Summary
Overview
Work History
Education
Skills
Timeline
Hi, I’m

Theresia Felicia

Marketing Manager
Theresia Felicia

Summary

Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Highly creative Marketing Manager with expertise in transforming marketing and advertising strategies into desired results. Leads teams in developing profitable campaigns. Marketing metrics knowledge and collaborative skills supports achievement of targeted outcomes.

Overview

3
years of professional experience
3
Languages

Work History

PT Bangun Flores Indonesia, South Jakarta

Marketing Manager
03.2023 - Current

Job overview

  • Used strong analytical and problem-solving skills to develop effective solutions for challenging situations.
  • Directed preparation of regular and special budget reports to interpret budget directives and establish policies for execution.
  • Maintained inventory of office supplies and placed orders.
  • Created innovative strategies to drive customer engagement.
  • Created and managed marketing budget, ensuring maximized ROI.
  • Developed and presented marketing plans and reports to CEO and shareholders.
  • Managed budget allocation and resource utilization to maximize marketing ROI.
  • Created business plans and project management plans to define milestones and guide account managers.

Sekolahmu, Jakarta

Marketing Associate
01.2022 - 12.2022

Job overview

  • Developed pre-season marketing plans to support department and divisional product strategies.
  • Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
  • Used multiple web-analytics data points to benchmark, measure and improve online campaign results.
  • Used search engine optimization to improve traffic to brand websites.
  • Developed marketing strategies and resolved problems to drive sales.
  • Planned and executed events and marketing programs to increase qualified leads.
  • Developed and implemented international sales strategies.
  • Identified appropriate marketing channels and target customers for campaigns.
  • Developed questionnaires and facilitated focus group discussions.
  • Researched and evaluated potential new markets and products.
  • Created reports to track performance of marketing campaigns and suggest improvements.

Tiger Wong Entertainment, Jakarta

Business Development Manager
01.2021 - 12.2021

Job overview

  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Generated new business with marketing initiatives and strategic plans.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Scheduled and implemented product promotions in accordance with available inventory and staff resources.
  • Monitored market trends and competitor activities to identify areas of potential opportunity.
  • Represented company and promoted products at conferences and industry events.
  • Performed client research and identified opportunities for account growth, account penetration and market expansion.
  • Communicated product quality and market comparisons by creating sales presentations.
  • Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
  • Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
  • Collaborated with advertising group to create uniformity between advertising messages and retail incentives.
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.

Education

Ukrida University Jakarta, Indonesia

Bachelor of Arts from Business Management
05.2012 - 2016.02

University Overview

Skills

    Budgeting and Allocation

undefined

Timeline

Marketing Manager
PT Bangun Flores Indonesia
03.2023 - Current
Marketing Associate
Sekolahmu
01.2022 - 12.2022
Business Development Manager
Tiger Wong Entertainment
01.2021 - 12.2021
Ukrida University
Bachelor of Arts from Business Management
05.2012 - 2016.02
Theresia FeliciaMarketing Manager