Viebry Aditya Prayitno

• Spearheaded the expansion of Mobikok's global affiliate ecosystem by identifying, prospecting, and establishing strategic partnerships with publishers, affiliate networks, media buying agencies, MCNs, and performance marketing partners across Southeast Asia, Europe, India, MENA, and other international markets.
• Led business development initiatives to acquire new e-commerce partnerships, actively approaching leading marketplaces and affiliate programs including TikTok Shop, Shopee, Lazada, SHEIN, TEMU, Wildberries, Coupang, and other regional and global e-commerce platforms to expand Mobikok's affiliate business.
• Negotiated commercial agreements, commission structures, and revenue-sharing models (CPA/CPS) with global partners while aligning business objectives and ensuring long-term, mutually beneficial collaborations.
• Built and managed a high-quality pipeline of international affiliate partners through outbound prospecting, LinkedIn networking, industry research, cold outreach, referrals, and strategic relationship management.
• Evaluated publishers, media buyers, and affiliate networks based on traffic quality, business model, GEO coverage, historical performance, and scalability to ensure strong campaign performance and sustainable growth.
• Coordinated cross-functional collaboration with internal business development, operations, product, and technical teams to support partner onboarding, campaign activation, tracking integration (S2S/Postback), and issue resolution throughout the partnership lifecycle.
• Developed customized partnership strategies tailored to different partner types, including publisher networks, media buying agencies, cashback platforms, coupon websites, shopping communities, browser extensions, and creator ecosystems.
• Managed end-to-end affiliate partnership execution, from initial outreach and qualification to commercial negotiation, onboarding, campaign launch, performance monitoring, optimization, and long-term account growth.
• Conducted competitive analysis and market research to identify emerging affiliate marketing trends, new traffic acquisition channels, and partnership opportunities that could strengthen Mobikok's position within the global e-commerce ecosystem.
• Collaborated closely with performance marketing teams to analyze campaign metrics, optimize publisher performance, improve conversion rates, and identify opportunities to scale high-performing traffic sources.
• Acted as the primary point of contact for international partners, maintaining strong business relationships while ensuring timely communication, operational support, and successful execution of partnership initiatives.
• Contributed to the company's international growth strategy by expanding Mobikok's network of performance marketing partners and supporting the development of scalable affiliate acquisition channels for global e-commerce campaigns.

• Built and nurtured long term partnerships with key beauty, fashion and FMCG brands to onboard them into the affiliate ecosystem of TikTok Shop and Shopee.
• Created and executed annual affiliate marketing plans aligned with brand goals and internal sales targets.
• Oversaw joint campaign planning and execution, including Mega Campaigns and Brand Days, to drive sustainable GMV growth.
• Managed and optimized creator and media budgets, allocating resources based on ROI projections and platform guidelines
• Monitored key e-commerce performance KPIs (GMV, engagement, ROI, and conversion rate) and provided data-driven recommendations.
• Collaborated with internal stakeholders including Creator Success, Marketing, and Product to ensure timely and high quality campaign delivery.
• Led strategic growth initiatives through performance marketing, influencer marketing, and TikTok short video optimization
• Developed and presented post-campaign reports and market analysis to brands and internal stakeholders.
• Identified new product and category opportunities to enhance partner sales and market competitiveness.
• Conducted market trend analysis to align affiliate strategies with current e-commerce trends in Southeast Asia.
• Ensured alignment of campaign timelines and asset readiness with platform policies and brand objectives.
• Supported brand education on affiliate tools, creator collaboration strategies, and performance optimization best practices

• Managed a portfolio of key brands and merchants contributing to major GMV targets across multiple categories.
• Crafted strategic marketing roadmaps tailored to each brand’s lifecycle, aligned with TikTok Shop’s campaign calendar and sales targets.
• Conducted in depth performance reviews and presented weekly/monthly reports to merchants, offering actionable insights.
• Collaborated with cross functional teams (Product, Ops, Risk) to troubleshoot merchant issues and resolve them efficiently.
• Built scalable merchant incubation programs to increase seller performance and content output.
• Supported merchants in TikTok tools utilization including livestreaming, influencer collabs, and affiliate programs, boosting traffic by 50%.
• Negotiated campaign slots, pricing strategies, and placement packages to maximize visibility and conversion.
• Educated sellers via workshops to reduce platform violations, improving store health and increasing sales orders by 40%.
• Maintained communication cadence with brands, serving as strategic partner and advisor throughout campaign cycles.
• Monitored campaign timelines and ensured alignment with marketing deliverables, minimizing delays and execution gaps.
• Supported the execution of TikTok Shop Mega Campaigns (e.g., 11.11, Ramadan Sale) by aligning merchant participation with key traffic windows and promo mechanics.
• Conducted weekly internal syncs with Campaign, BD, and Ops teams to review pipeline progress, flag potential blockers, and ensure seamless campaign execution across multiple accounts.

• Managed 100+ enterprise accounts and ensured customer retention rate above 90% through strong relationship building.
• Translated customer needs into internal project briefs, enabling cross functional teams to deliver tailored solutions.
• Led the onboarding and success journey of B2B clients by setting clear milestones and strategic communication.
• Developed campaign reports and quarterly business reviews to highlight performance, retention impact, and upsell opportunities.
• Identified cross sell and renewal opportunities to maximize account profitability and expand product adoption.
• Implemented schedule planning and ticket management SOPs to streamline project execution and support processes.
• Provided strategic inputs to the product team based on client pain points and usage behavior.
• Resolved client complaints with urgency and empathy, reducing churn and strengthening brand trust.
• Maintained detailed documentation of project timelines, SLAs, and feedback loops.
• Improved team productivity by initiating escalation protocols and aligning task ownership across support teams.

• Managed 25+ property accounts and achieved 90% of monthly revenue targets through close performance monitoring.
• Acted as account liaison between RedDoorz and property owners, ensuring expectations and service standards were aligned.
• Handled budget planning and margin optimization by negotiating contracts and reducing cost leakage.
• Conducted regular performance reporting to management with analysis on revenue gaps and market competition.
• Initiated strategic pricing changes and service bundling to improve occupancy and conversion.
• Coordinated property marketing campaigns and ensured timely content delivery and platform listing accuracy.
• Tracked and resolved operational issues in partnership with the field team, keeping customer satisfaction high.
• Strengthened retention by offering consultation and added value to long-term partners.
• Managed complaints and service escalations with a proactive and structured problem solving approach.
• Forecasted and adjusted promotional strategies based on seasonality and location-based insights.

• Delivered five star guest experiences through front desk operations, upselling, and concierge services.
• Resolved complaints and special requests with empathy and quick turnarounds.
• Handled guest billing, follow ups, and payment discrepancies efficiently.
• Logged daily operational metrics and submitted reports to guest relations and ops teams.
• Supported VIP guest onboarding and loyalty program communications.
• Collaborated with internal departments to ensure timely room readiness and service consistency.
• Maintained smooth shift handovers through accurate reporting and guest profile documentation.
• Assisted with travel arrangements, transportation bookings, and in room requests.
• Tracked and improved guest satisfaction scores through ongoing engagement.
• Trained new team members on Ascott’s service standards and guest handling.

• Delivered consistent, high quality service in a fast-paced customer focused environment.
• Maintained cleanliness, order, and safety standards across store operations.
• Provided personalized recommendations to enhance customer satisfaction.
• Trained in multi role tasks: POS, bar, customer engagement, and stock maintenance.
• Managed daily cash reconciliation and order accuracy.
• Supported promotional product launches and upselling initiatives.
• Addressed customer concerns and ensured issue resolution at the point of service.
• Demonstrated effective teamwork during peak operational hours.
• Participated in ongoing service training to align with Starbucks culture.
• Maintained quality control for beverages and food items based on SOP.