Vanesa Dea Roso Vanesa
Strategic Sales And Partnership Lead
Bekasi
Summary
Proven leader in strategic sales and account management, I leveraged industry expertise and exceptional teamwork skills at Youtap Indonesia to drive market share and client retention. Specializing in B to B sales and customer engagement, I consistently exceeded revenue targets through innovative sales strategies and effective pipeline management.
Overview
11
11
years of professional experience
Work History
Strategic Sales Manager
Youtap Indonesia
09.2021 - Current
- Maximized revenue potential by effectively targeting new industries and market segments.
- Analyzed market trends and competitor activities, adjusting sales tactics accordingly for optimal results.
- Streamlined sales processes to improve efficiency, reduce costs, and enhance overall team performance.
- Boosted sales revenue by identifying and pursuing strategic partnership opportunities.
- Negotiated favorable pricing structures and contracts with vendors, securing competitive advantages for the company.
- Increased client retention rates through proactive relationship management and exceptional customer service skills.
- Collaborated with marketing department to create impactful campaigns that generated significant leads.
- Prepared sales presentations for clients showing success and credibility of products.
- Managed accounts to retain existing relationships and grow share of business.
- Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
Account Manager
What If - Fantastis Anak Bangsa (FAB)
04.2020 - 09.2021
- Maintained high client retention rate by providing exceptional customer service and anticipating client needs.
- Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
- Negotiated contract terms with clients, securing favorable agreements for both parties.
- Actively participated in networking events within the industry, expanding professional connections and generating leads.
- Cultivated long-term relationships with key stakeholders in assigned accounts, fostering trust and loyalty among clients.
- Facilitated client meetings to gather feedback and adjust strategies accordingly, ensuring alignment with client objectives.
Sr.Account Executive
Publicis Groupe
07.2017 - 04.2020
- Secured 3 new accounts to increase company revenue and drive market share. (L'Oreal, Starbucks, Digimap)
- Mentored junior account executives, fostering a positive work environment and encouraging professional growth.
- Cold called prospects to explain partnership benefits, representing company values.
- Implemented sales strategies that consistently exceeded quarterly revenue targets.
Account Executive
Havas Creative
10.2016 - 07.2017
- Boosted client satisfaction by developing and maintaining strong relationships through effective communication.
- Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
- Trained junior team members on best practices for account executive responsibilities, fostering a collaborative work environment focused on continuous improvement.
- Established long-lasting relationships with key decision-makers within client organizations, solidifying the company''s reputation as a trusted partner in their respective industries.
Account Executive
MullenLowe Lintas Group
12.2015 - 10.2016
- Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
- Negotiated contracts successfully, securing favorable terms for both the company and clients.
- Conducted regular check-ins with existing clients to assess their needs and identify upselling opportunities.
- Assisted in the onboarding process for new clients, ensuring a smooth transition into the company''s roster of accounts.
- Successfully managed portfolio of high-value accounts, maintaining focus on customer satisfaction and account growth.
- Facilitated resolution of client issues by acting as liaison between customer service and technical teams.
- Contributed to event marketing, sales and brand promotion.
JMG Contract Officer
Vico Indonesia
09.2013 - 12.2015
- Maintained strict adherence to industry regulations, minimizing risk exposure for the organization.
- Enhanced communication between team members by organizing regular meetings and fostering open dialogue.
- Enhanced officer safety with introduction of new protective gear and safety protocols.
- Maintained database systems to track and analyze operational data.
- Gathered, organized and input information into digital database.
Education
Bachelor of Science - Fakultas Ilmu Komunikasi
Padjadjaran University
Bandung, Indonesia 04.2001 -
Skills
Sales Presentations
Sales Training
Solution selling
Pipeline Management
Industry Expertise
Customer Engagement
Teamwork and Collaboration
B to B sales
Advertising Campaigns
Pre-sales support
Lead Generation
Client Retention
Timeline
Strategic Sales Manager
Youtap Indonesia
09.2021 - Current
Account Manager
What If - Fantastis Anak Bangsa (FAB)
04.2020 - 09.2021
Sr.Account Executive
Publicis Groupe
07.2017 - 04.2020
Account Executive
Havas Creative
10.2016 - 07.2017
Account Executive
MullenLowe Lintas Group
12.2015 - 10.2016
JMG Contract Officer
Vico Indonesia
09.2013 - 12.2015
Bachelor of Science - Fakultas Ilmu Komunikasi
Padjadjaran University
04.2001 -
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