Tyler Butz
Meridian
Summary
Digital marketing professional with strong track record in driving successful campaigns and optimizing online presence. Demonstrates expertise in SEO, content creation, and social media strategies. Highly collaborative, adaptable, and focused on delivering measurable results. Known for strong analytical skills and effective communication.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Digital Marketing Specialist
Stinker Stores
Boise, ID
05.2025 - Current
- Managed and executed social media marketing strategy, generating 1.8M+ total views and increasing the audience by 9.5K+ new followers in under one year.
- Directed end-to-end SEO performance by enhancing website user experience through strategic design updates and content improvements, resulting in 52K active users and 360K recorded engagement events.
- Led mobile app engagement and retention initiatives, driving 60,000+ new loyalty program members through in-app offer promotions and large-scale giveaways.
Company Owner
Bootz Digital Marketing
Meridian, ID
10.2024 - 06.2025
- Founded a successful digital marketing agency, overseeing all operations, strategy, and client relations, resulting in consistent revenue growth and a portfolio of 14+ clients in 5 months.
- Conducted paid Meta ad campaigns, optimizing ad targeting, budget allocation, and A/B testing, which resulted in a video gaining 12K views.
- Managed the financial operations of the digital marketing agency , including budgeting and financial analysis, ensuring profitability by reducing costs and optimizing resource allocation, resulting in improvement in operational efficiency.
Local Store Marketer
Texas Roadhouse
Meridian, ID
01.2024 - 04.2025
- Developed and executed marketing campaigns, leveraging local community events, partnerships, and word-of-mouth strategies to drive brand awareness and customer acquisition.
- Built and nurtured relationships with key local influencers, organizations, and community leaders, fostering brand loyalty and creating collaborative promotional opportunities, resulting in an ROI increase of 20%.
- Conducted market research and customer outreach through direct interactions ot gather insights and optimize campaign strategies for maximum impact.
Education
Bachelor of Science - Entrepreneurial Studies
Grand Canyon University
Phoenix, AZ04-2024
Skills
- Social Media marketing
- Search Engine Optimization
- Search Engine Marketing
- Adobe Creative Suite
- Google Analytics
- Microsoft Office
- Email Marketing
- Customer Relationship Management
- Website Design
- Videography
- Photography
- Video Editing
Certification
- HubSpot Email Marketing Certification (Gonzaga University)
- Google Analytics Certification (Gonzaga University)
- Google Ads Certification (Gonzaga University)
Timeline
Digital Marketing Specialist
Stinker Stores
05.2025 - Current
Company Owner
Bootz Digital Marketing
10.2024 - 06.2025
Local Store Marketer
Texas Roadhouse
01.2024 - 04.2025
Bachelor of Science - Entrepreneurial Studies
Grand Canyon University