Astra Novlantig
Business Development & Partnership
South Jakarta
Summary
Experienced Business Development and Relationship Manager with over 7 years in the e-commerce and tech sectors, including a solid tenure at Shopee managing key merchant relationships and driving growth in Women's Fashion through effective campaigns and a strong understanding of the category. Focused on leveraging developed skills in relationship management and strategic planning, looking to transition into new field. Background includes key experience in fostering partnerships and driving collaborative success within corporate environment. Aims to bring dedicated approach to achieving impactful results in new and dynamic role.
Overview
10
10
years of professional experience
2
2
Languages
Work History
Self-Employed
PT Levanta Mandiri Prima
10.2024 - Current
- Career Break for Personal Development and Business Establishment. A self-motivated period dedicated to personal development and the establishment of our family's private limited company, PT LEVANTA MANDIRI PRIMA (textile/home industry, South Jakarta). This involved taking strong personal responsibility for all aspects, from the successful legal incorporation (October 2024) to the operational setup, which required excellent communication skills to collaborate effectively with local artisans. Throughout this process, I demonstrated a proven ability to learn quickly about business operations and adapt to the new challenges of entrepreneurship, working independently while also fostering a collaborative environment with stakeholders.
Partnerships Manager
Findit AG
07.2024 - 10.2024
- Drove company growth through strategic partnerships.
- Developed and managed cashback/loyalty programs.
- Established and oversaw offline brand collaborations.
- Created and implemented product partnerships to enhance core USPs.
- Identified and evaluated potential partners.
- Negotiated and finalized partnership agreements.
- Managed partner relationships.
- Collaborated cross-functionally to execute initiatives.
- Conducted market research to identify new partnership opportunities.
Senior Associate Relationship Manager - Business Development (Women Fashion)
Shopee
07.2022 - 06.2024
- Managed (the most) top-tier merchant relationships, addressing issues and gathering feedback to drive growth through strategic promotional campaigns exceeding internal & external KPIs.
- Collaborated with cross-functional teams to drive successful completion of complex projects within deadlines.
- Leveraged deep category expertise (products, sellers, market, competitors) to ensure competitive pricing, optimal assortment, and stock availability for key merchants.
- Analyzed daily and campaign sales performance to provide data-driven support and actionable insights, driving order and revenue growth and offering valuable seller perspectives.
- Proven track record as Senior Associate Relationship Manager with 2023 Year End Appraisal Score A-/Well Above Expectation with Average Target Revenue Achievement above IDR 1.5 Bill/month.
Associate Relationship Manager - Business Development (Women Fashion)
Shopee
04.2020 - 06.2022
- Managed top-tier merchant relationships, addressing issues and gathering feedback to drive growth through strategic promotional campaigns exceeding internal & external KPIs.
- Leveraged deep category expertise (products, sellers, market, competitors) to ensure competitive pricing, optimal assortment, and stock availability for key merchants.
- Analyzed daily and campaign sales performance to provide data-driven support and actionable insights, driving order and revenue growth and offering valuable seller perspectives.
- Successfully managed ad-hoc projects, delivering clear and effective results.
Strategic and Commercial Partnership - POI GOLIFE
GoTo Group
10.2019 - 02.2020
- Developed strategies, campaigns, and tactical promotions for GOLIFE.
- Identified and optimized strategic partnerships to enhance GOLIFE sales through offline activities.
- Collaborated with internal stakeholders (Marketing, Legal, Product) to drive brand and service awareness.
- Measured ROI and strategic value of GOLIFE marketing projects.
- Ensured campaigns aligned with GOLIFE products and target users.
- Strategized and managed the marketing budget and campaign calendar for GOLIFE.
- Measured and tracked campaign effectiveness, identifying optimization opportunities.
- Led and managed Customer Acquisition Executives for GOLIFE Shelter (Pojok Golife).
Business Development - Offline Partnership GOLIFE
GoTo Group
01.2019 - 09.2019
- Acquired and managed corporate/business partners to increase demand for GOLIFE products.
- Managed offline activities for the lifestyle on-demand services industry.
- Supervised and evaluated all campaigns/projects with partners.
- Strategized and managed the marketing budget and campaign calendar for GOLIFE products.
International Trade Consultant
Market Navigator
10.2018 - 12.2018
- Led the Southeast Asia Market Navigator project with BI International, conducted market research, identified and acquired potential local businesses, collaborated with stakeholders to finalize participant lists, provided market entry best practices, and managed corporate business partners.
Account Relationship Manager & Project Consultant
BI International
07.2017 - 12.2018
- Conducted research to identify potential Indonesian markets and business opportunities.
- Acquired and onboarded local businesses as partners for client initiatives.
- Analyzed and finalized participant lists through collaboration with local stakeholders.
- Provided clients with insights on best practices for Indonesian market entry.
- Managed and nurtured relationships with corporate business partners.
Marketing & Partnership Associate (Project Based)
Grab
06.2018 - 09.2018
- Developed partnership and marketing strategies, built partner relationships, supported events, and created corporate loyalty programs for Grab for Business.
Partnership - Migration Team (Project Based)
Grab
04.2018 - 06.2018
- Introduced and facilitated Grab for Business clients on the new platform/product by implementing partnership and marketing strategies, building partner relationships, supporting events, and creating corporate loyalty programs.
Business Project Executive
BI International
01.2017 - 07.2017
- Identified and acquired potential business partners for project support.
- Assisted in the planning and execution of business projects.
- Collaborated with internal and external partners for project success.
- Tracked project progress and reported on key milestones.
- Contributed to the strategic objectives of business projects.
Management Intern
Central Bank of Indonesia
08.2015 - 11.2015
- Develops SMEs Development Department SOPs and ensures the quality of the 'Si Apik' financial transaction app through quality assurance processes.
Education
BBA - Business Administration - Entrepreneurship
TANRI ABENG UNIVERSITY
Jakarta, Indonesia 04.2001 -
Skills
E-Commerce
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse
Languages
Bahasa Indonesia
English
Interests
E-commerce and Business Development
Partnership Management
Strategic Planning and Analysis
Account & Relationship Management
Quote
"I knew that if I failed I wouldn't regret that, but I knew the one thing I might regret is not trying"
Jeff Bezos (Founder of Amazon)
Work Preference
Work Type
Full TimePart TimeWork Location
On-SiteRemoteHybridImportant To Me
Work-life balanceCareer advancementHealthcare benefitsCompany CulturePersonal development programsWork from home optionPaid time offTeam Building / Company RetreatsPaid sick leave4-day work weekStock Options / Equity / Profit Sharing401k matchFlexible work hoursTimeline
Self-Employed
PT Levanta Mandiri Prima
10.2024 - Current
Partnerships Manager
Findit AG
07.2024 - 10.2024
Senior Associate Relationship Manager - Business Development (Women Fashion)
Shopee
07.2022 - 06.2024
Associate Relationship Manager - Business Development (Women Fashion)
Shopee
04.2020 - 06.2022
Strategic and Commercial Partnership - POI GOLIFE
GoTo Group
10.2019 - 02.2020
Business Development - Offline Partnership GOLIFE
GoTo Group
01.2019 - 09.2019
International Trade Consultant
Market Navigator
10.2018 - 12.2018
Marketing & Partnership Associate (Project Based)
Grab
06.2018 - 09.2018
Partnership - Migration Team (Project Based)
Grab
04.2018 - 06.2018
Account Relationship Manager & Project Consultant
BI International
07.2017 - 12.2018
Business Project Executive
BI International
01.2017 - 07.2017
Management Intern
Central Bank of Indonesia
08.2015 - 11.2015
BBA - Business Administration - Entrepreneurship
TANRI ABENG UNIVERSITY
04.2001 -
Similar Profiles
Yurike SuwartikaYurike Suwartika
Head of Sales at PT Contromatic Prima MandiriHead of Sales at PT Contromatic Prima Mandiri
Firmansyah Firmansyah null
Senior Application Engineer at PT Contro Prima MandiriSenior Application Engineer at PT Contro Prima Mandiri
Ranjani Tri GusdiantikaRanjani Tri Gusdiantika
Site Engineer at PT. Pamindo Prima Utama MandiriSite Engineer at PT. Pamindo Prima Utama Mandiri
Heisa Khairunisa YusupHeisa Khairunisa Yusup
Comms and Event for International Trade at British EmbassyComms and Event for International Trade at British Embassy
Sarah SuryaningsihSarah Suryaningsih
Quality Assurance Engineer at PT LG CNS IndonesiaQuality Assurance Engineer at PT LG CNS Indonesia