Summary
Overview
Work History
Education
Skills
Timeline
Generic
Sakinah Erawan

Sakinah Erawan

Assistant Marketing Manager
Badung

Summary

Proactive Marketing leader with a proven track record of driving brand growth, crafting innovative campaigns, and optimizing customer experiences. Passionate for branding, committed to maintaining brand integrity to enhance engagement and customer loyalty. Experienced in crafting cohesive campaigns across digital and offline channels, managing partnerships, and executing standout events. Combines creative vision with data-driven insights to drive growth and elevate brand presence.

Overview

5
5
years of professional experience
2
2
Languages

Work History

Assistant Marketing Manager (Lead)

Mari Beach Club
09.2023 - Current
  • Developed and executed marketing campaigns across various channels, including social media, digital marketing, email marketing, and content creation, to increase brand visibility and drive customer engagement
  • Lead in the creation and implementation of marketing strategies, including advertising campaigns, and promotional activities, to achieve sales targets and business objectives
  • Led data-driven market research to adjust pricing, refresh menus, and improve offerings, achieving cost-efficiency while enhancing guest satisfaction
  • Oversaw partnerships, sponsorships, and influencer collaborations to maximize exposure and engagement
  • Developed creative presentations, trend reports, kitted assets, and product data sheets.
  • Provided support to the sales team by creating engaging sales collateral and presentations that effectively communicated product benefits.
  • Successfully managed multiple vendor relationships including agency partners, freelance designers, and technology providers ensuring timely delivery of assets necessary for marketing initiatives.

Marketing Coordinator

Mari Beach Club
06.2023 - 09.2023
  • Managed all social media presence and content on multiple platforms
  • Utilized social media analytical data and metrics to measure effectiveness of campaigns
  • Designed new, engaging content while developed communications and customer engagement strategies
  • Supported sales team efforts by creating persuasive sales collateral that clearly communicated product benefits.
  • Used online and offline marketing to generate leads, increase visibility and drive sales growth.
  • Planned and executed internal and external marketing events.

Paralegal

Hendarsam Marantoko & Partners
02.2021 - 01.2022
  • As a paralegal for one of the notorious lawyers in Indonesia, trained to assist lawyers in the delivery of legal services, and help partners to conferred with foreign clients and other involved parties to prepared legal briefs, motions, and pleadings
  • Enhanced case efficiency by organizing and maintaining legal documents, files, and correspondence.
  • Streamlined communication between clients and legal staff by managing client inquiries promptly and professionally.

Chief Justice

Green River College
08.2019 - 04.2020
  • Served as the principal authority overseeing all Presidents of Student Life Organizations and Clubs, with the responsibility of approving event plans and managing their budgets
  • While managing the Clubs and Organization, Chief Justice is also an executive member of the Student Government, who ensures that all the student senators, clubs, and organizations abide by the constitution of the Student Government

Education

Bachelor of Arts - International Relations

University of Washington
Seattle, Washington
01-2021

Associate of Arts - Business Administration And Management

Green River College
Auburn, Washington
01-2020

High School Diploma -

Green River
Auburn, Washington
01-2019

Skills

  • Marketing campaigns

  • Influencer partnerships

  • Press releases

  • Project management

  • Market analysis

  • Event logistics

  • Project Planning Oversight

  • Branding Strategy

  • Social Media Management

  • Marketing analytics

  • Marketing analytics

  • Marketing Strategy

Timeline

Assistant Marketing Manager (Lead)

Mari Beach Club
09.2023 - Current

Marketing Coordinator

Mari Beach Club
06.2023 - 09.2023

Paralegal

Hendarsam Marantoko & Partners
02.2021 - 01.2022

Chief Justice

Green River College
08.2019 - 04.2020

Bachelor of Arts - International Relations

University of Washington

Associate of Arts - Business Administration And Management

Green River College

High School Diploma -

Green River
Sakinah ErawanAssistant Marketing Manager