipeline
- Maintain relationships with clients
- Act as the point of contact and handle customers’ needs
- Generate new business and acquire new potential customers
- Provide solutions to customers
- Set and track sales account targets, aligned with company objectives
- Monitor sales metrics
- Suggest actions to improve sales performance and identify opportunities for growth
Sales & Account Manager
PT. Sinergi Digital Teknologi (LENNA ChatBot)
Tangerang Selatan
02.2018 - 08.2018
- Manage accounts and sales pipeline
- Maintain relationships with clients
- Act as the point of contact and handle customers’ needs
- Set and track sales account targets.
- Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
Account Manager
PT. Netramata Studio
Jakarta
01.2010 - 04.2015
- Work within clients, advertising or multi-service agencies, and vendor or third party
- Responsible for liaising between the client and agency to vendor, to coordinate advertising campaigns
- Liaise closely with their clients throughout campaigns, on a daily basis
- Manage administrative and campaign work, ensuring that this is all completed on time and on budget
- Contribute to and develop advertising campaigns
- Meeting and liaising with clients and agencies to discuss and identify their advertising requirements; working with agency colleagues to devise an advertising campaign that meets the client's brief and budget; presenting, alongside agency colleagues the campaign ideas and budget to the client
- Manage of marketing strategies, liaising with, and acting as the link between, the client and advertising agency by maintaining regular contact with both, ensuring that communication flows effectively
- Negotiating with clients and agency about the details of campaigns, presenting creative work and photography treatments to clients for approval or modification, handling budgets, managing campaign costs and invoicing clients
- Assist in developing, implementing and monitoring of all marketing communication and advertising and promotion plans
- Making any administrative reports for filing and evaluation supports and performing other managerial tasks.
Marketing Manager
PT. Asuransi Jiwa Megalife
08.2009 - 12.2009
- Acts as the communication cord between the company and the employees, also represent the company well by acting as a role model to the employees
- Recruiting and training to provide quality people to the company, as well as making sure these new employees transition as smoothly as possibly into their jobs
- Servicing both employees and clients in a professional manner
- Attentive to the employees by motivating them to succeed and improvement
- Leading, supervising and doing evaluation to the employees
- Manage sales and business planning, responsible of maintaining the record of the clients and the employees and update it from time to time in order to know the current state of affairs
- Building good communication between both company & clients
- Keeping the staff in high spirits and be as helpful as possible to clients even if the business is slow, also making any administrative reports for filing and evaluation supports, and performing other managerial tasks.
Wealth Manager
AXA Financial
Jakarta
09.2008 - 07.2009
- Deliver an absolute performance within the financial plan of the clients needs, both short- and long- term financial goals
- Manage sales and business planning, developing existing clients to opening and expanding new market
- Responsible for leading, developing and supervising subordinates and business partners who joined in the team under my guidance and supervision
- Making any administrative reports for filing and evaluation supports.
Financial Consultant
AXA
Jakarta
02.2008 - 08.2008
- Meet personally with clients to assess their financial situation in order to present a financial plan that includes both short- and long-term financial goals
- Provide tailor-made creative financial plan and futures solutions to their needs & goal
- Help, advise and assist clients with financial planning decisions for retirement, education, expenses and investments
- Maintaining and monitoring clients to build a strong customer base
- Developing and presenting financial planning seminars to reach out to potential clients, and exploring opportunities to add value to job and organization accomplishments.
Intern
Bank DKI
Jakarta
11.2007 - 02.2008
- The primary role of the intern is to gain exposure to the overall operations of the office and or department
- Assigned work related to the administration task
- Analyze the results of the assigned departments
- Reports and filing the documents related to the transactions of taxation.
Education
Master of Management - MM - Strategy & Execution And Business Management
Binus Business School
Jakarta 11.2018 - 09.2020
Bachelor of Economics - Tax Management
Sekolah Tinggi Ilmu Manajemen
Associate's degree - Tax Administration
University of Indonesia
Diploma - Professional Modeling Women
John Casablancas Modeling and Career
Skills
Strategic planning and execution
undefinedSoftware
Microsoft Office
Husbspot
Workplace
Click Up
LinkedIn Sales Navigator
Certification
Growth-Driven Design
Personal Interest
Functional Strength Training, Pilates and Barre Enthusiast; comprehensive fitness lifestyle of total body workout that improving mental, emotional and spiritual wellbeing while building conscientiousness, perseverance and reliability.
Timeline
Growth-Driven Design
09-2022
Hubspot Sales Software
09-2022
Director of IdentifAI
PT. Nodeflux Teknologi Indonesia
07.2022 - Current
Vice President Business of identifAI
PT. Nodeflux Teknologi Indonesia
04.2022 - Current
Revenue Operations
09-2021
Frictionless Sales
09-2021
Head of Enterprise Business
PT. Nodeflux Teknologi Indonesia
08.2021 - 04.2022
Business Advocate
PT Nodeflux Teknologi Indonesia
09.2020 - 04.2022
Master of Management - MM - Strategy & Execution And Business Management
Binus Business School
11.2018 - 09.2020
Enterprise Sales & Account Manager
PT Nodeflux Teknologi Indonesia
08.2018 - 09.2020
Sales & Account Manager
PT. Sinergi Digital Teknologi (LENNA ChatBot)
02.2018 - 08.2018
Account Manager
PT. Netramata Studio
01.2010 - 04.2015
Marketing Manager
PT. Asuransi Jiwa Megalife
08.2009 - 12.2009
Wealth Manager
AXA Financial
09.2008 - 07.2009
Financial Consultant
AXA
02.2008 - 08.2008
Intern
Bank DKI
11.2007 - 02.2008
Bachelor of Economics - Tax Management
Sekolah Tinggi Ilmu Manajemen
Associate's degree - Tax Administration
University of Indonesia
Diploma - Professional Modeling Women
John Casablancas Modeling and Career
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