Summary
Overview
Work History
Education
Skills
Publication
Consulting and Research
Others Experience
Timeline
Generic

Tjong Budisantoso

Founder & Director
Denpasar,BA

Summary

Experienced with business development, team leadership, and strategic planning. Utilizes innovative problem-solving and market analysis to drive company growth and success. Track record of building and leading cohesive teams, adapting to changing business landscapes, and delivering impactful results.

Overview

28
28
years of professional experience

Work History

Founder & Director

Bluebell Education Indonesia
06.2024 - Current
  • Current Employment

Director

Bluebell Education & Career Hub
05.2023 - 06.2024
  • Past Employment

Executive Director

Agape ATP Corporation Malaysia
04.2023 - 07.2023
  • (listed in NASDAQ)
  • Past Employment

Founder Dean, School of Business

Indonesia International Institute for Life Sciences
06.2020 - 04.2023
  • Past Employment

Director of Recruitment, Marketing & Institutional Development

Kalbis Institute
03.2020 - 04.2023
  • Past Employment

Vice Rector in charge of Admission & Recruitment, Marketing, and Institutional Development

Indonesia International Institute for life Sciences (i3L)
04.2017 - 04.2023
  • Past Employment

Lecturer, School of Business & School of Life Sciences

Indonesia International Institute for Life Sciences
06.2016 - 03.2023
  • Past Employment

Lecturer

James Cook University Singapore Campus
10.2011 - 05.2016
  • Past Employment

Course Leaders, Center of Commerce and Management

Royal Melbourne Institute of Technology (RMIT)
06.2010 - 09.2011
  • Past Employment

Lecturer (Bachelor & Master Programs), Center of Commerce and Management

Royal Melbourne Institute of Technology
02.2010 - 09.2011
  • Past Employment

Lecturer, Faculty of Economics

Widya Mandala Catholic University Surabaya
01.1998 - 01.2010
  • Past Employment

Director

Indonesian Center for Retailing Surabaya
01.2008 - 12.2009
  • Past Employment

Tutor

University of Notre Dame Australia
01.2005 - 12.2005
  • Past Employment

Education

PhD - Marketing

University of Notre Dame Australia
Australia
12.2006

Graduate Certificate in Teaching & Learning - undefined

Royal Melbourne Institute of Technology (RMIT)
Australia
12.2011

Master Business Administration - undefined

Monash University
Australia
12.2001

Bachelor of Business Administration - undefined

Atma Jaya University
Indonesia
12.1994

Skills

Business development

Publication

  • A. Book Chapter
  • Budisantoso et al. (2016) Hedonic “Shopping Motivation: Does It Really Matter?” In: Mandal, Purnendu and Vong, John, (eds.) Development of Tourism and the Hospitality Industry in Southeast Asia. Managing Asian Century. Springer, pp. 51-64
  • Budisantoso et al. (2016) “Optimum Stimulation Level and Shopping Experience: A Case of Australia” In: Mandal, Purnendu and Vong, John, (eds.) Development of Tourism and the Hospitality Industry in Southeast Asia. Managing Asian Century. Springer, pp. 51-64 3
  • Budisantoso et al. (2016) “Exploring Factors Behind Brand Switching Amongst Youngster: a Case of Smartphone”. In: Melewar, TC, Nguyen, Bang and Schultz, Don. E., (eds.) Asia Branding: Connecting Brands, Consumer and Companies. Palgrave MacMillan p. 888 (in press)
  • Budisantoso et al. (2016) “Happy Textile: Is Store Atmosphere Still a Priority” In: Sanjit, Roy (ed.) Services marketing Cases in Emerging Markets – an Asian Perspectives. Springer. Pp. 99 – 109
  • B. Journal
  • Budisantoso et al. (2014) Entrepreneurialism in Discovering the Role of Inspiring Shopping Motivation in Australia and Indonesia. International Journal of Process Management and Benchmarking, 4 (3). pp. 247-261 (Q3)
  • Hongjing Cui; Feng Yao; Tai-yang Zhao; Tjong Budisantoso; Er-Shuai Huang & Xiao Yang (2021). Confucian values' influences on Chinese customer relationships in product crisis recovery. European Journal of International Management (Q2)
  • Budisantoso Tjong; Sam Toong Hai; Sutejo Richard; Mustafati Zahra; Yew Lim Kim; Vasudevan Asokan & Ruiteng Xue (2022). Generational Differences Between Gen X and Y in Work Experience, Work Value, Work Outcome, and Cultural Dimension in Southeast Asia. Res Militaris (Q4)
  • Sutejo Richard; Sam Toong Hai; Budisantoso Tjong; Yosi Iryanti Fariska; Yew Lim Kim; Ruiteng Xue; & Vasudevan Asokan (2022). Motivations and Influences for Healthy Food Dining: a Comparative Study of Switzerland and Indonesia. Res Militaris (Q4)
  • Karnadi Lydia; Sam Toong Hai; Marchelene L.S. Esabella; Bolang Febriana; Budisantoso Tjong; Vasudevan Asokan & Ruiteng Xue (2022). Factor Affecting Consumer’s Online Shopping for Medical Nutrition in Sri Lanka. Res Militaris (Q4)
  • Karnadi Lydia; Sam Toong Hai; Budisantoso Tjong; Pramudya Sakti Hendra; Vasudevan Asokan; Rajanthran Subashini. & Ruiteng Xue (2022). The Adoption of Digital Marketing for Medical Nutrition Products in Vietnam: a Case of Medical Doctor. Res Militaris (Q4)
  • C. Conferences
  • Budisantoso et al. (2014) “Shopper’s Insight: Shopping Behaviour Pattern Amongst Youngster” In 7th Oxford Asia Retail Conference, p. 21. From: 7th Oxford Asia Pacific Retail Conference, 24 – 26 September 2014, Singapore
  • Budisantoso et al. (2014) “When is the Right Time to Fly? The Case of Southeast Asian Low-Cost Airlines” In: Proceedings of the Australian Academy of Business and Social Sciences Conferences. From: AABSS 2014: Australian Academy of Business and Social Sciences Conference, 25-26 August 2014, Kuala Lumpur, Malaysia
  • Budisantoso, Tjong and Teoh, Teik Toe (2013) “Shopping Experience and Their Influence on Satisfaction in Australia and Indonesia” In Proceedings of the International Conference on Managing the Asian Century, pp. 583-589. From ICMAC 2013: International Conference on Managing the Asian Century, 11-13 July 2013, Singapore
  • Budisantoso, Tjong and Mizerski, Kate (2010) “The Influence of Shopping Motivation, Optimum Stimulation Level, Store Atmosphere and Satisfaction on Repatronage Intention” In Proceedings of ANZMAC Annual Conference 2010, pp. 1-8. From: ANZMAC 2010 Australian and New Zealand Marketing Academics Conferences, 29 November – 1 December 2010, Christchurch, New Zealand 4
  • Budisantoso, Tjong and Katherine Mizerski (2005), “Shopping motivation, optimum stimulation level, the perception of store atmosphere and store patronage satisfaction: A case of Indonesia”, Australia New Zealand Marketing Academic Conference (ANZMAC), Perth
  • Budisantoso, Tjong and Katherine Mizerski (2005), “The influence of shopping motivation, optimum stimulation level and cognitive response on store patronage satisfaction”, Australia New Zealand Marketing Academic Conference (ANZMAC), Perth
  • Budisantoso, Tjong and Katherine Mizerski (2006), “Shopping Motivation, Optimum Stimulation Level, Cognitive Response and Store Patronage Satisfaction”, Jurnal Widya Manajemen dan Akuntansi, vol. 6 no. 3 Budisantoso, Tjong and Katherine Mizerski (2007), “Measuring the Influence of Shopping Motivation: A Comparison of Australian and Indonesian Shoppers”, International Conference on Retailing and Services (EIRASS), Budapest
  • Budisantoso, Tjong and Katherine Mizerski (2008), “The Influence of Cognitive Response on Shopping Satisfaction in Australia and Indonesia”, Australia New Zealand Marketing Academic Conference (ANZMAC), Sydney
  • Budisantoso, Tjong and Katherine Mizerski (2010), “The Influence of Shopping Motivation, Optimum Stimulation Level, Perception of Store Atmosphere and Satisfaction on Repatronage Intention: a case of Australia”, Australia New Zealand Marketing Academic Conference (ANZMAC), Christchurch

Consulting and Research

Consulting and research projects are such as TSK Noddle Singapore, Mobile Food Application in Singapore, Brand Audit on Malls and Tourist Attractions in Singapore, Clinique Vietnam, Euro Auto Vietnam, Johnson & Johnson Vietnam, Kalbe International and others.

Others Experience

  • 2016, Member of Doctoral Examiner, Curtin University of Technology, Australia
  • 2008, Reviewer, Jurnal Widya Manajemen & Akuntansi, Widya Mandala Catholic University
  • 2008, Reviewer, “2008 Widya Mandala National Conference”, Widya Mandala Catholic University
  • 2008, Member of Doctoral Examination Committee, Universitas Tujuh Belas Agustus, Surabaya
  • 2009, Member of Master Examination Committee, Universitas Pembangunan Nasional, Surabaya
  • 2009, Member of Doctoral Examination Committee, Universitas Airlangga, Surabaya
  • 2009, Member of Steering Committee, “2009 Widya Mandala National Conference”, Widya Mandala Catholic University
  • 2009, Track Chair, “2009 Widya Mandala National Conference”, Widya Mandala Catholic University
  • 2011, Track Chair,“2011 Marketing in Asia Group Conference”, Marketing in Asia Group, Christchurch

Timeline

Founder & Director

Bluebell Education Indonesia
06.2024 - Current

Director

Bluebell Education & Career Hub
05.2023 - 06.2024

Executive Director

Agape ATP Corporation Malaysia
04.2023 - 07.2023

Founder Dean, School of Business

Indonesia International Institute for Life Sciences
06.2020 - 04.2023

Director of Recruitment, Marketing & Institutional Development

Kalbis Institute
03.2020 - 04.2023

Vice Rector in charge of Admission & Recruitment, Marketing, and Institutional Development

Indonesia International Institute for life Sciences (i3L)
04.2017 - 04.2023

Lecturer, School of Business & School of Life Sciences

Indonesia International Institute for Life Sciences
06.2016 - 03.2023

Lecturer

James Cook University Singapore Campus
10.2011 - 05.2016

Course Leaders, Center of Commerce and Management

Royal Melbourne Institute of Technology (RMIT)
06.2010 - 09.2011

Lecturer (Bachelor & Master Programs), Center of Commerce and Management

Royal Melbourne Institute of Technology
02.2010 - 09.2011

Director

Indonesian Center for Retailing Surabaya
01.2008 - 12.2009

Tutor

University of Notre Dame Australia
01.2005 - 12.2005

Lecturer, Faculty of Economics

Widya Mandala Catholic University Surabaya
01.1998 - 01.2010

Graduate Certificate in Teaching & Learning - undefined

Royal Melbourne Institute of Technology (RMIT)

Master Business Administration - undefined

Monash University

Bachelor of Business Administration - undefined

Atma Jaya University

PhD - Marketing

University of Notre Dame Australia
Tjong BudisantosoFounder & Director