Tiarani Savitri

• Led the end-to-end event planning process, from interpreting client briefs and developing concepts, to execution and post-event evaluation.
• Created timelines, budgets, and deliverables, and delegated responsibilities to project officers based on the scope.
• Conducted market research and built creative proposals, including event concepts, design direction, and presentation structure.
• Oversaw internal team briefings, progress check-ins, and creative quality control to ensure consistent delivery.
• Managed vendor coordination, cost collection, and budget alignment to meet financial and margin goals.
• Presented finalized event decks and proposals to clients, ensuring alignment with expectations and strategic objectives.

Selected Projects:

• Golden Disc Awards 2024 – Managed the Jakarta edition of Korea’s major music awards show at Jakarta International Stadium, attended by 25,000 people; led end-to-end coordination with Korean organizers, ticketing strategy, budgeting, and production.
• Mandiri Karnaval 2024 – Oversaw the concepting and execution of an internal festival for 40,000 Bank Mandiri employees; responsible for client communications, ticketing flow, stage and venue production, and experience design.
• Pertamina Eco RunFest 2024 – Directed a 22,000-person public run and music festival promoting sustainability; developed thematic event concepts, created a ticketing strategy, and curated eco-friendly activities aligned with brand messaging.

• Supported project managers in planning and executing events in line with budget and timeline constraints, and coordinated with internal teams (marketing, logistics, production), and vendors to meet event needs.
• Rotated across key roles, including artist hospitality, attendee registration, ticketing sales, logistics, production, and sponsor activation, and gained hands-on experience across departments to build a strong foundation for project ownership.
• Delivered on-site support, solved operational issues, and ensured a positive event experience.
• Assisted in post-event reporting and analysis to measure success and improvements.

• Assisted with various marketing initiatives, focusing on social media campaign planning and execution
• Created and scheduled social media content calendars aligned with brand objectives
• Wrote engaging captions and copy for social media platforms to enhance audience engagement

• Supported weekly campaign briefs for various brands across industries (banking, beauty, parenting, and insurance) by developing activation ideas aligned with each brand’s goals.
• Proposed both online and offline brand activations tailored to target audiences and campaign objectives.
• Built and maintained a segmented KOL database (nano to mega influencers) based on audience size, content style, and engagement metrics.
• Conducted influencer research and outreach, including rate card collection, engagement analysis, and audience profiling, to inform brand partnerships.

• Oversaw brand presence on digital marketplaces by monitoring listings, pricing, and product visibility.
• Maintained communication with business partners to support sales and marketing initiatives.
• Monitored social media channels for customer queries and feedback, improving response times and customer satisfaction.