Alexander stands as a visionary in the realm of Data and Analytics, armed with 17 years of transformative leadership, commencing his illustrious journey at Citibank Indonesia in 2005. His exceptional skills encompass customer analytics, consumer insights, portfolio management, and retention strategies, making him a driving force in the industry. Alexander’s strategic acumen lies in his ability to convert data into dynamic catalysts for innovation, efficiency, and unwavering compliance.
With a diverse background spanning telecom, retail, insurance, and banking, Alexander has consistently led cultural and data transformation within organizations, leaving an indelible impact. As a globally respected speaker in Data and Analytics, he is a top choice for senior roles in data, analytics, marketing, and strategy development across Indonesia and the APAC region. His stellar track record of steering organizations towards strategic growth through data-driven decisions positions him as an indispensable asset for navigating the evolving data and analytics landscape in Asia-Pacific.
Role Overview:
Drive innovation and meaningful change and contribute to optimize costs, enhance process efficiency, and deliver incremental value through the utilization of data, analytics, and agile methodologies.
Key Responsibilities:
Data Strategy Development:
Analytics Leadership:
Innovation & Data-Driven Culture:
Cost Optimization:
Risk Management & Compliance:
Product Owner - In-force Management Squad:
Product Owner - Hybrid Working Model Squad:
Role Overview:
Lead a dynamic team dedicated to enhancing customer satisfaction, driving revenue growth, and maximizing the value we deliver to our clients. My role combines strategic leadership with data-driven insights to shape exceptional customer journeys, design compelling value propositions, and optimize customer engagement.
Key Responsibilities:
Customer Experience Leadership:
Customer Value Management:
Data Warehouse and Business Intelligence:
Team Leadership and Development:
Cross-functional Collaboration:
Continuous Improvement:
Division Manager - Corporate HR Quality Management
Dec 2017 - Jul 2018
Overview:
Key Responsibilities:
1. Quality Assurance:
2. Compliance:
3. Process Improvement:
4. Risk Management:
5. Stakeholder Communication:
Division Manager - Corporate HR Business Partner and Analytics
May 2015 -Nov 2017
Overview:
Key Responsibilities;
1. Strategic HR Planning:
2. Data Analysis:
3. Business Partnering:
4. Change Management:
5. Metrics and Reporting:
6. Team Leadership:
Role Overview:
The Head of Procurement Analytics, Performance Management, and Supplier Relationship Management is responsible for overseeing and optimizing the procurement processes, analytics, and supplier relationships within an organization. This role plays a vital part in ensuring cost efficiency, supplier performance, and strategic decision-making in the procurement function.
Key Responsibilities:
1. Strategic Procurement Analytics: Develop and lead the implementation of data-driven procurement strategies. Use advanced analytics and data insights to identify cost-saving opportunities, market trends, and procurement optimization possibilities.
2. Performance Management: Establish key performance indicators (KPIs) for the procurement department and track performance against these metrics. Continuously monitor and improve procurement processes to enhance efficiency and effectiveness.
3. Supplier Relationship Management (SRM): Foster strong and collaborative relationships with key suppliers. Develop and execute SRM strategies to improve supplier performance, reduce risk, and drive innovation. Negotiate and manage contracts to ensure favorable terms and conditions.
4. Procurement Technology: Stay updated on the latest procurement technology trends and tools. Evaluate, implement, and manage procurement software and systems to streamline processes, enhance analytics capabilities, and improve overall procurement performance.
5. Cross-functional Collaboration: Communicate procurement insights and contribute to the development of a comprehensive procurement strategy.
Head of Analytics, Market Insights, and Customer Portfolio & Retention Management
Oct 2013 – Jan 2014 (4 months)
Role Overview:
Responsible for driving data-driven decision-making, understanding market trends, and optimizing customer portfolios for long-term retention.
Key Responsibilities:
1. Data Strategy: Develop and implement a comprehensive data strategy, ensuring data collection, analysis, and reporting align with business goals and support informed decision-making.
2. Market Research: Lead market research efforts to identify market trends, customer preferences, and competitive intelligence, enabling the company to adapt its strategies accordingly.
3. Customer Portfolio Management: Oversee the management of customer portfolios, segmenting customers based on behavior and profitability, and developing retention strategies for each segment.
4. Retention Management: Develop and execute customer retention initiatives, including loyalty programs, personalized marketing, and customer feedback mechanisms to reduce churn and increase customer lifetime value.
5. Team Leadership: Manage a team of data analysts, market insights and marketing strategist, providing leadership, guidance, and fostering a culture of data-driven decision-making within the organization.
Head of Customer Insights & Strategy
Mar 2011 – Sep 2013 (2 years 7 months)
Role Overview:
Responsible for understanding customer behavior, needs, and preferences to shape the company’s overall business strategy and enhance the customer experience.
Key Responsibilities:
1. Customer Research: Conduct in-depth customer research, including surveys, interviews, and data analysis, to gain insights into customer behavior and preferences.
2. Customer Segmentation: Develop customer segmentation models to better target marketing efforts, product development, and customer service strategies.
3. Customer Experience Improvement: Identify pain points in the customer journey and work cross-functionally to improve the overall customer experience, ensuring high levels of satisfaction and loyalty.
4. Strategic Planning: Collaborate with senior leadership to align business
strategies with customer insights, helping to set long-term goals and objectives.
5. Innovation and Product Development: Use customer insights to inform product development, ensuring that new products and features resonate with customer needs and expectations.
Role Overview: The End-to-End Service Specialist plays a crucial role in ensuring the seamless delivery of telecommunications services to customers. This position involves managing various aspects of service provisioning, troubleshooting, and customer support to enhance the overall customer experience.
Key Responsibilities:
1. Service Provisioning:
2. Troubleshooting and Issue Resolution:
3. Customer Support and Engagement:
4. Quality Assurance and Optimization:
Customer Insights & Strategy
Oct 2008 – Jul 2010 (1 year 10 months)
1. Market Research & Analysis (for Allianz Life & Allianz Utama)
2. Customer Insights (for Allianz Life & Allianz Utama)
3. Market Strategy & Plan (for Allianz Life & Allianz Utama)
Agency Admin and Planning Supervisor
Nov 2007 – Oct 2008 (11 months)
1. Expense Management
2. Business Rules & Business Proposals
3. CAO Activity Plan
Certified Scrum Product Owner
Agile frameworks
Professional Achievement:
A. Sun Life Financial Indonesia
Certified Scrum Product Owner