Purno LAKSONO SAPUTRO
Associate Mantri/marketing
Tegal,JT
Summary
Dynamic marketing professional with a proven track record at BANK RAKYAT INDONESIA (PERSERO).Tbk, skilled in market analysis and brand building. Successfully executed targeted campaigns that boosted brand visibility and enhanced customer relationships. Adept at fostering loyalty through effective communication and strategic marketing initiatives, driving measurable results in competitive environments.
Overview
20
20
years of professional experience
4
4
years of post-secondary education
Work History
Marketing Associate
BANK RAKYAT INDONESIA (PERSERO).Tbk
11.2013 - Current
- Planned and executed events and marketing programs to increase qualified leads.
- find the potential of customer and maintenance account management
- Created eye-catching visual assets for print and digital campaigns that resonated with target audiences.
- Boosted brand visibility by developing and executing targeted marketing campaigns.
- Evaluated competitor marketing strategies, identifying opportunities for differentiation and competitive advantage.
- Assisted in rebranding efforts, ensuring seamless transition and maintaining brand integrity.
- Tracked key performance indicators to measure success of result.
Customer Service Representative
PT BANK RAKYAT INDONESAI (PERSERO).Tbk
03.2010 - 11.2013
- Resolved customer complaints with empathy, resulting in increased loyalty and repeat business.
- Managed high-stress situations effectively, maintaining professionalism under pressure while resolving disputes or conflicts.
- Enhanced customer satisfaction by promptly addressing concerns and providing accurate information.
- Responded to customer requests for products, services, and company information.
- Handled escalated calls efficiently, finding satisfactory resolutions for both customers and the company alike.
Teacher
Sd Muhammadiyah Kemantran
01.2007 - 09.2010
- Developed strong relationships with students, parents, and colleagues by maintaining open lines of communication and fostering a supportive learning environment.
- Managed classroom behavior effectively by establishing clear expectations, modeling appropriate conduct, and consistently enforcing established rules and consequences.
- Enhanced classroom engagement through the use of interactive teaching methods, such as group projects and hands-on activities.
- Maintained accurate records of student progress, attendance, and behavior to facilitate ongoing communication with parents about their child''s educational journey.
Driver
Freeland Housing
02.2006 - 01.2007
- Followed all relevant traffic laws and safety regulations.
- Cleaned and maintained vehicle and assessed vehicle for damage after each shift.
- Achieved safe driving records by consistently following traffic rules and regulations.
- Followed proper safety procedures and protocols while loading, unloading and operating vehicles.
Education
Master Of Accountancy - Human Resources Management
UNIVERSITAS SEMARANG
Semarang, Indonesia 2013.09 - 2017.09
Bachelor of Science - Mathematics Education
PANCASAKTI UNIVERSITY
Tegal, Indonesia 04.2001 -
Skills
Market analysis
relationship marketing
Brand building
Timeline
Marketing Associate
BANK RAKYAT INDONESIA (PERSERO).Tbk
11.2013 - Current
Master Of Accountancy - Human Resources Management
UNIVERSITAS SEMARANG
2013.09 - 2017.09
Customer Service Representative
PT BANK RAKYAT INDONESAI (PERSERO).Tbk
03.2010 - 11.2013
Teacher
Sd Muhammadiyah Kemantran
01.2007 - 09.2010
Driver
Freeland Housing
02.2006 - 01.2007
Bachelor of Science - Mathematics Education
PANCASAKTI UNIVERSITY
04.2001 -