Choky Roberts
Passionate Sales Leader
Jakarta
Summary
Accomplished leader from Isuzu Astra Motor Indonesia, adept in operations management and effective communication. More than ten years experience in the Indonesia Automotive Industry from various types of Industries. Demonstrates a keen ability for data analytics and leadership development, driving business growth and operational excellence.
Overview
15
15
years of professional experience
Work History
Fleet Business Management - National
Isuzu Astra Motor Indonesia
07.2019 - Current
- Developed and maintained positive relationships with Dealerships, Astra Value Chain & Isuzu Ecosystem in assigned territories.
- Organized regular sales meetings, providing comprehensive updates on market and customer trends, competitor analysis, and product developments.
- Managed team six person Fleet Sales Representatives and consistently achieved high sales targets.
- Expanded market share within the region by identifying growth opportunities and collaborating with cross-functional teams.
- Contacted Key Accounts regularly and established strong relationships for repeat business and customer loyalty.
- Delivered comprehensive sales reports to senior management, highlighting trends, challenges, and potential growth areas.
- Managed fleet budget effectively, optimizing resource allocation for maximum returns on investment while minimizing expenses.
Regional Sales Manager - Eastern Indonesia
Isuzu Astra Motor Indonesia
01.2017 - 06.2019
- Developed and maintained positive relationships with Dealerships, Astra Value Chain & Isuzu Ecosystem in assigned territories.
- Organized regular sales meetings, providing comprehensive updates on market and customer trends, competitor analysis, and product developments.
- Managed team two person Regional Sales Representatives and consistently achieved high sales targets.
- Expanded market share within the region by identifying growth opportunities and collaborating with cross-functional teams.
- Managed regional budget effectively, optimizing resource allocation for maximum returns on investment while minimizing expenses.
- Executed successful marketing campaigns to generate new business and expand customer base.
- Generated detailed sales reports and forecasts to analyze performance and track progress.
Area Sales Manager - Sumatera & Kalimantan
Nissan Motor Distributor Indonesia
10.2014 - 12.2016
- Expanded market share through effective prospecting, lead generation, and negotiation skills.
- Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
- Analyzed market trends and competitor activity to identify new business opportunities and areas for growth.
- Collaborated with marketing department to develop targeted promotional campaigns that drove sales growth.
- Managed a successful sales team, consistently achieving and exceeding monthly sales targets.
Area Marketing Executive
Yamaha Indonesia Motor Mfg
01.2010 - 09.2014
- Implemented efficient processes for order processing, fulfillment, and delivery, streamlining daily operations within the territory.
- Enhanced communication within the team through regular meetings focused on progress updates, brainstorming sessions, or problem-solving discussions.
- Organized training sessions for staff on product knowledge and sales techniques to enhance overall team performance.
- Established key partnerships with local businesses, leading to mutually beneficial collaborations and increased sales leads.
- Managed budgets, inventory, and supply chains to optimize resource allocation and minimize costs for the area.
Education
MBA - Business Administration And Management
Binus University
Jakarta, Indonesia 04.2001 -
Skills
Operations management
Accomplishments
Innovation Award:
Isuzu Astra Motor Indonesia
2020
3rd position Innoviami - Change Behavior Project
3rd position Innoviami - New Idea
2021
2nd position Innoviami - Quality Control Project
Astra International:
2022
3rd position Innovastra 39 - Value Chain Improvement "VCI TRANSFORMER"
2023
Finalist Innovastra 40 - Business Process Improvement "ReFolution"
Sports (Jogging & Golf)
Exercise is a physical activity that is done regularly with the aim of improving physical fitness. In addition, exercise also plays an important role in maintaining my physical and mental health. I enjoy Jogging and Golf because it provides physical and mental activity simultaneously combined with the beauty of the landscape.
Timeline
Fleet Business Management - National
Isuzu Astra Motor Indonesia
07.2019 - Current
Regional Sales Manager - Eastern Indonesia
Isuzu Astra Motor Indonesia
01.2017 - 06.2019
Area Sales Manager - Sumatera & Kalimantan
Nissan Motor Distributor Indonesia
10.2014 - 12.2016
Area Marketing Executive
Yamaha Indonesia Motor Mfg
01.2010 - 09.2014
MBA - Business Administration And Management
Binus University
04.2001 -
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