Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Private Practice
Highlights
Timeline
Suliana Hung

Suliana Hung

Business Strategist People Development
Jakarta

Summary

Business professional and entrepreneur with 26+ years of experience in business development, operations, management, and people development. Experienced in business strategy, operations management, team building, and driving business growth, with a strong focus on improving business and people performance.

Overview

1
1
Certification
2020
2020
years of professional experience

Work History

COO / Business Director

Eztable Mobile Indonesia
09.2017 - 12.2019

“Membership Digital Platform” Startup

  • Growth Start up business by leading Business Development Head, Sales Head, Operation Head, and Human Resource Head), thru business plan, products strategies, team development and business partners expansion
  • Lead the HR Team regarding hiring practices, payroll till company SOP, to increase employee’s quality and performance
  • Active in proposing business and products strategies to CEO to boost company’s growth
  • Monitor the business process, product, sales, and operations to be aligned with budget and profit
  • Liaise with CFO to ensure that budget for business activities (B2B-B2C) are utilized optimize base on priorities

Business Development Manager

2C2P (Integrasi Sinaptiq)
11.2015 - 09.2017

“Payment Gateway” Business

  • Build and maintain relationship with Banks in Indonesia related with e-commerce industry
  • Prepare programs with modern channels in increasing alternative payment sales volume
  • Drive sales growth from new and existing Merchants, including projects
  • Monitor internal process from merchant boarding till launching

General Manager

Karya Semesta Indonesia
06.2015 - 10.2015

“Automotive - Manufacturing” Business

  • Lead the business team in the rental car and taxi business
  • Responsible in growth and maintain the PnL
  • Develop business team for Indonesia’s National Car Project (Esemka)

General Manager

Selular Group
10.2010 - 06.2015

“Retail - Distributor - Prepaid card - Apps” Business

General Manager Device

  • Lead 6 Branch Managers and 2 Sales Managers to achieve targets
  • Active in giving input regarding retails market to Retail Head to achieve sales target
  • Liaise with CFO in monitoring account receivables
  • Lead the Warehouse Team in monitoring inventories till distribution to 30 retail outlets and 42 modern channel stores
  • Maintain relationship with cellular distributors in Indonesia
  • Assistant to Board of Director (CEO/MD) & Business Analyst
  • Review & prepare the company business process in terms of ERP development
  • Monitor and liaise with BOD and Business Unit Heads for weekly to monthly Business review
  • Lead, organize, and execute special projects such as Product launching, Sales Exhibition, Human Resource, Financial issue (ARs), and Budget Controller
  • Make decisions & act on behalf of the Director within agreed parameters

Account Manager

  • Deliver presentations and manage all the projects related to the applications
  • Maintain and acquire partners to achieve company’s target

Account Manager

Lloyds Register Indonesia
06.2009 - 10.2010

ISO - QA "Accreditation Company"

  • Carry out presentation, negotiation with various level of positions within any organization
  • Generate sales opportunities by participate in events, exhibitions, seminars and networking of ISO Consultants
  • Liaise with marketing and other departments to provide a highly valued, seamless service to clients

PART TIME

Education - Corporate
2002 - 07.2010

1. Lecturer (IT) at Tarumanagara University (2006-2010)

2. Dean’s Assistant at Tarumanagara University (2003-2010)

3. System Analyst and Developer at Indopiranti Solusitama (2005-2007)

Develop program (inventory, sales, customer service) used SQL, VB.Net, ASP

4. English Teacher at Harvard English Course (2002-2004)

Assistant Sales & Marketing Manager

Super Poly Indonesia
05.2007 - 01.2009

“Retail - Manufacturing” Business

  • Create and implement an effective system in entire activities such as administration, operation, purchasing, product, sales, marketing and human resource
  • Create and implement the CRM system
  • Lead 70 Sales Promotion Girls and 8 Supervisors to achieve the sales target in 4 big cities in Indonesia

Founder & CEO

PunyaLink
2020 - 2024

Personal Development Platform

  • Built Punyalink, a one-stop personal and career development platform through web and mobile apps, combining jobs, online learning, business consulting, career development, counseling, and hypnotherapy.
  • Created a personalized job-matching system that recommends suitable opportunities based on users’ personality, language, and competency assessments, making job applications simpler and reducing repetitive assessments.
  • Created "Simple Happy Me", connecting users with counselors and hypnotherapists for career and personal concerns, with appointments managed directly through the platform.

Education

Master - Marketing Management

Tarumanagara University, Jakarta

Summa Cum Laude - GPA: 3.99

Bachelor - Information System

Tarumanagara University, Jakarta

Magna Cum Laude - GPA: 3.75

Bachelor - Applied Counseling

Bentara Campus, Jakarta
06-2027

Skills

Leadership

Project management

Business strategy

Communication skills

Problem solving

Strategic planning

Organizational development

Performance management

Team development

Business development

Operations management

Business process improvement

Accomplishments

  • Growing membership (e-voucher) business from 3 to 60+ employees and sales growth till 400% (2018)
  • Success in leading the clearance sales for aging cellular phone (2014). Profit more than 150%
  • Success in leading the financial project in solving ARs and Inventories (2013). 35% loss reducing
  • The Best Graduate in Management (2009)
  • The Best Graduate in Information System (2006)
  • The Best Thesis in Information System (2006)

Certification

Certified Hypnotherapist

Private Practice

Clinical Hypnotherapist — Present
Delivered 2,000+ hours of hypnotherapy sessions, helping clients overcome mental blocks, manage emotional challenges, and build greater confidence to create positive personal change.

Family Counselor — Present
Delivered 100+ hours of counseling, helping children, adolescents, couples, and families navigate relationship challenges, improve communication, and manage personal and family concerns.

Business Consultant (SMEs & Startups) | 2020–2025
Advised SME and startup owners on business strategy, growth, operations, and strategic decision-making.

Highlights

Keynote Speaker

  • "The Burn Out Trap", "Real Healing", "Emotional Regulation for Teens & Parents", "Be Your Best Version", "I Love Myself", etc (2025-2026)
  • "Siap Kerja", "Career as Sales for Life Changing", "Cara kaya tanpa risiko", "Happiness Starts from The Inside", etc (2022 - 2023)
  • "Work Life Balance" dalam acara Hari Kesehatan Jiwa Sedunia (Oct 22)
  • "Apakah Kesehatan Mental Memengaruhi Karir Seseorang?" dalam acara PunyaLink Expo (Dec ’21)
  • "Optimalisasi Pemberdayaan Pemuda Dalam Memanfaatkan Teknologi Digital di Era Revolusi industri 4.0 ke Society 5.0" dalam acara Konferensi Pemberdayaan Pemuda Nasional - SeIndonesia (Nov ’21)
  • "Sukses Mencari Kerja Meski Pandemi" dalam acara Dukungan Psikologis untuk Pencari Kerja Indonesia (Universitas Gunadarma) (Oct 21).

Timeline

COO / Business Director - Eztable Mobile Indonesia
09.2017 - 12.2019
Business Development Manager - 2C2P (Integrasi Sinaptiq)
11.2015 - 09.2017
General Manager - Karya Semesta Indonesia
06.2015 - 10.2015
General Manager - Selular Group
10.2010 - 06.2015
Account Manager - Lloyds Register Indonesia
06.2009 - 10.2010
Assistant Sales & Marketing Manager - Super Poly Indonesia
05.2007 - 01.2009
Tarumanagara University - Bachelor, Information System
Tarumanagara University - Master, Marketing Management
Bentara Campus - Bachelor, Applied Counseling
PART TIME - Education - Corporate
2002 - 07.2010
Founder & CEO - PunyaLink
2020 - 2024
Suliana HungBusiness Strategist People Development