Toukam Keumogne Mariam Esther

Marketing Manager at Ingenium Sarl

Outline

Supporting the marketing team in executing digital campaigns, creating content, and managing social media platforms for clients across various industries.

Key Responsibilities

• Assisting in the creation and scheduling of content across Facebook , LinkedIn, and Twitter
• Writing and proofreading blog content, press releases, and newsletters
• Conducting market research to identify trends and competitor strategies
• Analysing Google Analytics reports to assess website performance
• Supporting the development of PPC and email marketing campaigns.
• Collaborating with designers to create marketing visuals and promotional materials

Key Achievements

• Increased Instagram engagement for a client by 45% through targeted content strategy
• Successfully managed an email marketing campaign that resulted in a 30% increase in lead generation