Wira Pramadana

Creating periodic reports on the results of merchandising activities. Participating in promotional activities and events aimed at increasing trials and brand awareness. Planning and implementing consumer level marketing strategies to boost sales and market share.

Responsible for checking the products to be displayed, arranging the layout of the products on display, analyzing market trends fot the product, implementing promotional strategies, looking for the potential new location for cigarette distribution and conducting marketing activities.

The main tasks of a TMC are Availability, Visibility and Freshness. Availability is related to the existence of goods in outlets. Visibility is the appearence of the brand at the outlet, whether it has been properly arranged or a planogram, and the sunblind installed at the outlet, which is part of the product promotion while freshness is the condition of the freshness of the goods at the outlet. Achieve Best Sales on competition relaunching distribution brand, achieve best salesman on competition distribution reguler SKU brand.

Covering daily coverage of General Trade outlets, managing and building strong relationships with outlets, focusing on sales volume and brand equity distribution.