Summary
Overview
Work History
Education
Skills
Certification
QUALIFICATION
ORGANIZATION
INTERNSHIP
Timeline
Generic
Novi Irama Ayu

Novi Irama Ayu

Corporate Account Manager B2B
Kota Depok

Summary

Strategic Account Manager with 6+ years of experience in telecommunications, specializing in B2B acquisition, channel development, and strategic partnerships. Responsible for driving revenue growth through partnership programs, managing key accounts, and implementing retention and loyalty initiatives. Skilled in cross-functional collaboration, contract negotiation, and building strong relationships with government, fintech, and enterprise partners to deliver business growth, customer satisfaction, and market expansion.

Overview

13
13
years of professional experience
8
8
Certifications

Work History

Corporate Account Manager Supply & Energy Segment

Indosat Business
01.2025 - Current

Responsible for identifying upselling and cross-selling opportunities, as well as exploring potential new business partnerships.
Responsible for selling and upselling opportunities within existing accounts, contributing significantly to annual revenue growth.
Collaborated with marketing teams to execute successful promotional programs tailored to specific client needs.
Worked closely with product and enterprise solution teams to develop various core and non-core offerings.
Conducted regular account reviews to ensure alignment with client objectives and proactively addressed challenges.

Channel Manager Small Medium Business

Indosat Business
07.2023 - 12.2025

Responsible for leading B2B acquisition and digital channel growth strategies by designing and executing end-to-end partnership programs, driving revenue expansion, and penetrating new markets.ts. Managed key accounts across multiple sectors, delivering tailored solutions to ensure customer success and retention. Negotiated and closed high-value contracts with strategic partners, securing favorable terms that strengthened long-term collaboration. Drove cross-functional collaboration with government, fintech, and enterprise stakeholders to optimize service delivery, enhance customer engagement, and support sustainable business growth.

Acquisition, Loyalty & Retention

PT. Telkomsel Tbk
07.2016 - 08.2019

Responsible for developing and executing innovative retention and loyalty programs for High Value Customers, including Priority, VIP, and VVIP segments, to strengthen customer satisfaction and retention. Managed and optimized the Telkomsel Poin merchant program and established strategic partnerships to enhance loyalty initiatives. Recruited, trained, and supported new account officers, while monitoring their performance to ensure team effectiveness. Collaborated across internal divisions to ensure seamless operations and continuous business growth.

Front Office Support

Grapari Telkomsel
01.2016 - 07.2016

Responsible for resolving complex customer complaints, clarifying resolutions through phone and email support, monitoring customer visits and transactions, compiling daily reports, leading and evaluating customer service team performance, providing technical support to internal and external stakeholders, and assisting front desk operations during peak periods or staff absences to ensure service excellence and operational continuity.

Customer Service

PT. Bank Permata Tbk
02.2015 - 12.2015

Responsible for managing new customer registrations, addressing product and service inquiries, resolving complaints, supporting cross-selling and upselling of banking products, ensuring compliance with regulations, and maintaining accurate customer records to enhance satisfaction and loyalty.

Customer Service

GraPARI Telkomsel
10.2013 - 01.2015

Responsible for delivering product and service information, ensuring customer service excellence in compliance with SOP, managing and resolving customer complaints, and effectively upselling Telkomsel products and services to increase sales while enhancing customer engagement, satisfaction, and loyalty.

Marketing Communication

Grand Istana Rama Hotel
05.2013 - 12.2013

Responsible for developing and executing multi-platform marketing and communication strategies, creating brand-consistent materials, managing online campaigns, coordinating with media and PR, and organizing promotional events to enhance brand visibility, customer engagement, and business growth.

Education

Bachelor of Communication - Public Relations

STIKOM The London School of Public Relations
Jakarta
04.2001 -

Senior High School - Tourism And Hospitality

SMIP Jayawisata 1
Jakarta
04.2001 -

Junior High School -

SMPN 38
Jakarta
04.2001 -

Elementary School -

SDN 06 Kuta Bali & SDN Madrasah Ibtidaiyah
Denpasar
04.2001 -

Skills

  • Operational management
  • Strategic leadership
  • Effective presentation skills
  • Sales strategy development
  • Strategic marketing
  • Customer service
  • Analytical thinking
  • Business strategies
  • Teamwork
  • Sales strategy
  • Multitasking Abilities
  • Problem-solving abilities
  • Teamwork and collaboration

Certification

City and Guilds Level 2 Certificate in English for Business Communication (EBC)

QUALIFICATION

Bachelor Degree of Public Relations in STIKOM The London School of Public Relations Jakarta

ORGANIZATION

  • Senior High School : Duta Jayawisata-Duta favorite
  • College : London School Radio as Announcer, London School Charity, Atmajaya Taewondo

INTERNSHIP

  • BimatamaTour as Ticketing and Tour Staff (3 months), 2007
  • Redball Tour and Travel as Ticketing and Tour Staff (3 months), 2007
  • Ministry of Communication and Information Jakarta as Public Relation Staff (3 months), 2012

Timeline

Corporate Account Manager Supply & Energy Segment

Indosat Business
01.2025 - Current

Channel Manager Small Medium Business

Indosat Business
07.2023 - 12.2025

Acquisition, Loyalty & Retention

PT. Telkomsel Tbk
07.2016 - 08.2019

Front Office Support

Grapari Telkomsel
01.2016 - 07.2016

Customer Service

PT. Bank Permata Tbk
02.2015 - 12.2015

Customer Service

GraPARI Telkomsel
10.2013 - 01.2015

Marketing Communication

Grand Istana Rama Hotel
05.2013 - 12.2013

Bachelor of Communication - Public Relations

STIKOM The London School of Public Relations
04.2001 -

Senior High School - Tourism And Hospitality

SMIP Jayawisata 1
04.2001 -

Junior High School -

SMPN 38
04.2001 -

Elementary School -

SDN 06 Kuta Bali & SDN Madrasah Ibtidaiyah
04.2001 -
Novi Irama AyuCorporate Account Manager B2B